Business Decoded
by Ronnie Spellman
From Founder to Scale: Tony Lorenz on Lessons from 35 Years of…
About this podcast
Ronnie Spellman, host of Business Decoded, is a captivating podcast that dives deep into the journeys of business moguls. Each episode offers a unique blend of candid conversations and insightful anecdotes, where guests openly share their failures and triumphs in a fun and relaxed atmosphere. Spellman's engaging interviewing style unearths the untold stories behind their paths to success, providing valuable lessons and practical wisdom for business owners and aspiring entrepreneurs. With a focus on the secrets of success, "Business Decoded" not only entertains but also educates, making complex business concepts accessible and inspiring listeners to navigate their own ventures with confidence and insight.
Episodes
The newest 20 of 148 episodes
- From Founder to Scale: Tony Lorenz on Lessons from 35 Years of Leadership · 36 min · Episode 147Ronnie Spellman talks with Tony Lorenz, founder of Headsail and a lifelong Chicagoan. Tony has built, scaled and sold companies. They cover how founders adjust when private…
- Most Marketing Agencies Will Break Under AI · 31 min · Episode 146Ronnie Spellman sits down with Amber Farrell, founder of Far Beyond Marketing, for a practical conversation about how AI is reshaping marketing for small businesses, trades, and…
- Financial Mistake That Can Cost Families Millions · 48 min · Episode 145Ronnie Spellman interviews Ken Himmler, founder and CEO of OneWealth Map, about how he built a financial planning firm designed to bring CPA, legal, insurance, and investment…
- How Brands Turn Their Core Products Into a New Revenue Engine · 38 min · Episode 144Ronnie Spellman sits down with Ari Freedman, founder of Surge Brands, to unpack how licensing turns strong brands into bigger businesses. Ari explains how his agency helps brand…
- No Fear: What Poverty, Loss, and Selling Taught Mark Stevens About Success · 2 h 4 min · Episode 143Mark Stevens on Grit, Marketing ROI, and Building Businesses That Last Ronnie Spellman talks with Mark Stevens, a lifelong entrepreneur, author, and former CEO who built and…
- 143 - Decoding AI: Moving Beyond Internet Copying to Real Business Value · 31 min · Season 2 Episode 143Overall Summary (Paragraph) In this episode, ProArc Founder and CEO Santosh Kaveti joins host Ronnie Spellman to discuss navigating the rapid evolution of artificial intelligence…
- Decoding GLP-1s: How Weight Loss Drugs Are Reshaping Markets · 44 min · Season 1 Episode 142Overall Summary (Paragraph) GLP-1 medications are reshaping consumer behavior, significantly reducing food consumption occasions and forcing major shifts across industries. Guest…
- 140: George Washington: The Ultimate American Entrepreneur | From Whiskey to Strategy: Leadership Lessons · 48 min · Season 1 Episode 140Mount Vernon CEO Doug Bradburn explores George Washington's legacy as an innovative entrepreneur, military leader, and executive. Highlighting Washington's transition from…
- 139 - The Dawn of Civilization: Why Modernizing America’s $180 Billion Power Vulnerability is Crucial · 46 min · Season 1 Episode 139Massoud Amin details how North America’s aging power grid forms the backbone of modern business, data centers, and national security. With global power demands surging…
- 138 - The True Value Driver: Why Venture Capital Investors Bet on Teams, Not Ideas · 57 minIn this interview, entrepreneur Scott Francis shares insights from founding BP3 Global and navigating the tech industry's evolution. He emphasizes that a company's success relies…
- 137 - How I Rebuilt a Real Estate Empire After Losing $4M · 50 minIn this episode of Business Decoded, host Ronnie Spellman sits down with real estate entrepreneur Matthew Teifke to discuss his path to building a multi-faceted business empire…
- 136 - From Lawn Mower to Tech Mogul: Bryan Clayton’s $30M Playbook · 44 min · Season 2 Episode 136In this episode of Business Decoded, host Ronnie Spellman interviews Bryan Clayton, founder and CEO of GreenPal. Clayton shares his journey from scaling a traditional landscaping…
- 135 - From $0.08 in the Bank to Building Work-Optional Wealth | Phil Calandra Financial Strategies · 38 minIn this episode, True Wealth Advisors founder Phil Calandra shares insights on overcoming cash flow crises, building sustainable business systems, and achieving financial…
- 134 - Decoding Content Value | From Reporter to Bestseller | Bryan Burrough’s Best Selling Journey · 39 min · Season 2 Episode 134In this interview, author Bryan Burrough discusses his transition from newspaper reporting to becoming a best-selling author. He emphasizes that hard work, passion, and strong…
- 133 - From the Stage to C-Suite: Jovian Lopes Creative Leadership Innovation and Market Perception · 1 h 5 min · Season 2 Episode 133In this interview, former recording artist and current Chief Creative Officer Jovian Lopes discusses his transition from music to corporate leadership at HL Dynasty. He…
- 132 - Beyond the Parks Live Streaming: Building a Multi-Channel YouTube Network · 45 min · Season 2 Episode 132In this interview, host Ronnie Spellman discusses digital content creation with Josh and Jenna, pioneers of live streaming theme parks on YouTube through their channel Resort TV…
- 131 - Why Long-Term Relationships Dictate Business Success | James Holmes · 57 min · Season 2 Episode 131Oil and gas attorney and business leader James Holmes shares insights on navigating the industry's evolution, emphasizing the critical value of long-term relationships and deep…
- 130 - Moving Markets From Replacement to Repair | Challenging Industry Standard Product Warranty · 34 min · Season 2 Episode 130Helvex USA head Stefana Naicu outlines the company's aggressive, direct-to-builder expansion strategy within the competitive American commercial and residential plumbing…
- 129 - The Anatomy of Character: What West Point Looks For in Leaders · 59 min · Season 1 Episode 129In this follow-up interview, West Point trailblazer Carol MacGibbon shares her journey navigating isolation, intense schedules, and logistical changes as part of the academy's…
- 128 - The Delicate Balance of Authenticity Versus Likability in Business · 29 min · Season 1 Episode 128Military veteran Steve Ingalls discusses his transition from the armed forces to executive leadership consulting as the CEO of Catalyzer. He emphasizes the critical importance of…







