Innovation Storytellers
by Susan Lindner
How Do You Build Customer Centric Innovation Strategy?
About this podcast
Did you ever wonder how an innovation got to its finish line? How innovators saw the future, made a product, and created change – in our world and in their companies? I did. Innovation Storytellers invites changemakers to describe how they created their innovation and just as important – THE STORIES – that made us fall in love with them. Come learn how great innovations need great stories to make them move around the world and how to become a better storyteller in the process.
I'm Susan Lindner, the Innovation Storyteller. But I wasn't always. I've been a wannabe revolutionary, an epidemiologist at the CDC and an AIDS educator in the brothels of Thailand helping to turn former sex workers into entrepreneurs. Trained as an anthropologist and the Founder of Emerging Media, I've spent the last twenty years working with innovators from 60+ countries. Ranging from cutting edge startups to Fortune 100 companies like GE, Corning, Citi, Olayan, and nine foreign governments, helping their leaders to tell their stories and teaching them how to become incredible advocates for their innovations.
Great innovation stories make change possible. They let us step into a future we can't see yet. I started this podcast to shine a light on our generation of great innovators, to learn how they brought their innovation to life and the stories they told to bring them to the world.
Episodes
The newest 20 of 100 episodes
- How Do You Build Customer Centric Innovation Strategy? · 37 min · Episode 282What helps an innovation earn the support, time and investment it needs to reach customers? I explore that question with David Ring, Vice President, Group Innovation at…
- 281: Why Innovators Need to Bring their Heart To the Office · 48 min · Episode 281Why do so many brilliant innovators become less persuasive the more expert they become? In this episode of the Innovation Storytellers Show, I speak with Bob Rogers, founder of…
- 280: How To Turn Water Innovation Into Customer Value · 48 min · Episode 280Why do so many promising innovations succeed as pilots but struggle to become part of everyday operations? In this episode of the Innovation Storytellers Show, I speak with Ian…
- 279: HOW to Get Your People to Believe in Your AI Strategy · 10 min · Episode 279How do you get employees to believe in an AI strategy when the future you are asking them to believe in has not happened yet? In this solo episode of the Innovation Storytellers…
- 278: How to Take Innovation from Outcomes to Impact · 50 min · Episode 278What happens when AI makes it easier than ever to produce work, but organizations still struggle to turn that activity into meaningful results? In this episode of the Innovation…
- 277: How Human Stories Become the Competitive Advantage in AI · 11 min · Episode 277What if the biggest weakness in AI-powered innovation is that we are getting better at predicting human behavior while becoming worse at understanding what that behavior actually…
- How AI Is Killing the Best Part of Innovation: The Idea · 7 min · Episode 276What happens when AI gives your organization more ideas than your people actually want to own? In this solo episode of the Innovation Storytellers Show, I want to challenge…
- How to Make Your Visuals Stand Out in an AI World · 10 min · Episode 275What happens to visual storytelling when everyone suddenly has access to the same powerful AI tools? In this solo episode of Innovation Storytellers, I'm looking at what it takes…
- (BEST OF) Three Words to Your Next Story · 39 min · Episode 274What if the stories you tell about innovation are actually working against you? In this episode of the Innovation Storytellers Show, I do something a little different. I open a…
- (BEST OF) How to Live in the Innovation Simulation · 40 min · Episode 273How do you bring discipline to innovation without stripping away the creativity that makes it powerful in the first place? In this episode of the Innovation Storytellers Show, I…
- (BEST OF) Weathering the Tech Front: Amy Freeze on Avatars, AI, and Audience Connection · 37 min · Episode 272In this episode of the Innovation Storytellers Show, I sit down with Amy Freeze, a meteorologist, innovator, and public safety advocate who has spent decades helping people…
- How Curiosity Built Siri, Alexa, and the Future of AI · 32 min · Episode 271What allows someone to see a technology years before the rest of us realize we need it? In this episode of the Innovation Storytellers Show, I speak with Kevin Surace, the serial…
- 270: How the Apple Store Used Storytelling to Change Retail Forever · 57 min · Episode 270What does it take to create a store that people visit even when they are not planning to buy anything? In this episode of the Innovation Storytellers Show, I speak with Ron…
- 269: How Great Innovation Leaders Get Everyone Speaking the Same Language · 35 min · Episode 269What happens when everyone in an organization claims to support innovation, but each person has a different idea of what innovation means? In this episode of the Innovation…
- 268: How Paul Campbell Wrote the Playbook for Corporate Innovation · 57 min · Episode 268What does it really take to turn bold ideas into billion-dollar businesses inside large enterprises? In this episode of the Innovation Storytellers Show, I'm joined by Paul…
- 267: How SharkNinja Builds Viral Products Through Consumer Obsession · 40 min · Episode 267How do you build something nobody asked for—and turn it into an overnight obsession? In this episode of the Innovation Storytellers Show, I speak with Ross Richardson, Chief…
- Beyond Networking: Why Relationships, Not Contacts, Drive Innovation · 37 min · Episode 266What if the most valuable asset in your career is not your expertise, your technology, or even your latest idea, but the people you already know? In this episode of the…
- 265: How Atlassian Makes Complex Technology Feel Human · 42 min · Episode 265In this episode of the Innovation Storytellers Show, I sit down with Priyank Jain, Enterprise Strategy & Innovation Leader at Atlassian, for a conversation about AI storytelling…
- 264: Are you W.I.R.E.d for Innovation? · 38 min · Episode 264Have you ever wondered why some people push bold ideas forward while others hesitate, even when they know they're onto something valuable? In this episode, I speak with Dr. Zakia…
- How LG Nova Is Turning Corporate Innovation Into New Companies · 26 min · Episode 263Could a company best known for TVs, appliances, and consumer electronics become a launchpad for entirely new businesses? In this episode of the Innovation Storytellers Show, I…
