Challenger Brands
από Illustrado.co
What It Takes to Stay Relevant for 100 Years: Insights From Shuja…
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This is Challenger Brands
Where we talk about brand development, marketing, sales, entrepreneurship and a whole lot of other things to help entrepreneurs and brand custodians build competitive brands and better businesses.
Not the biggest player in your sector? Make an impact by challenging the status quo.
In each episode, we talk to inspiring industry professionals and entrepreneurs to gain useful and actionable insights for empowering challenger brands.
Challenger Brands is hosted by Illustrado - The Brand Development & Creative Agency for ambitious and audacious challenger brands.
www.illustrado.co
Επεισόδια
Τα νεότερα 20 από 27 επεισόδια
- What It Takes to Stay Relevant for 100 Years: Insights From Shuja Jashanmal | Challenger Brands · 58 λεπ.What does it take to stay relevant for over a century—without selling out or falling behind? In this episode of Challenger Brands, we go deep into the story of the Jashanmal…
- How Leadership Shapes Culture, Purpose, and Brand | Challenger Brands by Illustrado · 49 λεπ.What’s really costing you growth? Spoiler: It’s not your logo. In this bold and eye-opening episode of Challenger Brands, host Lalaine Chu-Benitez (Founder & MD, Illustrado) sits…
- Why UAE Real Estate Brands Sound the Same– and How to Stand Out | Challenger Brands by Illustrado · 45 λεπ.Why do so many real estate brands in the UAE blur into one another—with the same “luxury” promises, generic visuals, and forgettable campaigns? In this hard-hitting episode of…
- The Future of Real Estate Branding in the UAE: Insights from RAK Properties CEO Sameh Muhtadi | Challenger Brands by Illustrado · 47 λεπ.Real estate in the UAE is often a story of Dubai and Abu Dhabi. But today, we’re talking about the emirate rewriting that story - Ras Al Khaimah, and the company shaping its…
- Customer Centricity in 2025 | Challenger Brands by Illustrado · 38 λεπ.Welcome to Challenger Brands, the podcast where we explore how exceptional brands redefine customer engagement and innovation to lead in a competitive market. In this episode…
- Redefining Sales in 2025 | Challenger Brands by Illustrado.co · 58 λεπ.What if we told you that sales, as we know it, isn’t about closing deals? Our guest today believes that 80% of sales is actually the brand, and success is built on trust rather…
- How to Get Your Startup Funded | Challenger Brands by Illustrado · 1 ώ. 24 λεπ.In this episode, we dive into the high-stakes world of startup funding with Anna Arzua MacMillan, Chief Strategy & Innovation Officer at Venture FactorE. With over 15 years of…
- Dubai's Viral Chocolate | Crafting Multi-Million Dollar Success Stories with Challenger Brands · 34 λεπ.Welcome to the world of Dubai's viral chocolate! In this episode, we unravel the magic behind the famous Kunafa Chocolate, a dessert that has captured hearts and taste buds…
- How To Build Brand Communities | Challenger Brands By Illustrado · 42 λεπ.Welcome back to another episode of Challenger Brands, the podcast where we delve into the stories of remarkable entrepreneurs, and even community builders who make huge impact in…
- How to Build a Self-Propagating Company With Dr. Ivan Misner | Challenger Brands by Illustrado · 35 λεπ.Dr. Ivan Misner is the Founder and Chief Visionary Officer of BNI (Business Network International), the world’s largest business networking organization. With over 11,100…
- How to Take on the Industry Giants and Win | Challenger Brands by Illustrado · 46 λεπ.Ryan Ramos, the Founder and Managing Director of Cultivate UAE and The Dream Lab UAE. From humble beginnings, Ryan worked his way up from business development to general…
- How to Break Barriers in a Competitive Industry | Challenger Brands by Illustrado · 42 λεπ.Today, we have an amazing and inspiring guest! Joining us is Samantha Araujo, a formidable titan in the region’s competitive hospitality industry. With a passion for fine living…
- Mastering the Art of Life-Career Balance | Challenger Brands · 46 λεπ.Navneet Kampani is a former banker who has been in the industry for over 30 years, now he is an entrepreneur, author, and life coach who helps individuals and top executives…
- How to Master your Inner Game | Challenger Brands by Illustrado · 1 ώ. 1 λεπ.Dhiren Harchandani is a Transformation Architect who specializes in empowering entrepreneurs to achieve 8-figure business success without compromising personal fulfillment or…
- How To Keep Your Brand Relevant Through The Years | Challenger Brands by Illustrado · 45 λεπ.According to Clayton Christensen, a professor at Harvard Business School, 30,000 new products are introduced each year, and 95% of them fail. In an increasingly cluttered market…
- How ChatGPT Can Revolutionize Your Business | Challenger Brands by Illustrado · 1 ώ. 9 λεπ.Fahed Bizzari is an international thought leader on the professional application of ChatGPT. He has 18 years of experience in software development, over 3,000 hours in mastering…
- Developing Your Business for Optimal Growth & Success | Challenger Brands by Illustrado · 42 λεπ.In this episode, we will be unlocking the secrets of Business Development, delve into fundamentals, and strategies. Join us as we explore insights that can help your business…
- Building On The Legacy Of Your Family Business | Challenger Brands by Illustrado · 38 λεπ.Welcome back to Challenger Brands. Today, we delve into building on the legacy of your family business with our guest, Shabana Razzak - CEO of Maison DE Ary Jewellery. Shabana is…
- How to Scale a Business | Challenger Brands by Illustrado · 54 λεπ.How do you scale your business? Where do you even start? Is scaling a business possible for all entrepreneurs? What does it take? If you’re a business owner, chances are you’ve…
- How to Grow Your Business through Networking | Challenger Brands by Illustrado · 46 λεπ.Networking - love it or hate it? Too hard sell? Or is it a necessary lead generation strategy? Whatever your feelings are, networking is considered an effective client…







