Sobre este podcast
The market for continuing education, professional development, and lifelong learning is large and evolving rapidly. Competition is growing and learners have more options than ever. The Leading Learning Podcast is for learning business professionals who want to thrive in this new landscape. In each episode, co-hosts Jeff Cobb and Celisa Steele provide actionable insights based on their own deep experience and expertise or invite in experts and practitioners to share their perspectives.
Episódios
Os 50 episódios mais recentes de 491
- 491: Compounding Value with James Young · 35 minMany association learning businesses have a decidedly undiversified revenue base—a cash cow, like the annual meeting, accounts for most of the revenue, and the work to pull off…
- 490: Learning Evaluation as a Competitive Advantage with Will Thalheimer · 29 minDecades of research say the traditional learner survey—the smile sheet many learning businesses still rely on—is virtually uncorrelated with whether people actually learned…
- 489: Stop Tweaking, Start Questioning · 29 minThe new year will be here before we know it, so now is a natural time to make plans. While it can be tempting to copy and paste this year’s plan, make a few tweaks, and move…
- 488: Auditing Portfolios and Pressure-Testing Strategy with Lauren Brechner · 32 minMany learning portfolios accumulate over time—a Webinar added here, a course there—until nobody’s quite sure which offerings are still earning their keep and whether…
- 487: Frontline Lessons for Every Learning Business with JD Dillon · 38 minCourses and conferences are the backbone of many learning businesses’ portfolios, but for frontline and deskless workers—who make up roughly 80 percent of the global…
- 486: Metrics That Matter: A Lifecycle Framework for Learning Businesses · 33 minMany learning businesses are data-rich and insight-poor. It’s easy to track what’s easy to count—e-mail opens, registrations, completions—but harder to know if the products are…
- 485: Turning Learning Data into Personalized Experiences with Steven Khraiss · 31 minMany learning businesses evaluate their programs with data that only tells them what already happened. By the time a lagging indicator like a completion rate reveals that a…
- 484: Associations at the Inflection Point with Artesha Moore · 40 minThe association sector is at a genuine inflection point because so much is changing at once. AI is reshaping entire professions. Federal funding is in flux. University pipelines…
- 483: Foresight and the Future of Credentialing with Denise Roosendaal · 35 minThe credentialing landscape is changing fast. With 1.8 million credentials now in the U.S. marketplace and AI reshaping entire professions, organizations need to understand not…
- 482: Leading with Outcomes with Amy Michalski and Shelly Strickland of AIIM · 43 minMany learning businesses market what they offer. The ones that get better results market what their learners need. In this episode of the Leading Learning Podcast, co-host Celisa…
- 481: From Content Economy to Trust Economy with Panos Siozos · 31 minWhen everyone has access to the same powerful tools and technologies, polished content becomes table stakes, and learning businesses that compete primarily on content will find…
- 480: Learning Isn't Content with Dr. Tessa Forshaw · 44 minLearning is, at its root, a neurobiological process. But most workplace learning doesn’t recognize that reality. In this episode of the Leading Learning Podcast, co-host Celisa…
- 479: From Lean Startup to Incorruptible Organization with Eric Ries · 45 minMany organizations say they are mission-driven. But mission drift is real and often happens because of the very structures and activities organizations have been told represent…
- 478: Getting Learners to Act with Nancy Harhut · 38 minIt can be frustrating when your marketing doesn’t convert the way you expect. You put in the time to craft messages that you feel are clear, compelling, and persuasive—and still…
- 477: What Learning Business Leaders Need to Stop Doing · 27 minLearning businesses are operating in an environment that feels more demanding, more uncertain, and harder to parse than ever. It’s natural to rely on familiar instincts—gather…
- 476: Who Decides? Bringing Sanity to Managing Your Learning Portfolio · 25 minMany learning businesses struggle with decisions about what to create, improve, and retire. With input coming from committees, volunteers, subject matter experts, and staff…
- 475: Pricing Association Education with Dr. Michael Carr-Tatonetti · 36 minMany associations struggle with pricing their education offerings. Should education be bundled into membership? Sold à la carte? Packaged as a subscription? And how can learning…
- 474: Revisiting Reach, Revenue, and Impact—Ending with Impact · 28 minIn this episode of the Leading Learning Podcast, co-hosts Celisa Steele and Jeff Cobb wrap up their three-part look at reach, revenue, and impact by focusing on impact—often the…
- 473: Revisiting Reach, Revenue, and Impact–Continuing with Revenue · 28 minIn this episode of the Leading Learning Podcast, co-hosts Celisa Steele and Jeff Cobb focus on revenue and why it—along with reach and impact—is fundamental to the success of any…
- 472: Revisiting Reach, Revenue, and Impact—Starting with Reach · 24 minReach, revenue, and impact are familiar concepts to long-time listeners of the Leading Learning Podcast. But they’re often treated as separate challenges. In this episode…
- 471: Social Learning Objects: From Content to Collective Learning · 23 minMost learning businesses are rich in content, but far fewer are intentional about which pieces of content sparks collective learning? In this episode, Leading Learning Podcast…
- 470: Lean Startup, Design Thinking, and Culture with Elizabeth Engel and Jamie Notter · 38 minMany learning businesses know they need to innovate, but moving faster and experimenting can run headlong into culture and the fear of being wrong. This episode of the Leading…
- 469: The Strategic Outlook for Learning Businesses 2026 · 29 minStrategy is about making choices—where to focus, what to invest in, and what to stop doing. Data can help bring clarity to those decisions, especially in a complex and…
- 468: Redux: Maximizing Learning with Mindset · 21 minMindset shapes how adults approach learning, challenge, and change—and it has important implications for learning businesses. In this episode of the Leading Learning Podcast…
- 467: Associations as Architects of Learning · 26 minContent is everywhere, governance is slow to change, and technology expectations keep climbing—association learning businesses are feeling squeezed. Most are still operating like…
- 466: Cert Prep, Pricing, and Impact with Letty Kluttz · 31 minBuilding or refreshing certification prep, reviewing prices, or expanding into new formats? This conversation offers concrete examples of how to move fast, listen well, and align…
- 465: Responsible, Pragmatic AI with Tori Miller Liu · 31 minUnsure about AI guardrails, AI data risks, or which artificial intelligence project to pick first? You’re not alone. Tori Miller Liu, president and CEO of the Association for…
- 464: AI in the Learning Business Maturity Model · 41 minArtificial intelligence often magnifies what’s already happening in an organization. If your metadata is a mess, an AI recommendation engine might help you give prospective…
- 463: Becoming a Learning-Centric Organization with Mike Moss · 37 minDo you want your learning business to be more than a provider of programs, to truly operate as a learning-centric organization? This episode of the Leading Learning Podcast…
- 462: Governance, Risk, and the Future of Learning with Glenn Tecker · 37 minIf you’re concerned about how your learning business can keep pace with rapid change—AI, growing risks, shifting learner expectations—this episode of the Leading Learning Podcast…
- 461: Building AI Capacity with Amith Nagarajan · 48 minIf you’re wondering what role artificial intelligence should play in your learning business—or how to prepare your people and processes to use it effectively—this episode of the…
- 460: Why Associations Are (Still) Education's Sleeping Giant · 28 minAssociations have long played a role in supporting learning and education, but they may be overlooking the full extent of their potential. In this episode of the Leading Learning…
- 459: Evolving Through Innovation with Mary Byers · 36 minIf you know your learning offerings need to evolve, but you’re not sure where to start or how to bring others along, this episode of the Leading Learning Podcast can help…
- 458: Curiosity, Clarity, and Courage with Lowell Aplebaum · 38 minIf you’re a leader navigating change, shifting expectations, or questions about your organization’s identity and future, this episode of the Leading Learning Podcast is for you…
- 457: Leading Through Disruption with Seth Kahan · 34 minIf you’re leading a learning business right now, you’re almost certainly navigating uncertainty—political, economic, technological. It can be hard to know how to lead well, plan…
- 456: CE in 2030: Strategic Shifts and Emerging Realities · 21 minWhat will it take to keep your learning business relevant and thriving in 2030? In this episode of the Leading Learning Podcast, co-hosts Jeff Cobb and Celisa Steele unpack seven…
- 455: A Look at the Learning-Verse with Dhawal Shah · 33 minUdemy, Coursera, and edX are part of the competitive landscape your learning business operates in, so it’s valuable to understand how your learners might view your catalog in…
- 454: Five Practice Levers for Navigating Uncertainty · 21 minThis episode of the Leading Learning Podcast, number 454, is the second installment in a two-part look at how learning businesses can best navigate uncertainty. Co-hosts Jeff…
- 453: Four Habitats for Navigating Uncertainty · 21 minIf one thing is certain these days, it’s that uncertainty is top of mind for many leaders. In this episode of the Leading Learning Podcast, number 453, co-hosts Jeff Cobb and…
- 452: Beyond Credit and SMEs: Unlocking Learning's Full Potential · 22 minLeading Learning Podcast co-hosts Jeff Cobb and Celisa Steele discuss the powerful and sometimes limiting role of credit (CE, CME, CLE, CPE, etc.) and subject matter experts…
- 451: The Power of Coherence: Making Strategy Stick · 21 minDrawing on their own experience and insights from experts like Richard Rumelt, Roger Martin, and Michael Porter, Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele…
- 450: Flexible Leadership with Kevin Eikenberry · 30 minFlexibility is an essential skill for those leading learning businesses. In this episode of the Leading Learning Podcast, number 450, we talk with Kevin Eikenberry about flexible…
- 449: Segmenting Learners to Grow Engagement, Retention, and Revenue · 28 minThis episode of the Leading Learning Podcast looks at why and how learning businesses can and should segment their audience—what it looks like in practice and how it can lead to…
- 448: Why Momentum Matters · 29 minIn physics, momentum is the product of a body’s mass and velocity. In this episode of the Leading Learning Podcast, co-hosts Jeff Cobb and Celisa Steele define strategic momentum…
- 447: Strategy Triage for Learning Businesses · 30 minBecause good strategy is organic and responsive, it needs to be revisited periodically. There are predictable, recurring whens that are be natural times for you to reassess your…
- 446: Five Ways to Increase Your Education Revenue Right Now · 19 minFor learning businesses, bringing in revenue is an essential function. Revenue is what keeps the organization going and delivering on its mission, whether that mission is solely…
- 445: Culture, Mindset, and Money with Erin Pressley · 31 minCulture, mindset, money—these are big and important concepts for any learning business. In this episode of the Leading Learning Podcast, number 445, we talk with Erin Pressley…
- 444: A Year for Resourcefulness · 27 minPodcast co-hosts Jeff Cobb and Celisa Steele share four actionable ideas grounded in survey data collected by Leading Learning and informed by their experience with and…
- 443: Benchmarking for Learning Businesses · 26 minPodcast co-hosts Jeff Cobb and Celisa Steele share key data points from Leading Learning’s latest year-end survey of learning businesses. They cover top strategic goals and the…
- 442: Redux: Studying Innovation with Mary Byers · 32 minInnovation is an aspiration of many organizations, including learning businesses. This episode, number 442, features a conversation with Mary Byers. Mary is an author, speaker…







