About this podcast
Real conversations about the psychology of entrepreneurship, what it takes to perform at your best across every area of life, and why the most important work you'll ever do is on yourself. Hosted by Lucy Shrimpton.
Episodes
The newest 20 of 84 episodes
- 083: SEO in an AI Era: How to Get Recommended When People Ask AI Instead of Google · 21 min · Episode 83More people now ask ChatGPT, Claude, Perplexity or Google's Gemini for a recommendation than scroll through a page of websites, and that changes how your business gets found. In…
- 082: How to Build a Marketing Machine That Runs Without You · 26 min · Episode 82You started your business to do the thing you're brilliant at, and marketing is the job that came with it. If you're caught in the cycle of marketing hard, landing clients…
- 081: How to Rewire Your Mind for Success: Three Shifts That Work at Every Stage of Business · 24 min · Episode 81Rewiring your mind for success gets talked about constantly, and it's rarely broken down into something you can use on a Tuesday afternoon. In this solo episode I share three…
- 080: Why Content Feels Exhausting When You Don't Have a System, with Mariah Macinnes · 39 min · Episode 80If creating content has started to feel like a second full-time job, this conversation is for you. Content strategist Mariah Macinnes joins me to unpack why so many business…
- 079: How to Go from Knowing to Embodying · 16 min · Episode 79Knowing It vs Embodying It: Why You Understand The Thing But Still Can't Do It There's a gap between knowing something in your head and feeling it in your body, and Lucy thinks…
- 078: Money is not the goal, it's the amplifier · 19 min · Episode 78Survival Mode, Success Mode, Satisfaction: Which Level Are You Actually On? Lucy introduces the three-tier pyramid she's used with clients for over a decade: survival, success…
- 077: Is it that the market changed, or is it that you changed? · 18 min · Episode 77Was It You Who Changed, Or The Market? How To Tell If You're Pivoting Or Avoiding So many entrepreneurs have pivoted in the last twelve to eighteen months that it's practically…
- 076: Stop Trying to Be Everywhere: The Marketing Strategy That Actually Works (with Niki Hutchison) · 45 min · Episode 76Lucy is joined in the studio by marketing strategist Niki Hutchison for a conversation about the crazy, ever-changing world of marketing, and why the pressure to be everywhere at…
- 075: Yapping to Camera Why 'Just Do It' Doesn't Work for Everyone · 23 min · Episode 75Everyone tells you to just get on camera and start talking. Lucy has never had a problem with the mechanics of that part. Where she has caught herself stalling is somewhere…
- 074: How To Go From Knowing To Doing · 4 min · Episode 74Final week of the summer series, and the one I think matters most. Application, because knowing something and doing something are two entirely different businesses. This episode…
- 073: The One Thing That Sets You Apart · 5 min · Episode 73Title: The One Thing That Sets You Apart Two weeks into this mini series, mindset sorted, capacity accounted for, now we get practical. This week's pillar is skill, the actual…
- 072: Why Nothing Is Moving Forward Right Now · 5 min · Episode 72Last week's episode covered psychology, the story running underneath everything you do in business. This week we move to capacity, and it might be the pillar that gets skipped…
- 071: Success Is In Your Psychology (and why every hurdle comes back to it) · 6 min · Episode 71Every hurdle you'll ever hit in business fits into one of four categories, psychology, capacity, skill or application. This month, the podcast is running a Summer Best Bits…
- 070: The Answers Were Never Out There · 22 min · Episode 70This is the episode Lucy has been building towards all month. There's so much noise right now. AI, strategy, tactics, everyone telling entrepreneurs what they should be doing…
- 069: Why Smart Entrepreneurs Make Bad Decisions When They're Overwhelmed with Melissa Lewis · 41 min · Episode 69Bad decisions don't usually come from bad information. They come from overwhelm. In this episode, Lucy is joined by Melissa Lewis of ML Property Venture, who shares her own…
- 068: How I Realised I've Been Hiding in Plain Sight · 26 min · Episode 68This week it's just Lucy, no guest, no script, talking through something she hasn't said publicly before in this much detail. It started with reading someone else's content…
- 067: Why Brilliant People Hide (And What It's Costing You) with Danielle Garber · 51 min · Episode 67There's a version of hiding that doesn't look like hiding at all. It looks like branding. It looks like getting your website right before you show up properly. It looks like…
- 066: The Simple Fix That Cuts Your Business Overheads and Your Overwhelm in One Go · 18 min · Episode 66How many tools are you currently paying for to run your business? If the answer is somewhere between quite a few and I would rather not add them up, this episode is going to be…
- 065: The Real Reason Your Results Have Hit a Ceiling · 18 min · Episode 65If you have ever hit a plateau in your business, a point where growth stalled and effort kept going in but results stopped coming out at the same rate, this episode is going to…
- 064: Why High Achievers Are Still Unhappy (And What Actually Changes It) · 20 min · Episode 64How much joy are you actually experiencing right now? Not how much you are achieving, not how productive you have been this week or whether you are on track for your targets…
