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Legal Currents

Legal Currents

by Will McCreight

Latest episode
Decide What You’re Building Toward

About this podcast

Legal Currents is a modern legal podcast designed for younger and forward-thinking attorneys who want to build smarter, leaner, and more tech-savvy firms. Hosted by Will McCreight, this series explores how emerging law practices can use technology, software, and efficient systems to maximize their time and scale with purpose. Each episode features insights from innovative vendors and attorneys who’ve successfully grown their firms by embracing change and thinking differently. Whether you're launching your practice or looking to modernize your approach, Legal Currents delivers the tools and stories to help you stay ahead of the curve.

Episodes

  • Decide What You’re Building Toward · 52 minHow do you build a law firm that no longer depends on you? In this episode of Legal Currents, Will McCreight sits down with Michael McCready to talk about his new book, Built to…
  • Law Firm Operating Systems and Human-Centric AI · 44 minBrittany Green, co-founder of Best Era Law Firm Consulting, joins host Will McCreight to break down why traditional legal coaching systems often fail solo and small law firms…
  • Grounding Firm Decisions in Your Financials · 39 minLeah Miller joins Legal Currents to unpack how law firm owners can build financial confidence without sacrificing personal work-life balance. She shares her journey from…
  • Measuring True Multi-Channel Marketing ROI · 59 minRadio expert Gary Sarner joins Legal Currents to unpack how offline channels drive online conversions, lower intake drop-off rates, and compound long-term law firm brand equity…
  • Turning Referrals Into Law Firm Growth · 47 minWill McCreight sits down with Chris Rose, founder of LegalFlare, to discuss referral opportunities, law firm growth, intake strategy, branding, and the lessons he learned from…
  • Building a Firm That Thrives Without the Owner · 47 minWill McCreight welcomes back David Vicknair, founding partner of Scott Vicknair Injury Lawyers, to discuss the emotional and strategic journey of scaling a modern law firm. David…
  • Building Scalable Law Firm Marketing Systems · 49 minIn this episode of Legal Currents, host Will McCreight sits down with Tifiny Swedensky, Founder and CEO of Sharp Cookie, fractional CMO for law firms, podcast host, and legal…
  • Governance, Risk, and the Law Firm Life Cycle · 41 minIn this episode of Legal Currents, host William McCreight welcomes Jonathan Hawkins, founder of Law Firm GC and host of the Founding Partner Podcast. Jonathan shares insights…
  • Scaling with Intention & Building a Sustainable Law Firm · 39 minIn this episode of Legal Currents, host William McCreight sits down with Ron Latz to explore the journey of building and scaling a successful partnership. Ron shares how he…
  • Breaking Down Barriers in Personal Injury Law · 43 min · Season 1 Episode 5In this episode of Legal Currents, Boston personal injury attorney Chris Earley shares his journey in the legal field and the core values that drive his law firm’s success. From…
  • Law Firm Growth with Purpose: Strategy, Tech, and Teamwork · 45 minIn this episode of Legal Currents, David Vicknair, founding partner of Scott Vicknair Injury Lawyers, joins Will McCreight to discuss his journey from fraternity president to…
  • Building a Magnetic Legal Brand on LinkedIn · 52 min · Season 1 Episode 3In this episode of Legal Currents, host Will McCreight sits down with Tony Albrecht—former litigator turned entrepreneur and founder of Contender—to discuss how lawyers can grow…
  • From Arts Kid to Alchemist: Crafting Your Law Firm's Success · 46 minJoin Will and Charley Mann on Legal Currents as they explore the entrepreneurial journey in law. Charley, founder of Law Firm Alchemist and Red Kraken Creative, shares insights…
  • Turning Clients Into Advocates: How Case Status Is Redefining the Legal Experience · 38 minIn the premiere episode of Legal Currents, host Will McCreight speaks with Andy Seavers, CEO and co-founder of Case Status, about transforming the legal client experience. Andy…

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