Episodebeskrivelse
In this episode, Ben Putley speaks with Amy Williams, founder and CEO of Good-Loop, a company embedding social impact directly into digital advertising. From her love-hate relationship with the ad industry to pioneering media that’s respectful, effective, and sustainable, Amy shares how Good-Loop is redefining what it means to advertise with purpose.
They unpack how the digital ad ecosystem became so broken, from intrusive user experiences and misaligned incentives to environmental waste and inefficient capital. They also explore groundbreaking concepts like wallets as anonymous identifiers…
Nettsted: rss.com
