Show notes
Hops are an agricultural product. That means they are subject to weather, climate and terroir. Sometimes those year-to-year differences are subtle, but in years of wildfires or drought, differences can be dramatic, if not in the hops themselves, then in their prices.
By using advanced hop products, and by using hop blends, brewers can achieve greater consistency and predictability in flavor. Blending can also help add complexity and achieve balance in flavor. As an added benefit, brewers can enjoy cost savings. It’s an approach with multiple benefits.
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