Launch Like a Creator
by Rachel Emma Waring
Building an online community in public, with Nicky Denson-Elliott
About this podcast
Welcome to Launch Like a Creator - I’m your host Rachel Waring, I’m a sales and launch strategist and I help creative service providers, coaches, and experts launch like creators. This podcast is your permission slip to ditch the draining, overcomplicated, personality-free launch strategies and finally sell in a way that feels true to you.
We don’t do boring launches here.
We’re here for storytelling, creativity, connection, and sales that feel like self-expression.
Your personal brand is your most powerful sales strategy - and it’s time to use it.
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Episodes
The newest 20 of 63 episodes
- Building an online community in public, with Nicky Denson-Elliott · 38 minToday we’re joined by Nicky Denson-Elliott, professional feminist, founder of the wilder collective, wilder live and her amazing podcast, women’s business. We spoke about the…
- How to attract ready to buy people into your audience · 15 minIf you’re anything like me, or pretty much every client I’ve ever worked with, I bet at one stage, you’ve said the words “I think I’m just attracting the wrong people”. We’re…
- Creating content that makes you ridiculously in demand · 16 minThere's a massive difference from trying to get views and go viral on Instagram, vs content that creates demand for you and your work. In this episode, we're chatting about the…
- Growing your following without going viral · 24 minGrowing an audience on your Instagram or other socials is often focused on how to get the most views, or how to go as viral as possible. And getting views is great, but what we…
- Grown an audience, but feel like you should be making more money? · 18 minWe all know that growing a following online doesn't necessarily mean making the money you want to make - but WHY is that? What is it that makes some people with a relatively…
- Creating content that gets you the opportunities you want · 14 minBeing consistent with content is one thing, but what about posting content that gets you the opportunities you want? Whether it's getting a book deal, working with brands…
- How to bring fresh energy into your content, with presence over perfection · 17 minIf you've been going through a content flop era - I've GOT you. In my first episode back after some serious life stuff halted the podcast, I'm sharing all the thoughts and feels…
- Mini life and business hacks, with Ellie Kime + Mary Lord · 30 minThis is the picky bits of the podcast world - a selection of quick fire life and business hacks to save you time and make life easier. Picture the scene, it's the night before…
- Launch Debrief - my highest revenue (and profit!) launch so far · 23 minLaunch debrief: how I had my best launch ever with a brand new offer that wasn't even built yet. My new offer Radiate now has its first founding members, and it ended up being my…
- How to create content that’s FELT (not just scrolled past) · 21 minEvery day you scroll past thousands of pieces of content that wash over you completely. And then there are a handful of people you always show up for. They pop up first on your…
- A year of the podcast - my four biggest business lessons from this year · 23 minA whole YEAR of this podcast! Here are the four biggest lessons I’ve learned in that time, about my business, my content, my overall strategy and my goals. It also happens to be…
- Behind the scenes of creating a new signature offer - ep 51 · 19 minThis is a proper behind-the-scenes of how I've built and pre-launched a brand new signature offer - from the very first idea, through all the conversations, the content, the…
- How to grow your email list with people who will actually buy from you · 24 minEmail list growth tips that actually work in 2026 - plus, it's episode 50!! This is one of the biggest priorities I hear from people right now - building an inner circle of…
- Steal my exact content planning and creation workflow · 23 minIn this episode I'm sharing my exact content workflow as someone with big goals this year who will never be a "whole month scheduled in advance" girly. The system that's actually…
- How to create content that pulls people into your world (and keeps them there) · 21 minBuilding an audience is one thing - but turning that audience into people who are obsessed with your content, join every offer you launch, and basically become raving fans of…
- The ultimate guide to building an industry leading online world in 2026 · 18 minHave you been hearing people talking about building online worlds, brand worlds, worldbuilding in their marketing and thinking - WHAT? HOW? Then this is the ultimate guide for…
- Lurkers vs loyal fans - what's going on with your audience? · 11 minHave you ever thought to yourself - "I have a small group of people who love everything I do, I just need more of those people" - then this episode is for you. It's time to chat…
- How to create "this is me" content that makes people feel seen · 17 minYou know that feeling when you're scrolling and you see something and think - that was made for me? That's what we're creating in this episode. I'm talking about "this is me"…
- Building your offer in public, with Gemma of This Social Cottage · 43 minThis week I'm joined by Gemma of This Social Cottage - Gemma is an Instagram strategist who is an absolute GENIUS at messaging, and she just had an incredible £77k launch for her…
- The multi-passionate's guide to niching (without losing yourself) · 14 minIf you've ever struggled to define your "thing", you're going to want to listen to this one. In this episode, I get into something I've personally navigated my whole career…







