Skip to content
Global sound
Built for Change

Built for Change

How to Win Back the Wary Consumer

· 18 min · Episode 42

Show notes

These days, many consumers are finding buying decisions overwhelming and walking away from interactions online. It’s getting harder to tell what’s real – from product reviews to descriptions – which can lead to hesitation and confusion in people’s shopping habits. This poses a real challenge for organizations engaged in digital commerce. In this episode, we’ll hear from Corie Barry, C.E.O. of Best Buy, and Baiju Shah, Global Chief Strategy Officer at Accenture Song.

Website: accenture.com

Live, last hour: 7,923 songs on 3,255 stations in 129 countries

Discover the world through radio

More ways to discover (9)

Heard something good? Save it, or open it straight away in Spotify.

UjumpContinue listening