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IGNITE! Publishing

IGNITE! Publishing

Shaking up the Big Five with a creative data compass – inside Sourcebooks’ rise. With Dominique Raccah

· 1 h 4 min · Epizoda 22

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In this episode of IGNITE! Publishing, Daniel Lenz and Albrecht Mangler speak with Dominique Raccah, CEO of Sourcebooks, about her extraordinary journey from a $17,000 bedroom start-up to the most successful independent publishing group in the US – and how she has rewritten the industry’s rules through radical data-centricity and extreme agility. Dominique offers personal insights into her philosophy and her strategy for success. Among other things, the publisher analyzes:

• Data as a creative compass: Why data doesn’t provide answers, but asks the right questions – and how Sourcebooks uses…

Web: shows.acast.com

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