BRAVE COMMERCE
by iHeartPodcasts
Latest episode
Unilever’s Selina Sykes on Rethinking Marketing for an AI-Driven…
Unilever’s Selina Sykes on Rethinking Marketing for an AI-Driven…
About this podcast
MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics.
Episodes
The newest 50 of 286 episodes
- Unilever’s Selina Sykes on Rethinking Marketing for an AI-Driven Consumer · 27 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Selina Sykes, Global VP of Digital, Social and AI Transformation at Unilever Beauty &…
- MANSCAPED’s Marcelo Kertesz on Scaling Beyond DTC and Building an Omnichannel Brand · 26 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Marcelo Kertesz, Chief Marketing Officer at MANSCAPED, about how the men’s grooming brand…
- Kids2’s Rochelle Wainer on Consumer Insights and the Next Generation of Parents · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Rochelle Wainer, Ph.D., Senior Vice President, Global Insights and Analytics at Kids2, about…
- Snap’s Grace Kao on Conversational Marketing and the Future of Brand Engagement · 22 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Grace Kao, Chief Marketing Officer at Snap Inc., about how changing consumer behaviors are…
- Neela Montgomery on How Health Trends Are Changing Consumer Behavior · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Neela Montgomery, Board Director at Ahold Delhaize and Logitech and former CEO of Crate &…
- Edgewell’s Rob Master on Keeping People at the Center of AI-Powered Marketing · 31 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Rob Master, Chief Marketing Officer at Edgewell Personal Care, about what stays constant as AI…
- First Round's Nick Tran on Why Brands Should Build Culture, Not Chase It · 27 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Nick Tran, President and CMO of First Round, a joint venture between Diageo and Main Street…
- Mondelez's Mindy Shaltry & Wes Saraceni on Breaking Down the Marketing and Sales Divide · 30 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Mindy Shaltry, VP of Omnichannel Marketing & Activation, Mondelēz U.S., and Wes Saraceni, VP…
- TikTok & Keurig Dr Pepper on Turning Cultural Moments into Measurable Growth · 28 minOn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter are joined by Mike Westgate, Sector Lead, Retail, Global Business Solutions at TikTok, and Ben Sylvan…
- Unilever's Branden Goodman on the New Rules of Consumer Discovery · 23 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Branden Goodman, Head of Media & Marketing Capabilities, Beauty & Wellbeing US at Unilever…
- Bar Keeper's Friend's Felicia Zhang on Building Brands Through Iteration · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Felicia Zhang, Head of Marketing at Bar Keeper's Friend, to discuss what it takes to…
- Nestlé’s Stefan Kovačević on Building Brands for Both Humans and AI · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Stefan Kovačević, Global Retail Media and Digital Shelf Lead at Nestlé, about how AI is…
- ANA’s Bob Liodice on Media Transparency, AI, and the Future of Marketing · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Bob Liodice, Chief Executive Officer, Association of National Advertisers (ANA), to discuss…
- Jim Lecinski on the New Zero Moment of Truth in the AI Era · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Jim Lecinski, the marketer behind the “Zero Moment of Truth” framework during his time at…
- Netflix’s Nicolle Pangis on Measurement, AI, and the Future of Streaming Advertising · 26 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Nicolle Pangis, VP of UCAN Advertising at Netflix, about building an advertising business…
- Campbell’s Risa Cretella on Reinventing Iconic Brands and Winning in Commoditized Categories · 28 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Risa Cretella, Executive Vice President, Meals & Beverages at The Campbell's Company, about…
- Gallo’s Britt West on Fixing Wine’s Relevance Problem and Recruiting the Next Generation · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Britt West, Chief Commercial Officer at Gallo, about what’s really behind wine’s recent…
- The Wine Group’s Helen Kurtz on Speed to Market and Competing in a Crowded Category · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Helen Kurtz, Chief Marketing Officer at The Wine Group, about how one of the largest wine…
- Assemble’s Lara Vandenberg on Rethinking Marketing Teams for a Faster, Fragmented World · 22 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Lara Vandenberg, CEO and Founder of Assemble, which connects brands with senior freelance…
- Our LEGO Agency’s Jennifer Berry on Building Connected Commerce Beyond Channels · 21 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Jennifer Berry, VP of Our LEGO Agency, Commerce & Digital at The LEGO Group. Jennifer shares…
- Mizkan’s Amy Luke Busker on Breaking Silos and Leading Through Change Without Losing Direction · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Amy Luke Busker, Chief Commercial Officer at Mizkan America, about what it takes to drive…
- Sephora’s Zena Arnold on Navigating Trends, Shaping Discovery, and Marketing at the Speed of Culture · 27 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Zena Arnold, Chief Marketing Officer at Sephora U.S., about how one of the world’s most…
- Teva Pharmaceuticals’ Dipesh Patel on Building Digital Capabilities in a Trust-First Category · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Dipesh Patel, Senior Director, Digital Transformation & Ecommerce, Global OTC at Teva…
- Total Wine & More’s Brian Gelb on Intent-Based Leadership and Retail Growth in a Challenging Alcohol Market · 26 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Brian Gelb, Senior Vice President of Wine and Concierge at Total Wine & More, to unpack how…
- DoorDash's Toby Espinosa on Commerce Media That Connects National Dollars to Local Demand · 23 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Toby Espinosa, VP of Ads at DoorDash. Toby shares how DoorDash built one of the…
- Marzetti’s Michael Reda on Omnichannel Growth and Building Brands Beyond the “Host Food” · 23 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Michael Reda, Vice President of Omnichannel Marketing at The Marzetti Company, about driving…
- Pinterest’s Kate Hamill on Visual Search, AI, and the New Path to Purchase · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Kate Hamill, VP of North America Enterprise Sales at Pinterest, to unpack how the platform…
- Special Episode: Inside an Acquisition—The MikMak x SPINS Story + Lessons from BRAVE COMMERCE Leaders · 24 minIn this special episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter unpack M&A from the inside, drawing upon their experience navigating acquisitions…
- Bausch + Lomb’s John Ferris on Making Science Approachable, Reducing Friction, and Winning in the AI Commerce Era · 24 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter sit down with John Ferris, President, Consumer at Bausch + Lomb, to discuss how modern consumer…
- Beko Europe’s Marco Brucato on Scaling eCommerce Without Losing Local Relevance · 24 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Marco Brucato, Head of eCommerce Europe - DTC Transformation at Beko Europe. Marco…
- Philips' Laura Briggs on Unifying eCommerce, Driving Category Growth, and the Power of Empathy · 25 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Laura Briggs, Head of eCommerce Excellence at Philips. Laura shares how her team drives…
- Heaven Hill Brands’ Matt Blevins on Long-Term Brand Building, Consumer Behavior Shifts, and Modernizing Spirits · 24 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Matt Blevins, Chief Marketing Officer at Heaven Hill Brands. Matt shares why long-term…
- Scotts Miracle-Gro’s Matt Taylor on Navigating AI Search, Retail Media, and Real-Time Data · 23 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Matt Taylor, Vice President of Digital at Scotts Miracle-Gro. Matt shares how…
- Kellanova’s Louise Cotterill on Turning Clean Room Data Into Sales Impact and Cultural Change · 28 minIn this episode, recorded live at Groceryshop, Sarah Hofstetter sits down with Louise Cotterill, Global Senior Director of Insights and Intelligence at Kellanova, for a…
- Mars Wrigley’s Neil Reynolds on Building Global Digital Commerce from the Ground Up · 27 minIn this episode, recorded live at Groceryshop, Sarah Hofstetter sits down with Neil Reynolds, Global Chief Customer & Digital Commerce Officer at Mars Wrigley. With experience…
- Liquid Death’s Benoit Vatere on Creative Risk, Retail Collaboration, and Cutting Through the Noise · 26 minIn this episode of BRAVE COMMERCE, recorded live at Groceryshop 2025, Sarah Hofstetter and guest co-host Andrea Steele sit down with Benoit Vatere, Chief Media Officer at Liquid…
- Kraft Heinz’s Andrea Steele on Embedding eCommerce Into the DNA of Big CPG · 22 minIn this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Andrea Steele, Area Vice President (AVP) eCommerce & Customer Marketing at Kraft Heinz…
- Mizkan’s Megan Frank on Modernizing 100-Year-Old Brands Without Losing Their Soul · 23 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Megan Frank, SVP of Marketing and R&D at Mizkan, the 221-year-old, family-owned food…
- Suave Brands Company’s Noah Knoblauch on Rebuilding Legacy CPG for a Digital-First, Private Equity-Backed Future · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Noah Knoblauch, Head of eCommerce and Retail Media at Suave Brands Company. With a…
- Proximo Spirits’ Lander Otegui on Leading with Legacy in a Fast-Changing World · 27 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Lander Otegui, Executive Vice President of Marketing and Innovation at Proximo Spirits…
- Congo Brands’ Wendell Venerable on the Power of Execution in a Shiny Object World · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Wendell Venerable, Vice President of eCommerce at Congo Brands. With experience at Nestlé…
- OrganiCare's Caroline Goodner on Destigmatizing Women’s Health and Building Consumer Trust in Regulated Categories · 23 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Caroline Goodner, Founder and CEO of OrganiCare, the company behind FemiClear. With deep…
- Amber English on The Estée Lauder Companies’ Digital Evolution and Reimagining Prestige for the Modern Consumer · 28 minIn this compelling episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Amber English, President, Digital & Online of the Americas at The Estée Lauder…
- Suntory’s Brand-First Transformation: John Alvarado On Modernizing Spirits Marketing · 21 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter are joined by John Alvarado, U.S. Chief Brand Officer at Suntory Global Spirits. As more companies…
- Simply Good Foods’ Stuart Heflin on Building Quest Nutrition’s Culture and Category Leadership · 28 minHow do you scale a high-growth brand after acquisition without losing the culture that made it special? On this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter…
- Mondelez’s Andrew Lederman on Bringing Startup Agility to Global Digital Commerce · 22 minHow do you infuse startup agility into a $3B global commerce engine? On this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Andrew Lederman, VP…
- Riboli Wines’ Jenna Steele on Reinventing Wine for the Digital Consumer · 24 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Jenna Steele, Vice President of E-commerce and Digital at Riboli Wines. Jenna shares how she…
- Velcro Companies’ Chitra Ebenezer on Showcasing Creativity and Versatility · 22 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Chitra Ebenezer, Chief Marketing Officer at Velcro Companies. Chitra shares how the VELCRO®…
- Wella Company’s Bianca Bolouri on Building Global eCommerce Strategies · 25 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Bianca Bolouri, Vice President of Global eCommerce at Wella Company. Bianca shares how her…
- Rick LaBerge on Building HARIBO’s U.S. Growth with Joy and Discipline · 26 minIn this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Rick LaBerge, Chief Commercial Officer of HARIBO of America. Rick shares how HARIBO has grown…
