Acupuncture Marketing School
by Michelle Grasek, MS, L.Ac.
Latest episode
138 | What Makes an Acupuncture Practice Worth Buying? With Ruth…
138 | What Makes an Acupuncture Practice Worth Buying? With Ruth…
About this podcast
Ready to build a thriving, meaningful business? Learn how to market your acupuncture practice with confidence, serve more patients, and increase your income.
Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture.
Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.
Episodes
The newest 20 of 139 episodes
- 138 | What Makes an Acupuncture Practice Worth Buying? With Ruth Mannschreck · 50 min · Season 6 Episode 138Preparing your acupuncture practice for sale might not be on your radar right now, but it's never too early to start thinking about it! In this episode, I'm joined by Dr. Ruth…
- Why I Completely Redesigned Acupuncture Marketing School (And What's New!) · 10 min · Season 6 Episode 138I've spent the past few months redesigning Acupuncture Marketing School to keep up with the changing marketing landscape, and I'm so excited to share what's new with you. In this…
- 137 | Acupuncture School Didn't Prepare You for Business. Now What? With Amy Abelar · 45 min · Season 6 Episode 137Welcome back! Today we're talking about some of the challenges facing the acupuncture profession, particularly building and running a successful practice. Most acupuncturists…
- 136 | How to Make Meta Ads Work for Your Acupuncture Practice with Jen Peterson · 38 min · Season 6 Episode 136Have you thought about running Facebook or Instagram ads for your acupuncture or chiropractic practice? If you’ve ever opened Meta Ads Manager and immediately felt overwhelmed…
- 135 | TikTok for Acupuncturists: How to Reach More Local Patients with Britt Cunningham · 33 min · Season 6 Episode 135Today I’m talking with Britt Cunningham, founder of Brit Social Media, about whether TikTok actually is worth your time as a local, brick-and-mortar business. Britt works with…
- 134 | AI Watermarks, Authenticity & Using AI With Integrity with Sarah Cook · 40 min · Season 6 Episode 134Today I’m talking with Sarah Cook, a copywriter and former naturopathic doctor who helps health and wellness practitioners create marketing that sounds like them, without burning…
- 133 | How to Use PR to Get Found by AI and Attract More Acupuncture Patients with Larissa Banting · 47 min · Season 6 Episode 133Today I’m talking with Larissa Banting, an accredited publicist who helps entrepreneurs use publicity to build credibility, authority, and visibility online. One of the biggest…
- 132 | How to Get More Acupuncture Referrals from MDs and Other Healthcare Providers with Amy Abelar | Part 2 · 27 minWelcome back! Today I'm joined again by Amy Abelar from Acupuncture Practice Systems for part two of her previous episode. If you want to build stronger referral relationships…
- 131 | Building a Multidisciplinary Practice with 24 Employees with Amy Abelar | Part 1 · 29 min · Season 6 Episode 131Today I'm joined by Dr. Amy Abelar, founder of Acupuncture Practice Systems and the owner of a thriving multidisciplinary clinic with 24 employees. Amy has built an incredible…
- 130 | Google Business Profile and AI: What You Need to Know with Bryan Fikes · 23 min · Season 6 Episode 130My guest today is Bryan Fikes of Bonsai Marketing. Brian has been working in search marketing since the early days of the internet, and in this episode we explore how local…
- 129 | The Return of Human-Centered Marketing with Kali Edwards · 38 min · Season 6 Episode 129Stop Chasing Algorithms and Start Answering Questions: Great Advice in the Digital Age Welcome back. Today I’m joined by returning guest Kali Edwards, founder of June Mango…
- 128 | The Hidden Cash Leaks in Your Acupuncture Practice with Emily Bowie · 34 min · Season 6 Episode 128If you've ever looked at your profit and loss statement and thought, "My practice is making money, so why doesn't it feel like it?" this episode is for you. In this episode, I'm…
- 127 | How to Optimize Your Acupuncture Practice to Show Up in AI Search Results with Samantha Mabe · 42 minAI search tools like ChatGPT and Google AI are changing how patients discover local wellness providers, but what does that actually mean for your acupuncture practice? In this…
- 126 | How Acupuncturists Can Scale Their Practice Beyond 1:1 Treatments with Dr. Michelle Hamilton · 52 minWhat if growing your acupuncture practice didn’t have to mean seeing more patients one-on-one every week? In this episode, I’m joined once again by Dr. Michelle Hamilton—doctor…
- 125 | Why Your Acupuncture Instagram Isn’t Converting More Patients (And What Actually Works) with Molly Cahill · 49 minIf your Instagram is full of helpful content but not bringing in patients, this episode might completely shift how you think about marketing. In today’s conversation, I sit down…
- 124 | How Acupuncturists Can Communicate & Build Trust With Curious Patients with Nicole Bergstrom · 25 minIf you’ve ever felt like patients are so close to booking, but just don’t take that final step, this episode is going to change how you think about your marketing and…
- 123 | The Marketing Balance That Brings More Patients to Your Acupuncture Practice (Even If You're an Introvert) · 22 minIf your marketing feels like it’s plateaued, it doesn’t mean your strategy is broken—it might just be out of balance. In this episode, I’m sharing a simple but powerful way to…
- 122 | How Acupuncturists Can Turn Social Media Followers Into Booked Patients with Britt Cunningham · 34 minMost acupuncturists think they need to post more on social media to get patients. In reality, the problem usually isn’t consistency—it’s specificity. In this episode, I sit down…
- 121 | Increase Your Revenue By Adding Retail to Your Acupuncture Clinic (A Faire Wholesale Review) · 20 minWhat if you could bring in a few thousand dollars (or more) a year in extra income without adding more appointments or burning yourself out? In this episode, I’m sharing one of…
- 120 | Hiring the Right Marketing Help for Your Acupuncture Practice with Deanna Martin · 38 minAre you stuck wondering whether you need a virtual assistant or a full-blown marketing strategist? You're not alone. I sat down with Deanna Martin, founder of Patrona Virtual…
