Discourse in Magic
by Jonah Babins and Tyler Williams
Latest episode
How Ivan Went From Kids Magic to Corporate Parties
How Ivan Went From Kids Magic to Corporate Parties
About this podcast
Jonah Babins from Discourse in Magic tackles magic’s hardest issues, theories, philosophies, discussion, and more to help you explore. He jumps into all sorts of magic, and resources, and most importantly actionable tips to help better the art and become a killer performer!
Episodes
The newest 50 of 375 episodes
- How Ivan Went From Kids Magic to Corporate Parties · 23 minIn the third episode of Magicians and Margaritas, Jonah Babins sits down with Ivan, a Long Island-based magician who successfully transitioned from performing at kids’ parties to…
- Six-Figure Magic Business Blueprint · 23 minIn this episode, magic business coach Jonah Babins outlines the foundational model for growing a magic business from a part-time hobby into a six or multi-six-figure enterprise…
- How Caleb Wiles Became a Professional Magician · 26 minIn this episode of Magicians and Margaritas, Jonah sits down with Caleb Wiles to discuss his journey from doing casual side gigs to becoming a full-time, highly successful…
- Stop Getting Ghosted on Gigs · 21 minThis episode tackles the frustrating nightmare of “ghosting” in your magic business—when a lead inquires, has a fantastic phone call, and then completely vanishes before booking…
- Unleashing the Power of Past Clients · 21 minThis episode transitions some of our best recent YouTube content into podcast form, giving you actionable business lessons you can listen to on the go. Many magicians constantly…
- Magicians & Margaritas · 21 minWelcome to the brand new series on Discourse in Magic: Magicians and Margaritas! In this inaugural episode, host Jonah Babins sits down over a margarita with Mastermind member…
- AI For Magicians · 16 minIn this solo episode, Jonah Babins reports back from the annual Mastermind Summit. Every year, Jonah takes the mastermind group to an epic, tropical destination to map out…
- Inside the Chicago Magic Round Table · 24 minIn this special episode, Jonah Babins shares a “meaty” excerpt from his recent business lecture delivered to the Chicago Magic Round Table. Recorded while Jonah was in the midst…
- Trading Places: Jonah Babins with The Magic Guys · 1 h 8 minThis week, Discourse in Magic looks a little different. Instead of Jonah interviewing a guest, we’re sharing an episode where the tables were turned. Jonah recently sat down with…
- Mastering the Perfect Sales Call · 12 minIn this episode, Jonah Babins breaks down a critical mistake magicians make when a lead finally lands in their inbox: treating the sales call like a logistics checklist. While…
- Where Has Jonah Been? · 16 minIn this solo episode, Jonah Babins pulls back the curtain on the eight-month hiatus of Discourse in Magic. Since August 2025, the podcast feed has been quiet, leading many…
- Weaponize Your Show · 14 minIn this episode of Discourse in Magic, Jonah Babins dives into a powerful concept from his mastermind sessions: Weaponizing Your Show. The idea is simple—make your show book you…
- Thoughts on FISM · 20 minIn this solo episode of Discourse in Magic, Jonah Babins shares his raw and honest reflections on FISM 2025. From mind-blowing performances to marathon-length competitions, Jonah…
- Jamie Allan: Building Big Magic With Authenticity · 59 minIn this episode of Discourse in Magic, Jonah sits down with Jamie Allan, a pioneering illusionist and producer known for blending large-scale magic with theatrical storytelling…
- The Art and Hustle of Modern Magic with Xavier Mortimer · 1 h 11 minJonah sits down with viral magician Xavier Mortimer to trace an unlikely journey—from learning back‑and‑front palming out of a gas‑station booklet to topping “Best…
- The Business of Fringe Magic with Luke Oseland · 1 h 14 minIn this episode, Jonah Babins is joined by rising UK magic star Luke Oseland to explore a journey that spans from toy magic sets and teenage tinkering to Fringe Festival sellouts…
- Summit, AI and Where I Am · 22 minIn this week’s episode of Discourse in Magic, Jonah Babins returns with a behind-the-scenes look at the Mexico Mastermind Summit, his latest adventures in AI, and what’s next for…
- Pioneering Corporate Magic with Bill Herz · 1 h 28 minIn this episode, Jonah Babins is joined by corporate magic legend Bill Herz to unpack a career that spans summer camps, corporate boardrooms, and headline features in The Wall…
- Leah Orleans: Pushing Boundaries in Magic · 1 h 5 minIn this episode of Discourse in Magic, Jonah Babins sits down with magician, circus performer, and entertainer Leah Orleans to discuss her unique journey in magic, her…
- Jonah Babins: Magic’s Business Whisperer · 38 minThis week on Discourse in Magic, we’re bringing you a special repost of Jonah Babins’ appearance on the Penguin Magic Podcast, hosted by Erik Tait. Jonah, the long-time host of…
- Public Shows and Upcoming Tour Dates · 9 minIn this solo episode of Discourse in Magic, Jonah Babins dives into the world of public shows, sharing his insights on why every magician should consider doing them. He also…
- Magic and Mystery with Jonathan Levit · 43 minIn this episode of Discourse in Magic, Jonah Babins sits down with Jonathan Levit to discuss his multifaceted career in the entertainment industry, from acting and hosting to…
- Runnings Ads to Get Gigs · 14 minWelcome to another insightful episode of Discourse in Magic with your host, Jonah Babins! This week, Jonah shares his journey and lessons learned from running Google ads in his…
- Magic and Mystery in New York with Rachel Wax · 57 minIn this episode, Jonah sits down with Rachel Wax to discuss her journey from fashion to full-time magic, performing at Speakeasy Magick, and her creative process for developing…
- The Art and Science of Illusions with Matt Pritchard · 57 minIn this episode of Discourse in Magic, Jonah Babins sits down with magician, science communicator, and viral illusion creator Matt Pritchard. Matt’s unique approach blends his…
- The Preloaded Year · 11 minIn this week’s episode of Discourse in Magic, Jonah Babins kicks off the new year with an insightful discussion about the January slump—a reality for many magicians—and how to…
- UNO REVERSE: Jonah Babins gets interviewed by Eric Leclerc · 1 h 35 minJoin us for a unique twist as Eric Leclerc takes over as host to interview the usual host, Jonah Babins, on his own podcast, Discourse in Magic. This engaging conversation…
- Reimagining Magic Performance with Taylor Hughes · 1 h 13 minRenowned magician and captivating storyteller Taylor Hughes joins us for an insightful exploration of his magical journey. We unravel Taylor’s innovative blend of storytelling…
- Rider or Die · 10 minIn this episode of Discourse in Magic, I explore the art of crafting the perfect artist rider for your magic performances. I break down the essentials of what a rider is and why…
- The Heart of Magic With Dustin Tavella · 1 h 8 minJoin us as we sit down with the incredibly talented Dustin Tavella, winner of the 2021 season of America’s Got Talent, who shares his inspiring journey from a young magician…
- The Lead Machine · 6 minToday we’re unpacking the secrets of creating a successful lead machine for your magic business. Many magicians believe generating leads is the key to success, but there’s so…
- The Secrets of a Master Illusionist with Reza · 1 h 7 minGet ready to be amazed by the world of grand illusions with our extraordinary guest, Reza Borchardt, as we explore his magical journey from a passionate young enthusiast to a…
- Marketing vs. Sales · 7 minTransform your magic career by distinguishing between the flashy allure of marketing and the powerhouse of sales. Join me as I unravel the myth that appearing on big shows like…
- Mike Hammer’s Vegas Adventure · 1 h 5 minMagician and comedian Mike Hammer takes center stage, unveiling the secrets behind his 13-year run on the Las Vegas strip. From his humble beginnings with a simple magic kit in…
- How to Prepare for December · 11 minUnlock the secrets to skyrocketing your holiday bookings this year! Prepare to transform your magic business with our latest episode of Discourse in Magic, where Jonah Babins…
- The Magic Behind Campers Playing Cards · 33 minJoin us for an exciting episode of Discourse in Magic as we welcome back Ben Train to discuss the launch of our latest project, the Campers Playing Cards. We explore our…
- The Art of Blending Comedy and Magic with Bruce Gold · 1 h 8 minMagician, comedian, and consultant Bruce Gold joins us for an enthralling chat about his dynamic journey from a childhood fascination with magic to an influential career in…
- Why Not Corporate? · 13 minLearn how to diversify your magic career and discover why corporate gigs might not be the golden ticket they’re often made out to be. Join host Jonah Babins as he guides you…
- Trade Show Magic with Danny Orleans · 1 h 4 minUnlock the secrets of trade show magic with Danny Orleans, a master magician whose career spans from children’s theater to corporate stages. You’ll gain actionable insights into…
- How to Start Getting Gigs · 9 min• What if you could transform your passion for magic into a steady stream of gigs without quitting your day job? On this episode of Discourse in Magic, join me, Jonah Babins, as…
- Captivating Audiences with Chris Michael · 1 h 21 minPrepare to be amazed as we sit down with the extraordinary magician, Chris Michael! From his early days inspired by a local librarian magician to captivating audiences at…
- Touring and Cold Emails · 9 minUnlock the secrets to booking your own magic shows and lectures as you follow my whirlwind journey through August! In this episode of Discourse in Magic I’ll take you on a…
- The Secrets of Modern Magic with Rory Adams · 1 h 53 minRenowned magic consultant Rory Adams joins us to share his incredible journey from a childhood fascination with magic, sparked by his grandfather’s box of tricks, to a…
- Public Magic Shows · 11 minUnlock the secrets to producing successful public ticketed magic shows with me, Jonah Babins. This episode pulls back the curtain on the often unseen challenges and rewards of…
- Jandro’s Magical Evolution · 1 h 0 minDiscover the remarkable journey of Spanish magician Jandro in this captivating episode of Discourse in Magic. Inspired by the legendary Juan Tamariz, Jandro recounts his…
- My Top 3 Magic Projects · 13 minUnlock the secrets to making your magic performances more natural and convincing. Join Jonah Babins as he reveals his three favorite magic projects that have profoundly…
- Reimagining Magic with Gaetan Bloom · 1 h 9 minLegendary magician Gaetan Bloom joins us to share his journey from a curious child to becoming an iconic figure in the world of magic. Throughout our conversation, Gaetan opens…
- The Math Of $100k · 14 minWhat if charging $250 per show is the very thing holding you back from building a $100,000 magic business? This episode of Discourse in Magic, hosted by Jonah Babins, dives into…
- Jeki Yoo: The Art of Pop-Up Magic · 45 minJeki Yoo joins host Jonah Babins to discuss his magic journey, experiences in competitions, and his unique approach to crafting magic for television and social media. They…
- The Ten Hour Rule · 7 minIn this episode of the “Discourse in Magic” podcast, host Jonah Babins discusses the ten-hour rule for running a magic business. He advises magicians to limit administrative work…
