Channel Security Secrets
by Cyber Defense Group
Latest episode
The Defender's Advantage - Ross Young - Channel Security Secrets…
The Defender's Advantage - Ross Young - Channel Security Secrets…
About this podcast
Welcome to Channel Security Secrets. Join host, Lou Rabon, each week to expose the untold secrets and critical insights from the minds shaping the future of cybersecurity sales in the trusted advisor channel. Channel Security Secrets is brought to you by Cyber Defense Group, on a mission to shift cybersecurity from reactive to resilient. Explore all episodes and resources at: https://www.cdg.io/podcast/
Episodes
The newest 20 of 37 episodes
- The Defender's Advantage - Ross Young - Channel Security Secrets - Episode #35 · 34 min · Episode 35Lou Rabon sits down with Ross Young, CEO of Clear Capabilities and co-host of the CISO Tradecraft Podcast, a former CIA and NSA cybersecurity leader who has also worked at the…
- Selling Security From The Inside Out - Lauri Martinez - Channel Security Secrets - Episode #34 · 28 min · Episode 34In the newest episode of CSS, Lauri Martinez, VP of Channel Sales at Cyber Defense Group, joins Lou Rabon for a conversation packed with practical wisdom for TA's looking to grow…
- The Trusted Advisor Advantage - Rick Mischka - Channel Security Secrets - (Re-Air) · 46 min · Episode 33We're bringing back one of our most interesting conversations, and it's even more relevant today. In this re-air of Channel Security Secrets Episode 2, Lou sits down with Rick…
- AI Changes Everything - Channel Security Secrets - Episode #32 · 21 min · Episode 32What if AI isn’t here to replace you, but to make you exponentially better at what you do? In this special AI compilation of Channel Security Secrets, top cybersecurity leaders…
- Channel’s Interpersonal Power - Kathryn Rose - Channel Security Secrets - Episode #31 · 40 min · Episode 31Is building relationships in the channel just as important as cybersecurity and AI integration? In this episode of Channel Security Secrets, Lou sits down with Kathryn Rose…
- Culture Drives Channel Success - Craig Patterson - Channel Security Secrets - Episode #30 · 33 min · Episode 30Can focusing on culture truly drive business success in the channel industry? In this episode of Channel Security Secrets, Lou sits down with Craig Patterson, Global Channel…
- Building and Scaling Channel Programs - Channel Security Secrets - Episode #29 · 28 min · Episode 29What does it take to build and scale successful cybersecurity channel programs? In this special compilation episode of Channel Security Secrets, leaders from across the…
- Channel Enablement and Activation - Channel Security Secrets - Episode #28 · 29 min · Episode 28How can Trusted Advisors confidently sell cybersecurity without pretending to be the expert? In this compilation episode of Channel Security Secrets, Lou brings together insights…
- From Copper to Cloud - Sharif Soofi - Channel Security Secrets - Episode #27 · 38 min · Episode 27How can human capital drive success in the age of AI? In this episode of Channel Security Secrets, Lou sits down with Sharif Soofi, VP of Advisory & Channel Partners at BH…
- Leveraging Channel Resources - Mark McGuire - Channel Security Secrets - Episode #26 · 44 min · Episode 26Can direct sales experience help with channel sales? In this episode of Channel Security Secrets, Lou sits down with Mark McGuire, a Channel Director at Avant Communications, to…
- Building Relationships Beyond Zoom - Victor Cardona - Channel Security Secrets - Episode #25 · 39 min · Episode 25Can Face-to-Face Interactions Be the Winning Secret in Channel Sales? In this episode of Channel Security Secrets, host Lou sits down with Victor Cardona, a seasoned entrepreneur…
- Selling Outcomes, Not Transactions - Scott Porter - Channel Security Secrets - Episode #24 · 41 min · Episode 24What if the biggest secret to success in channel sales isn’t knowing more technology, but understanding what the business is actually trying to accomplish? In this episode of…
- Building a Scalable Business - Holiday Re-Air with Eric Brooker - Channel Security Secrets - Ep. #23 · 49 min · Episode 23What happens when the channel stops treating sales like transactions, and starts treating people like relationships that compound? As we wrap up the year, we’re bringing back one…
- Leading With Value - Holiday Re-Air with Alexander Wold - Channel Security Secrets - Episode #22 · 49 min · Episode 22What if the key to selling security wasn’t knowing all the answers, but challenging every assumption? For this special holiday re-air we’re revisiting one of the most…
- The Importance of First Principles - Alvaro Gonzalez - Channel Security Secrets - Episode #21 · 50 min · Episode 22How do you cut through the noise when every security vendor sounds the same? In this episode of Channel Security Secrets, Lou sits down with Alvaro Gonzalez, Vice President of…
- What Buyers Truly Value - Quincey Collins - Security Expert - Channel Security Secrets - Episode #20 · 45 min · Episode 20Is the real secret to building a successful cybersecurity career having the right people in your corner? From his early days in the U.S. Air Force to leading security strategy…
- Investing in Relationship Capital - Tim Vandermel - Channel Security Secrets - Episode #19 · 36 min · Episode 19How do you build lasting success in cybersecurity sales, when technology changes faster than trust can form? In this episode of Channel Security Secrets, host Lou Rabon sits…
- Values-Centric Selling - Carraig Stanwyck - Channel Security Secrets - Security Expert - Ep #18 · 55 min · Episode 18What if the key to leading in cybersecurity wasn’t found in the newest tech, but in the courage to be transparent, grounded, and relentlessly focused on the fundamentals? In this…
- Strength Through Co-Selling - Bana Qashu - Channel Security Secrets - Episode #17 · 44 min · Episode 17What does it take to sell cybersecurity in a way that’s rooted in authenticity, empathy, and trust? In this episode of Channel Security Secrets, Lou Rabon sits down with Bana…
- Why Vulnerability Wins Deals - Marc Jorgensen - Channel Security Secrets - Episode #16 · 56 min · Episode 16Is integrity the next big differentiator in cybersecurity sales? In this episode of Channel Security Secrets, Lou Rabon sits down with Marc Jorgensen, CTO and Senior Solutions…
