Fr8 Marketing Gurus
by DemandJen
Latest episode
From Gut Feel to Data Driven Kevin Miles Vision for Logistics
From Gut Feel to Data Driven Kevin Miles Vision for Logistics
About this podcast
We are the premier destination for marketing professionals within the transportation and logistics industries, where they can find inspiration, guidance, and community in their journey to drive impactful marketing strategies and innovations.
We aspire to create a dynamic and inclusive platform that transcends geographical boundaries, bringing together marketing leaders, experts, and enthusiasts from around the world to exchange ideas, share insights, and collaborate on shaping the future of transportation and logistics marketing.
Through engaging and thought-provoking content, we envision our podcast becoming a trusted source of knowledge and inspiration, empowering our listeners to navigate the complexities of the transportation and logistics landscape with confidence and creativity.
Episodes
The newest 20 of 48 episodes
- From Gut Feel to Data Driven Kevin Miles Vision for Logistics · 42 min · Season 2 Episode 12Send us Fan Mail What happens when the one person who "just knows the lanes" retires, hits the lottery, or goes on vacation? For too many brokerages, the answer is panic — and a…
- Quality vs Quantity Finding the Balance in MQLs and SQLs · 49 min · Season 2 Episode 11Send us Fan Mail Marketing says sales won't work the leads. Sales says marketing's leads are junk. Both teams are chasing the exact same goal — revenue — so why do they act like…
- Cleveland Rocks: The New Home of the Jarrett Supply Chain Summit · 35 min · Season 2 Episode 10Send us Fan Mail The Jarrett Supply Chain Summit is back for year four — and it's bigger than ever. In this episode of Freight Marketing Gurus, Jennie Malafarina sits down with…
- How Role-Based Networking is Changing Industry Events · 46 min · Season 2 Episode 8Send us Fan Mail Inside the New TMSA Elevate with Jen Karpus Romain | Freight Marketing Gurus TMSA just made one of the biggest changes in its 100-plus-year history — and if you…
- Connecting with Drivers: The Key to Dispatch's Success · 55 min · Season 2 Episode 8Send us Fan Mail If you’re trying to figure out marketing to drivers, this episode breaks down what actually works—straight from the front lines. Jennie Malafarina sits down with…
- $500M Revenue Growth Utilizing the 2V 2R Rapid Sales Growth System · 52 min · Season 2 Episode 6Send us Fan Mail Sales has changed, and most teams are still using an outdated playbook. In this episode, Jennie Malafarina sits down with Andy Hedrick, CEO of GreenPath Tech, to…
- Elevating Your Freight Game with Robert Bain · 49 min · Season 2 Episode 5Send us Fan Mail Elevating Your Freight Game with Robert Bain
- Scaling Smart: The Rise of Fractional Marketing Leadership · 54 min · Season 2 Episode 4Send us Fan Mail What do companies really need right now: a full-time marketing hire, an agency, or experienced fractional leadership? In this episode of Freight Marketing Gurus…
- EP 3: Merging Creativity and Strategy in Freight Marketing · 60 min · Season 2 Episode 3Send us Fan Mail How do you market a company that sits at the intersection of logistics, real estate, entrepreneurship, and community? In this episode of Fr8 Marketing Gurus…
- EP 2: Women in Supply Chain: Driving Change with Marina Mayer · 49 min · Season 2 Episode 2Send us Fan Mail In this episode of Fr8 Marketing Gurus, Jennie sits down with Marina Mayer, Editor-in-Chief of Food Logistics and Supply & Demand Chain Executive, and the…
- Building Better Businesses: Lessons from the Growth Department · 51 min · Season 2 Episode 1Send us Fan Mail Tune into this episode of Fr8 Marketing Gurus, where we sit down with Chelsey Reynolds, the visionary Founder of Growth Department, renowned for her insight into…
- Freight Marketing That Actually Works: Real Talk with Sandy Cahill · 44 min · Season 1 Episode 40Send us Fan Mail In this episode of FR8 Marketing Gurus, Jennie Malafarina sits down with Sandy Cahill of Cahill Consulting for a no-BS conversation about what’s actually working…
- Mastering the 3 Vs with Intent Data: Volume, Velocity, Value · 1 h 14 min · Season 1 Episode 40Send us Fan Mail What happens when two top minds in logistics marketing stop pretending to compete and start collaborating? In this episode of FR8 Marketing Gurus, Jennie…
- Freight Marketing: Social Media, Strategy, and AI with Michelle LeBlanc | FR8 Marketing Gurus Podcast · 51 min · Season 1 Episode 39Send us Fan Mail In this episode of FR8 Marketing Gurus, Jennie Malafarina sits down with Michelle LeBlanc, Founder of Drop & Hook, to talk about how freight marketing is…
- Building Relationships That Drive Revenue | Michael Jenkins, Wheelhouse Logistics | Free Marketing Gurus Podcast · 54 min · Season 1 Episode 38Send us Fan Mail In this episode of FR8 Marketing Gurus, Jennie Malafarina sits down with Michael Jenkins, General Manager at Wheelhouse Logistics, to talk about the real side of…
- AI SEO Strategy: The Author-Led Playbook That Works (with Wesley Gehman, Web Studios) · 1 h 5 min · Season 1 Episode 37Send us Fan Mail Search isn’t dead—it’s multiplying. Google, Bing, ChatGPT, Gemini, Perplexity… your buyers are searching everywhere, and the old SEO playbook doesn’t cut it…
- Overcoming Obstacles & Finding Purpose: A Raw Conversation on Mental Resilience · 58 minSend us Fan Mail In this deeply personal episode of FR8 Marketing Gurus, host Jennie Malafarina sits down with Nick Klingensmith from Stride Motivation for an unfiltered…
- When Tech Gets Boring Make It a Story · 1 h 4 min · Episode 35Send us Fan Mail In this episode of FR8 Marketing Gurus, host Jennie Malafarina sits down with Mike Marut, Marketing Manager at Revenova, to explore how his background as a TV…
- AI in Warehousing: Computer Vision, Safety & Quality with Aaron Hatfield | Arvist AI · 60 minSend us Fan Mail Join host Jennie Malafarina as she sits down with Aaron Hatfield, Director of Sales at Arvist AI, for an insightful discussion about AI's practical applications…
- From Freight Brokerage to FreightTech: Jenni Ruiz on Authenticity, AI, and Industry Evolution · 54 minSend us Fan Mail Join host Jennie Malafarina as she sits down with Jenni Ruiz, Head of Marketing at Transfix, for a refreshingly authentic conversation about navigating major…
