Life Beyond the Briefs
by Brian Glass
Latest episode
Will Your Law Firm Still Exist in 2030? | Gabriel Stiritz
Will Your Law Firm Still Exist in 2030? | Gabriel Stiritz
About this podcast
At Life Beyond the Briefs we help lawyers like you become less busy, make more money, and spend more time doing what they want instead of what they have to. Brian brings you guests from all walks of life are living a life of their own design and are ready to share actionable tips for how you can begin to live your own dream life.
Episodes
The newest 50 of 295 episodes
- Will Your Law Firm Still Exist in 2030? | Gabriel Stiritz · 40 minWhat will your law firm look like in 2030? It is easy to treat AI, offshore teams, automation, and consolidation as someone else’s problem. But the changes are already reshaping…
- Your “Boring” Lawyer Life Is Probably Great Content | Jacob Molina · 28 minYou probably have more content than you think. The problem is that you are probably looking for it in the wrong places. We’re bringing this episode back because it was a…
- What Do Successful Law Firm Owners Obsess Over? · 14 minWhat if the difference between a struggling law firm and a thriving one is not some secret marketing tactic, but the things the owner refuses to stop paying attention to? We’re…
- You’re Never Going to Feel Ready | Nana Knight · 30 minYou’re never going to feel ready. Nana Knight knows that better than most. We’re bringing this episode back because it was one of the most downloaded conversations on Life Beyond…
- Why Should Anyone Choose Your Law Firm? · 16 minWhat makes a client choose your firm? Most lawyers answer with some version of the same thing: experience, results, responsiveness, personalized service. In other words, “We’re…
- Why Small Firms Win With Relationships, Not Leads · 32 minMost small law firms think the problem is leads. More ads. More clicks. More spend. But a lot of the time, the real problem is simpler than that. They are not building enough…
- The $500 Marketing Plan for New Lawyers · 19 minMost young lawyers think growth starts with a bigger budget. More ads. Better branding. A pricey SEO retainer. This episode makes the case for something a lot simpler. If you are…
- Why LinkedIn Still Works for Lawyers in the AI Era | Tony Albrecht · 41 minIf you have ever wondered whether LinkedIn still matters, this episode is a pretty good answer. We are bringing this one back because it was one of our most downloaded…
- Why Does Better Intake Change Everything? | Hunter Garnett · 33 minWhen a personal injury firm feels stuck, most owners assume the problem is marketing. More leads. Better ads. More spend. But a lot of the time, the real problem is what happens…
- The Solo Practice AI Playbook | Carolyn Elefant · 21 minMost lawyers are still trying to figure out what AI means for the future of practice. Carolyn Elefant has already started using it to work smarter. That is why we are bringing…
- Let Go to Grow: Scaling From 2 to 40 Lawyers | Seth Price · 33 minWhat if the real thing holding your firm back is you? We are bringing this episode back because it was one of the most downloaded conversations on the show, and it still hits for…
- Scaling Without a CFO Is Just Creative Drowning | Kelley Brubaker · 45 minMost law firm owners do not wake up thinking, “Today is the day I ruin my finances.” But a lot of them are doing the financial version of that anyway. They are hiring. Spending…
- Why Referrals Still Beat Ads for Law Firms | Delisi Friday · 36 minYou have probably heard the same advice a hundred times. Run more ads. Post more content. Buy more leads. And if you are being honest, you already know that does not always build…
- Why Most Lawyer Problems Start With Bad Communication | Gyi Tsakalakis & Jared Jaskot · 56 minPicture a new client on day 17. They signed. They are still in pain. Their inbox has gone quiet. And the silence starts to do what silence always does. It fills in the blanks…
- How Small Law Firms Grow Without Paying for Leads · 32 minMost small law firms do not have a lead problem. They have a relationship problem. It sounds simple, but it changes everything. This is one of the most downloaded episodes of…
- Most Law Firm Marketing Talks to the Wrong People · 34 minMost law firm marketing is aimed at one person: The prospect who is ready to hire right now. But that is only a tiny slice of the market. Most future clients are somewhere else…
- The Firm-Building Lessons Behind a $100M Verdict | Ryan McKeen · 45 minMost lawyers see a $100 million verdict and think about the trial. Ryan McKeen thinks about everything that had to exist before the trial ever started. The team. The systems. The…
- Your Best Leads Are Already in Your Database | David Vicknair · 46 minMost law firm owners are obsessed with getting more leads. More clicks. More calls. More traffic. More ad spend. But David Vicknair has a reminder that sounds simple, and maybe a…
- Dan Kennedy’s Second Rule of Marketing: Build Your Moat Before Consolidation Hits | pt. 2 · 37 minIf Part 1 made you rethink your marketing, Part 2 is where Dan Kennedy gets practical. And maybe a little uncomfortable. We are bringing this conversation back because it was one…
- Dan Kennedy’s First Rule of Marketing: Stop Copying Your Competition | pt. 1 · 43 minMost lawyers do marketing the same way. They look at what every other firm is doing, copy the message, copy the offer, copy the ads, and then wonder why nobody notices them. Dan…
- Your Vacation Should Not Require a Laptop | Conrad Saam · 41 minMost law firm owners say they want freedom. Then vacation starts. The laptop comes out. Slack gets checked. A “quick email” turns into an hour. And suddenly the business you…
- Your Law Firm Is Making Money. But Is It Actually Profitable? | Leah Miller · 46 minMost law firm owners know the feeling. You are busy. The cases are coming in. The team is growing. The bank account looks decent. And somehow, you still do not feel fully in…
- Why Grassroots Marketing Still Beats Fancy Funnels | Tim Semeroth, Len Spada, & John Griffith · 48 minMost law firm owners are constantly being sold the expensive stuff. SEO. Paid ads. Production teams. Funnels. Agencies. And sure, some of that can work. But this episode is about…
- Why Law Firms Are Getting Sued Over Their Own Marketing | John Henson · 24 minMost law firms assume their marketing is someone else’s problem. The agency handles it. The lead vendor handles it. The intake team handles it. Until the lawsuit shows up. In…
- How to Build a Reputation Without Owning the Firm | Will McCreight · 29 minMost lawyers think the only path to influence is starting their own firm. Own the business. Put your name on the door. Build the brand yourself. But what if that’s not true? In…
- What Happens When Your Legal Niche Gets Wiped Out? | Alexander Licznerski · 31 minMost lawyers assume their niche is safe. Until one day… it isn’t. A law changes. A rule shifts. And suddenly, the work you’ve spent years mastering starts to disappear. That’s…
- The $20M Case No One Wanted | Sharif Gray and Gray Broughton · 41 minMost lawyers would have said no to this case. No clear damages. Messy facts. A client with a complicated history. Three firms already had. Sharif Gray and Gray Broughton said yes…
- If Throwing Money Isn’t the Answer, What Actually Works? | Conrad Saam and Gyi Tsakalakis pt. 2 · 1 h 3 minSo if throwing more money at marketing usually backfires… what actually works? That’s where this part of the conversation goes. Part 1 was about thinking differently. About…
- Why Throwing More Money at Marketing Usually Backfires | Conrad Saam and Gyi Tsakalakis pt. 1 · 1 h 0 minMost lawyers think their marketing problem is tactics. Wrong platform. Wrong agency. Wrong strategy. But what if the real problem is how you’re thinking about marketing in the…
- Stop Hiring Based on Vibes | Jay Henderson · 44 minMost law firm owners approach hiring like they’re trying to put out a fire with a garden hose. You’re busy, the cases are piling up, and suddenly you realize you needed help…
- The Future of Law Isn’t Less Human… It’s More | Dr. Cain Elliott · 43 minEveryone is talking about AI like it’s either the greatest thing ever… or the thing that’s going to replace lawyers entirely. And honestly, both sides are missing the point. In…
- How Lawyers Win Search In The Age Of ChatGPT | Jason Hennessey · 52 minIf you’ve been hearing that SEO is dead, this episode is going to mess with your assumptions. Because here’s the truth. The firms winning right now are not abandoning SEO…
- 100 People Every Quarter: The Relentless Networking Strategy That Built Elise Buie’s Law Firm · 36 minMost lawyers try to grow their firm the same way. More ads. Better SEO. More hustle. Elise Buie went a completely different direction. Years ago, after her life was turned upside…
- Burned Out and Underpaid? The Red Flags That Tell Lawyers It’s Time to Go Solo | Wendy Meadows · 34 minWhen lawyers think about going solo, the first reaction is usually fear. What if I can’t find clients? What if I mess up the business side? What if leaving the firm is the worst…
- The Simple Marketing Tool Most Law Firms Ignore | David Vicknair · 44 minMost law firm marketing feels like a treadmill. Post more. Track more. Spend more. Hope the numbers behave. David Vicknair is playing a different game. He’s in one of the most…
- Second Rule of Marketing: Build a Moat Before Consolidation Hits | Dan Kennedy pt. 2 · 36 minIf Part 1 made you want to rethink your marketing, Part 2 is where Dan Kennedy gets dangerously practical. This episode picks up live from the Great Legal Marketing Summit…
- First Rule of Marketing: Do The Opposite of Your Competition | Dan Kennedy pt. 1 · 42 minMost lawyers market by looking around, copying what everyone else is doing, and hoping they can outspend the next firm. Dan Kennedy thinks that is the fastest way to become…
- Words Tell. Stories Sell: How Lawyers Build a Magnetic Brand | Kia Arian · 29 minMost lawyers think “brand” means a logo, a slogan, or some clever line about fighting for justice. Kia Arian has a different take. In this GLM Summit talk, she starts with a…
- How to Build a Firm That Can Handle a $100M Case | Ryan McKeen · 44 minMost lawyers say they want to “scale.” Ryan McKeen has actually done it. The real kind. The kind where you build a firm that can take the punch of an eight year case, fund…
- How to Hire Great People and Keep Them | Jay Henderson · 44 minHiring is one of those things most law firm owners do just often enough to get burned. You are growing, the phones are ringing, the cases are coming in, and suddenly you are…
- The 4-Day Test: Can Your Business Run Without You? | Conrad Saam · 39 minIf you have ever tried to take a long weekend and caught yourself “just checking Slack” from the hotel lobby… this one will feel personal. In this episode, Brian sits down with…
- How to Turn Your Expertise Into New Clients with a Book (Live at GLM) | Michael Delon & Jonathan Hawkins · 46 minRecorded live at the GLM Summit, this episode of Life Beyond the Briefs brings together Michael Delon and Jonathan Hawkins to answer a simple question with big upside: how do you…
- Leaving the DA’s Office and Betting on Herself | Nana Knight · 30 minMost lawyers talk about leaving. Nana Knight actually did it. In this episode, Nana walks through what it really looked like to leave the DA’s office, hang a shingle, and build a…
- Mastering Law Firm Money: How to Create Predictable Profit in 2026 | Leah Miller · 45 minThis episode of Life Beyond the Briefs is a breakout session from the GLM Summit with Leah Miller, founder of Firmly Profits and fractional CFO for law firm owners. Leah started…
- How To Plan 2026 So You Actually Love It · 22 minThe rush to “do more” is loud, but the quiet work of designing a year you actually want to live is louder. We break the high achiever cycle—always chasing 2x—by starting with…
- Simple, Profitable Marketing for Law Firm Owners | Michelle Pippin & Johnine Clark · 49 minThis episode of Life Beyond the Briefs is a breakout session from the GLM Summit featuring Michelle Pippin (founder of Women Who Wow / WoWX) and Johnine Clark, a Maryland family…
- Growth and the Good Life (Live Q&A with Ben and Brian) · 1 h 2 minWhat if the biggest threat to your law firm is not your competition, but the noise you let into your life and calendar? In this live Q&A from the GLM Summit 2025, Brian and Ben…
- The 4 Numbers You Must Know Before Your 2026 Law Firm Planning · 15 minIf you’re planning for 2026 without knowing your numbers, you’re not planning, you’re guessing. In this solo episode, Brian breaks down the 4 numbers every law firm owner must…
- 7 Tax Moves Every Law Firm Owner Must Make Before December 31st (Live at GLM) | Adam and Jackie Williams · 53 minDreading your next tax bill… but too busy running your firm to do anything about it? In this special Breakout session live from the Great Legal Marketing (GLM) Summit, Adam and…
- Growing a Profitable PI Firm with Pods and KPIs | Hunter Garnett · 33 minWhen your intake gets sharper, everything else gets easier. In this episode, Brian sits down with Alabama injury lawyer Hunter Garnett to unpack how he builds teams that own…
