Female Founder World
by Female Founder World
Latest episode
How to Build an Affiliate Army That Sells Out Sephora - ft LYS…
How to Build an Affiliate Army That Sells Out Sephora - ft LYS…
About this podcast
Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.
Episodes
The newest 50 of 308 episodes
- How to Build an Affiliate Army That Sells Out Sephora - ft LYS Beauty's Tisha Thompson · 38 minJasmine sits down with Tisha Thompson, the founder of LYS Beauty, the first Black owned clean makeup brand to launch into Sephora and the maker of the No Limits Cream Bronzer…
- Crowdfunding, Pop-Up Drama, and Instagram’s Big Bet On Long-Form With Team FFW · 27 minJasmine and Paige are back with another group chat episode this week! Paige breaks down benny's recent equity crowdfunding campaign. Then they get into Instagram’s new 90 minute…
- Tower 28's founder shares 7 years of business lessons in 30 minutes · 35 minGet 15% off your Female Founder World Summit ticket with the code JASMINE15: femalefounderworld.com Amy Liu is back on the show! Last time we talked, Tower 28 was a couple of…
- Summit tickets just dropped, Emma Grede disease, eye patch-gate and more business tea · 42 minThis week, Jasmine, Nat and Paige break down Emma Grede's viral take on personal branding and whether you need one to build a business, then dig into Revolve's $15 million…
- The Weird Way This Rural Founder Makes $6 Million A Year · 45 minWe are back! Female Founder World Summit is happening November 15th in New York City at Chelsea Piers with early speaker revealed here first (Tara Bosch, Kira Mackenzie Jackson…
- How this jewelry brand became a Target favorite with Luv AJ's Amanda Thomas · 36 minAmanda Thomas is on the podcast! She started Love AJ at 14. Twenty-five years, three rock-bottoms, and one Beyoncé Coachella moment later, she's about to be on shelves in every…
- Nadya Okamoto: IRL business ideas and how to make a creator your cofounder · 46 minNadya Okamoto is on the show!! She built a nonprofit at 16, co-founded a period care company that's in Target and Walmart, and is now the cofounder and CMO at Pie, a social…
- 'Clipping' is the build-in-public strategy blowing up founder-led brands · 10 minThere's a marketing trend that has been steadily growing inside the creator economy for the last two years, and in 2026 it has officially gone mainstream. Brands are spending…
- Her snack startup is outselling legacy food giants · 25 minLeah Marcus, cofounder of Good Girl Snacks, is back on Female Founder World to walk us through the insane year of growth they're having. She breaks down everything they did to…
- Unpacking Unwell’s failure and predictions for the live shopping boom · 35 minJasmine, Nat, and Paige are back in the group chat digging into why Alex Cooper's beverage brand Unwell shut down right as her media company hit a $500 million valuation, and…
- Build In Public Challenge: What To Post This Week · 4 minThis episode of the show works best on video, so we recommend watching on Spotify. Welcome back to the build in public challenge presented by Adobe Express. Each week we've been…
- We Need To Talk About Ben Bennett: The Beauty Industry's Billion-Dollar Brand Maker · 29 minThis week is a masterclass in three completely different paths to building a brand people actually care about. We start with Ben Bennett, beauty exec behind The Center , the…
- How To Build A Brand World: Liv Koennecke, Maison Essentiele · 23 minThe difference between the brands you ignore and the brands you love is their ability to build a world, not just a business. Liv Koennecke, founder and CEO of Maison Essentiele…
- Brainstorming Business Ideas Based On The Biggest Consumer Trends · 47 minJasmine, Natalie, and Paige are back for another Group Chat episode, and this week they're brainstorming the biggest trends they're seeing right now and the business…
- Phia Allegations, $15B TikTok Shop Reality Check & Creator IP · 31 minThis week Jasmine, Paige and Nat are breaking down the Phia tech scandal, the Bill Gates' daughter founded shopping app accused of claiming affiliate commissions it didn't earn…
- Build In Public Challenge Week 2: A Step By Step Guide For Your First Post · 19 minWeek two of the Build in Public Challenge is here, and this week, you're making your first post. Jasmine walks you through exactly how to create a pinned, evergreen piece of…
- Lore's Launch Blueprint, Big AI News, Challenge Week 2 · 33 minJasmine, Paige and Natalie are back for another group chat presented by Adobe Express. We're talking about the fragrance brand blowing up right now—Lore—plus some big changes in…
- They started selling lab grown diamonds in 2015. Now the industry's worth $30 billion · 30 minUse the code FFW15% for 15% off Kate & Kole until 16 August 2026. Jasmine met with the founders of Kate & Kole for today's show. They've been making lab grown jewelry since 2015…
- College Ambassador Programs, 6 Month Check-In + Founder Fomo · 34 minJasmine, Paige, and Nat are back together for your weekly group chat show by Female Founder World, and they're kicking things off with a very real conversation about founder…
- The Build in Public Challenge Starts Now · 25 minWe are kicking off something brand new at Female Founder World this week: the Build In Public Challenge, a free 12-week program presented by Adobe Express. This first episode is…
- The Creator Equity Partnership Model, Billboards Are Back And Nat's Brand Win · 32 minJasmine, Paige, and Nat are all back together for your weekly group chat show by Female Founder World and they're kicking things off with some very exciting Beech Street Swim…
- A One-Chart Business Idea And Your Brand Pop-Up Playbook · 37 minJasmine and Paige are back for your weekly group chat show. First, they're unpacking the wild week in AI: Anthropic's Fable 5 release, why the US government ordered it pulled…
- The $1.2M Yap Challenge, Rescuing a Failing Launch, and the Case for Monetizing Your Inner Circle · 24 minJasmine and Nat are back for your weekly group chat show by Female Founder World - Paige is off getting married in Europe this week! We're covering the Jessi Jean Yap Challenge…
- Inside Capsule Wardrobe's Climb to $1 Million · 34 minAsh Raso, founder of Capsule Wardrobe, is on the show with Jasmine this week! Ash quit her job to start a fashion brand and went into entrepreneurship with one clear strategy…
- Business Advice That Changed Our Lives · 38 minJasmine and Paige are back for your weekly group chat show by Female Founder World, Natalie is off Euro summering in Portugal, so it's just the two of us this week. First, we're…
- The Feed Is Fake, Dot Cakes, and Bobbi Brown’s Blueprint · 41 minJasmine, Natalie and Paige are back for your weekly group chat show by Female Founder World. This week, the dot cake has broken the internet, but is it really just a cupcake with…
- The New PR Launch Playbook, Shein x Everlane And Team FFW's Smart Swaps · 40 minJasmine, Natalie and Paige are back to debrief about the business and brand news we're talking about in our group chats this week. Starting with Shein and Everlane: Chinese…
- How Barefaced Uses Educational Content To Build A Nine-Figure Beauty Brand - ft Jordan Harper · 42 minJordan Harper's on the show this week with Jasmine. She's the founder of Barefaced, a nine-figure beauty brand that simplifies skincare. We're getting the full breakdown of her…
- Clipping As The New Marketing Playbook, AI's Girlboss Rebrand and This Week's Smart Swaps · 39 minJasmine, Natalie and Paige are back for your weekly group chat show by Female Founder World. In the last few weeks, some of the biggest names in the women's media and business…
- The Beauty Category Nobody Took Seriously Just Produced a Sellout Hit: Inside 4AM's Target Launch and $4M Fundraise With Jade Beguelin · 43 min4AM founder Jade Beguelin is on the show letting us in on the beauty news everyone's talking about: her brand's $4 million fundraise, launch into Target, and the sell-out success…
- What Ulta Beauty World Teaches Us About the New Era of Experiential Marketing · 33 minJasmine, Natalie and Paige are back to debrief on the business and brand news we're thinking about this week. First, Claire's is back, so we need to talk about who is behind the…
- The TikTok Live Strategy Getting This New Brand In Front of Millions Every Week (Untouched Blooms) · 28 minWhen Untouched Blooms founder Max Summersett started selling handcrafted phone grips on Etsy in 2024 she made a couple of orders every day. Then, within a year of launching on…
- How Acquired Style and Swan Beauty just dominated the internet · 45 minWe need to talk about Acquired Style x Swan Beauty! Jasmine, Paige and Natalie are chatting about the brand almost nobody had heard of a week ago that just spent a small fortune…
- Emma Grede’s new rules for success and how to tap into Devil Wears Prada 2 mania · 37 minPaige, Natalie and Jasmine are back for your weekly group chat show discussing Emma Grede’s unmissable book tour, community marketing tactics we’ve been thinking about, and a…
- The Most Copied Ring on TikTok: How Real Fine Built a $10 Million Business Around It · 43 minEliza O'Connor, founder of Real Fine Studio, is back on Female Founder World. We don't usually have a guest on twice, but when Eliza DM'ed Jasmine to tell her the brand has grown…
- A billion dollar exit and the Coachella debrief for founders · 36 minJasmine, Paige and Nat are debriefing about the best brand and marketing moments in the desert last week ahead of Coachella weekend two. Plus, we have the big lessons that came…
- How Kira Mackenzie Jackson Helped SET Active Hit Its Biggest Year Ever · 46 minWhile at SET Active Kira rebuilt the brand's loyalty program and modeled the sale after the Sephora Sale. Within six months she was able to built the loyalty program to over…
- The revival of the party girl brand and the new rules of AI influencer marketing · 40 minWelcome to something a little different from us! I'm so excited to introduce season one of a brand new weekly episode format we're launching on Female Founder World presented by…
- Cass Dimicco Turned $20,000 Into $1,000,000 in 1 Year (replay!) · 33 minAUREUM founder Cass Dimicco is on Female Founder World with Jasmine Garnsworthy. Cass saw a white space for more accessible high end jewelry and accessories, pulled together…
- Matrescence: The Science Behind Why Motherhood Might Make You a Better Founder ft. Michelle Battersby · 48 minMatrescence is the psychological, emotional and physical transformation your brain goes through when you become a mother. It's the most profound rewiring ever observed in an…
- Steal the Influencer Marketing Blueprint from the ‘Gen Z Whisperer’ Behind Two Viral Food Brands · 29 minCamryn Frederickson has been the first employee at two Gen Z food brands that dominated your feeds: Sauz and Deux. She's a marketer, content creator, graphic designer, and…
- Susan Yara's Blueprint for Building Beauty Empires · 45 minSusan Yara, founder of Naturium and Playa, joins Jasmine on the show this week to talk about building a skincare empire, navigating controversy, and selling her brand for $355…
- She Sold Her Startup to Lululemon for $500M. Here's What She's Building Next. · 28 minBrynn Putnam is the founder and former CEO of Mirror, a fitness smart mirror that she sold to Lululemon for $500 Million. Now she’s building a new business, Board. In this…
- She's Building TurboTax For Prenups · 32 minLibby Leffler, founder and CEO of First, is on the show with Jasmine this week talking about prenups and building a tech company. Libby's business First is an online prenup…
- How to Create a Bestselling Beauty Product in 2026 · 29 minAJ Addae, founder, chemist, and CEO of SULA Labs, shares her expertise on formulating and clinically testing beauty products tailored for melanin-rich skin and textured hair…
- There’s A Huge Opportunity In ‘Farm Core’ Beauty: With Lanolips Founder Kirsten Carriol · 36 minKirsten Carriol, founder of LANOLIPS, joins Jasmine Garnsworthy to share how she turned a childhood memory of lanolin on her family’s sheep farm into a globally recognized beauty…
- 80 Million Products Sold: How Little Spoon's Founder Would Start From Scratch Today · 32 minAngela Vranich, co-founder and Chief Product Officer of Little Spoon, joins Jasmine Garnsworthy to share how she’s reshaping the way parents feed their kids. From launching fresh…
- What the Host of One of the World's Biggest Finance Podcasts Actually Does With Her Own Money · 1 h 1 minBehind She’s On The Money, Zella, and five bestselling books, Victoria Devine is the woman who’s made talking about money feel not just normal, but actually fun (and turned it…
- She Gets Paid Thousands a Day To Advise the Brands You Love. Here's What She Tells Them · 25 minHalfdays, SET Active, Tower28, Dedcool, Facile—these brands all have one woman in common: Jhoanna Marissa. She’s the founder of Willa Creative, an agency creating brand-first…
- The Powerhouse CEO Quietly Building Katy Perry’s Drinks Empire: "Know the End Game Before You Start” · 36 minOn this episode of Female Founder World , Jasmine Garnsworthy sits down with Scout Brisson, CEO of De Soi, to chat about becoming the CEO of Katy Perry's fast-growing beverage…







