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BrandStack Podcast

BrandStack Podcast

A Podcast Without Video — Why?

· 6 min

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Of course, this podcast does have a video version and you can watch it here.
As someone who spent over a decade on-air in radio, I’ve always considered the listener first, even in video content, knowing that viewing is often optional.
The real value in most talk shows—including video podcasts and livestreams—is in what we hear. That’s why audio remains my top technical priority. Audio has a unique intimacy that’s hard to replicate.
But as the media landscape shifts, we must acknowledge the reality: video creates a next-level opportunity to engage and grow.
1. Adding Video Doesn’t Have to Be…

Website: rossbrand.substack.com

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