GTM Uncensored™
oleh Adam Jay & Dale Zwizinski
One Dinner Beat an Entire AI SDR Team
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Most GTM content covers the same ground. GTM Uncensored finds the operators actually in the seat and digs into what's true in today's GTM, not what sounds good.
Every guest is currently building a company, leading a revenue team, or running a GTM function inside a real business. During the show, Adam and Dale push the envelope until the real story comes out.
The show goes where most content won't: The motions that determine whether a company stays in business, or goes under.
GTM Uncensored is built for B2B revenue leaders at $5M–$100M ARR who are accountable to a number and need a real-world playbook, not philosophy.
Every episode ends with a Monday Morning Move. One specific action you can take this week, and a series of Uncensored Questions where listeners get unfiltered answers from people who've actually been there.
What we cover: Pipeline & GTM motion, post-sale architecture, CS & retention, NRR/GRR mechanics, RevOps, AI in the revenue org, executive branding, and more.
Your hosts: Adam Jay and Dale Zwizinski are co-founders of Revenue Reimagined. They didn't build a consulting firm. They flipped the fractional CRO model because strategy without execution doesn't move the needle. The questions they ask on air are the same ones they're solving inside real companies right now.
GTM Uncensored is the GTM conversations nobody else is having.
Episode
20 episode terbaru dari 166
- One Dinner Beat an Entire AI SDR Team · 45 mnt · Episode 167AI flooded every digital channel, and the teams winning pipeline right now are the ones getting people in the same room. Matthew Volm is the founder and CEO of Eventful and…
- Did Your Last Event Make Money? | Monday Morning Move · 4 mnt · Episode 166Can you prove your last event made you money? This week’s Monday Morning Move from Adam Jay is a 15-minute test for your event budget. Pull your last three events and count how…
- Revenue Misses Happen at 5 Levels. Sales Owns 1. · 51 mnt · Episode 165When revenue misses, most CEOs start with sales, which owns only one of the five levels. Nigel Green, founder of Sea Suite and author of Revenue Harvest and How to Hire Elite…
- Why Green Health Scores Still Churn · 44 mnt · Episode 163Ninety percent of this company's enterprise accounts were flagged green. They still lost seven of them, and two million dollars in ARR with them. Anika Zubair, founder of The…
- Why a Comp Plan Can Pay Out Clean and Still Miss · 44 mnt · Episode 164A comp plan can pay out like a record quarter even when bookings land at 61%. AJ Bruno, co-founder and CEO of QuotaPath, joins hosts Adam Jay and Dale Zwizinski to work out who…
- Your Best Sales Reps Don't Know Why They're Winning · 46 mnt · Episode 162Most sales teams can win their best year ever and still not be able to explain why. Jeff Bajorek, founder of Parabola Consulting and author of Rethink The Way You Sell, has spent…
- The Comp Plan Mistake That Quietly Kills Team Trust · 47 mnt · Episode 161Firing people is the kindest thing you can do. Barrett Brooks spent years as COO of ConvertKit, scaling the company past $30M before becoming an executive coach to founders and…
- The MSP Mistake That Breaks Sales, Support, and Trust · 39 mnt · Episode 160Most MSP programs don't fail because of bad partners. They fail because nobody built the foundation before trying to scale. Jon Purcell is the founder of Untapped Channel…
- The Homepage Mistake Everyone Is Making Right Now · 30 mnt · Episode 159Every homepage on the internet just added "AI" to it. Anthony Pierri says most of them didn't need to. Anthony Pierri has looked at more B2B homepages than almost anyone alive…
- The Metric That's Lying To Your Board · 47 mnt · Episode 158Your pipeline just dropped 18%, ad spend hasn't moved, and nobody in the room can tell the board why. Sound familiar? Tas Bober, founder of The Scroll Lab, joins Adam and Dale…
- What AskElephant's Founder Learned Building AI for Revenue Teams · 44 mnt · Episode 157A deal slips, the VP pulls the call recordings, and the postmortem always ends the same way: "take better notes." Woody Klemetson says that's never once fixed anything. Woody…
- The Real Reason Your Best Rep Outperforms Everyone Else · 45 mnt · Episode 156Your top rep is closing 3x quota. Your median rep isn't. The dashboards, the KPIs, the coaching sessions: none of it explains why. Jack Siney is a 7x entrepreneur with 5 exits…
- We Built a Conference Where No One's Allowed to Pitch · 48 mnt · Episode 155Sixty-five GTM leaders. Tents in the Montana wilderness. No pitches, no name tags, no one asking what anyone does for a living. This is Arcadia, the leadership gathering Jason…
- Vulnerability Is the Negotiating Tactic No One Teaches · 39 mnt · Episode 154We put Dawn Stallwood in the hot seat with a real crisis: a $1.8M contract that fell apart 11 days after signing because the sales deck promised things the paperwork didn't back…
- Cold Outbound Isn't Dead, It's Just Brutal · 44 mnt · Episode 153Every rep on the team is running the same sequences, hitting the same ICPs, sending the same messages as every other company in the category. Response rates are down 40% year…
- Sequencers Are Obsolete in 2026 · 46 mnt · Episode 152Most GTM teams are still optimizing a sales stack that's already obsolete. Anis Bennaceur, co-founder of Attention, joins Adam Jay and Dale Zwizinski to make the case that…
- Stop Selling What Isn't Real · 32 mnt · Episode 151Before Revenue Reimagined existed, there was chaos: fake ARR, a startup selling Figma mockups as a finished product, and two revenue leaders who each hit their own breaking…
- How Great Revenue Leaders Fix Broken Systems · 32 mnt · Episode 150Most revenue problems aren't growth problems. They're foundation problems. In this episode of GTM Uncensored, Adam Jay sits down with Revenue Reimagined co-founder Dale…
- The Revenue Mistake Founders Keep Repeating · 37 mnt · Episode 149After 18 months of stalled growth, most companies do the same thing: hire more salespeople. Adam Jay says that's exactly the wrong move. In this episode of GTM Uncensored, Adam…
- Your GTM Is Broken. Here's How to Fix It. | GTM Uncensored · 2 mntMost go-to-market advice sounds great until you're the one responsible for the number. GTM Uncensored is the podcast for founders, CEOs, CROs, revenue leaders, and B2B operators…
