Designed for the Creative Mind™
by Michelle Lynne
Latest episode
Ep 248: The Walkthrough: Your Sales Process Starts at the Front Door
Ep 248: The Walkthrough: Your Sales Process Starts at the Front Door
About this podcast
Your designs are beautiful, but you're struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren't happy with the performance of your interior design business, are tired of trading your time for money, and know you were made for more, this show is for you.
Episodes
The newest 20 of 248 episodes
- Ep 248: The Walkthrough: Your Sales Process Starts at the Front Door · 37 minAn inquiry comes in. You're in the middle of an installation, juggling procurement, answering client questions, and managing a dozen other things. You tell yourself you'll…
- Ep 247: The Walkthrough: Is Your Marketing Front Door Open? · 33 minYour interior design business might be doing beautiful work, but are the right clients finding their way to you? In this episode of Designed for the Creative Mind, Michelle Lynne…
- Ep 246: Nobody Warned Me About This Part: Hiring Would Expose My Own Weaknesses · 42 minHiring people is supposed to create capacity. But what happens when bringing someone onto your team actually makes your business feel more complicated? In this episode, Michelle…
- Ep 245: Nobody Warned Me About This Part: When Growing Your Design Firm Changes Your Job · 34 minYou started your interior design business because you love design. You wanted to create beautiful spaces, work with clients, and build something of your own. But somewhere along…
- Ep 244:Do You Actually Want to Own an Interior Design Business? · 29 minBeing an interior designer and being an interior design business owner are two very different jobs. Have you actually decided which one you want? We talk a lot about the dream of…
- Ep 243: The Art of Being Principal: Building a Business That Doesn't Need You Every Minute with Katie Decker-Erickson · 53 minWhat if the real measure of a successful design firm isn't how much the principal can personally accomplish—but how well the business operates when they're not there? In this…
- Ep 242: Tended, Pt 4 - When Everyone Else Looks Like They Have It Together · 17 minHave you ever looked around at other interior designers and thought, What do they know that I don't? They're booked out. Their projects look incredible. Their social media is…
- Ep 241: Tended, Pt 3 - The Word No Has a ROI · 26 minSaying no doesn't come naturally to most people—and it certainly didn't come naturally to Michelle. In this episode of Tended, Michelle makes the business case for one of the…
- Ep 240: Tended, Pt 2 - The Energy Audit · 30 minYou've probably heard all the advice: get more sleep, exercise, drink more water, take a vacation, take better care of yourself. But what if you're doing some of those things and…
- Ep 239: The Design Besties - Friendship, Collaboration & Designing for a Bigger Purpose · 39 minWhat happens when four professionals in the design industry meet by chance, become fast friends, and decide to use their collective talents to give back? Meet the Design Besties…
- Ep 238: Tended, Part 1: You Are a Business Asset · 25 minAs business owners, we're really good at taking care of everything else. We protect our clients, our teams, our projects, our cash flow, our systems, and our businesses—but…
- Ep 237: 5 Reasons You May Not Be Getting Affluent Clients w/ Robyn White · 46 minIn this episode of Designed for the Creative Mind, Michelle welcomes back website strategist Robyn White of RDW Design Studio to talk about one of the biggest questions interior…
- Ep 235: The Human Advantage - AI Isn't Your Biggest Threat. The Noise Is. · 19 minEverywhere you look, someone has a new opinion about AI and the future of interior design. One expert says AI will replace designers. Another says it never could. The constant…
- Ep 234: The Human Advantage - What You're Actually Selling in the Age of AI · 18 minAI can generate a beautiful mood board in seconds. But that's not what clients are actually hiring you for. In this episode, Michelle Lynne kicks off a brand-new series exploring…
- Ep 233: The Art of Being Principal Series - Why Referral-Only Is Holding Your Business Back with Katie Decker-Erickson · 45 minMany interior designers wear "referral-only" like a badge of honor—but what happens when the referrals stop? In this episode of The Art of Being Principal Series, Michelle Lynne…
- Ep 232: The Art and Science of Procurement - In-House, Outsourced, and Everything In Between · 46 minProcurement can either elevate the client experience or become the biggest bottleneck in your business. In this candid roundtable discussion, Michelle Lynne sits down with Alicia…
- Ep 231: Business Behind the Design #2 - AI, Client Delays, and the Future of Design · 33 minAre your prospective clients taking longer to sign contracts? Are projects stretching across years instead of months? Are clients questioning purchases, breaking projects into…
- Ep 230: From Clinical Precision to Creative Vision - Embracing Your Past to Build a Profitable Design Business with Katie Rainey · 35 minWhat if the experience you think makes you an outsider in the design industry is actually your greatest advantage? In this episode of Designed for the Creative Mind, Michelle…
- Ep 229: Profit Isn't an Accident Part 4 - Stop Duct-Taping Your Business Together · 30 min · Episode 225If you've ever ended the day feeling like you worked nonstop but still didn't get to the things that actually move your business forward, this episode is for you. In the final…
