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Dive into the vibrant pulse of the digital landscape with the ADOTAT Show, a podcast that serves as your compass in the ever-evolving world of marketing, media, and advertising technology. Hosted by the insightful Pesakh Lattin, each episode is a deep dive into the latest trends, strategies, and breakthroughs that are shaping the future of digital communication. [email protected]
From in-depth discussions with industry leaders to analyses of groundbreaking campaigns, the ADOTAT Show offers a unique blend of expertise and entertainment. Whether you're a marketing professional, a media enthusiast, or simply fascinated by the intersection of technology and advertising, this podcast is your gateway to staying ahead in a rapidly changing field.
Join Pesach Lattin as he navigates through complex concepts with ease, breaks down technical jargon, and brings you the most compelling stories from the forefront of digital innovation. The ADOTAT Show isn't just a podcast; it's an experience that educates, inspires, and connects listeners to the heart of today's digital world. Get ready to transform your understanding of adtech and beyond with the ADOTAT Show!
(C) Pesach Lattin, the Adtech God
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- Everyone Bought AI. Matt Egol Says Culture Ate the ROI. | The ADOTAT Show S10E7 · 31 min · Säsong 10 Avsnitt 7Every company is buying AI tools. Matt Egol says that's the easy part, and the reason most of them won't see a return. Matt is founder and CEO of Journey Spark Consulting, a…
- Stop Ranking. Moburst’s Lior Eldan on Getting Cited by AI | The ADOTAT Show S10E6 · 35 min · Säsong 10 Avsnitt 6Moburst grew 200% a year by betting on mobile before anyone else took it seriously. Now its co-founder and COO, Lior Eldan, says SEO is already dead, and most marketers just…
- Thrad Sells Ads Inside AI Chats. Its CEO Says Ads to Agents Aren’t Advertising. · 28 min · Säsong 10 Avsnitt 5Thrad started as a university dissertation that asked a simple question: what if ChatGPT had ads? Today it calls itself the world’s first SSP for large language models, and CEO…
- MediaSense Picks Agencies for a Living. Ryan Kangisser Says Ignore the Demo. · 33 min · Säsong 10 Avsnitt 4MediaSense is in the room when the world's biggest advertisers decide which agency gets their money. Its Chief Strategy Officer, Ryan Kangisser, has sat through more agency…
- Attention Spans Aren't Real, Says the Attention Guy | Mike Follett, Lumen Research · 37 min · Säsong 10 Avsnitt 3Mike Follett's company puts cameras on people to see if they look at ads. Mostly they don't. He's also the only CEO in the attention business who will tell you the attention span…
- Howard Shimmel On The Frequency Problem Nobody Owns | The ADOTAT Show S10 E2 · 44 min · Säsong 10 Avsnitt 2A connected TV campaign delivered a three reach and a two hundred frequency. Three percent of the target audience saw the ad. They saw it roughly two hundred times. Howard…
- Jared Belsky on Agency Rebates: We Took One, and Gave It Back · 31 min · Säsong 10 Avsnitt 1In the Season 10 opener, Acadia's CEO took one media rebate, sent it to 53 clients, and won't say which vendor paid it. Then he explained why agencies should never touch the…
- Everyone In Agentic Advertising Got A Seat. You Got A Price Tag. · 34 min · Säsong 11 Avsnitt 11Phylicia Koh is a general partner at Play Ventures, the gaming and consumer VC fund. She came on The ADOTAT Show and said privacy is a lie the industry tells itself, that…
- Ran the IAB for 13 Years. Says Ad Tech Cannot Think. · 35 min · Säsong 9 Avsnitt 10The man who invented programmatic says the industry that runs on it cannot think. Randall Rothenberg ran the IAB for 13 years. He wrote the book on advertising. He described…
- Why Car Ads Are Graded On Mouse Clicks | Carl Matter, Urban Science · 32 min · Säsong 9 Avsnitt 9Carl Matter, Director of Ad Tech Performance at Urban Science, spends his days inside the most data-rich consultancy in automotive advertising. Urban Science knows what cars…
- Adtech: Contextual Before It Was Called Contextual: Silverpush's Hitesh Chawla · 35 min · Säsong 9 Avsnitt 8Contextual advertising, brand safety, and the FTC warning letter that rebuilt an entire ad tech company. Hitesh Chawla, founder and CEO of Silverpush, joins Pesach Lattin on the…
- AdTech's Dirty Secret: Everyone Agrees, Nobody Signs Their Name · 34 min · Säsong 9 Avsnitt 7Ad tech doesn't have a transparency problem. It has a courage problem. That's the thesis Alessandro De Zanche brought to the show, and he defended it with his whole name…
- Kristina Kaganer on Why the Best Marketing AI Won't Be Built by Engineers · 39 min · Säsong 9 Avsnitt 6Host Pesach Lattin sits down with Kristina Kaganer, CPTO at Navigator and founder of Wayfable, for a conversation about AI, profitability, and what fifteen years inside the big…
- Jordan Finger says the agency is dead, the CMO is dead, and your $20 subscription can do the job. · 37 min · Säsong 9 Avsnitt 5ordan Finger took Freshly from 5 million to a Nestlé exit and ran growth at Nutrafol before Unilever came calling. Now he runs a fractional CGO practice and shows up to my show…
- The Cache That Cried Apocalypse: Lotem Karmon on the Ad Tech Crisis That Was Just a Subsidy Ending · 20 min · Säsong 9 Avsnitt 4Here's a podcast episode description with a fresh title. Title: The Cache That Cried Apocalypse: Lotem Karmon on the Ad Tech Crisis That Was Just a Subsidy Ending Description…
- The Man Who Built 17 Billion Views, Now He Wants a Baseball Team · 29 min · Säsong 9 Avsnitt 3Ashkan Karbasfrooshan built one of the biggest channels on the planet from Montreal. 17 billion views. 40 million subscribers. Fifteen years without a dollar of outside money…
- The Ad Tax: Dennis Pekel quit GumGum to sit at home and think. · 34 min · Säsong 9 Avsnitt 2The Alienation Tax: Dennis Pekel on the AI Bubble, Adtech's Detroit Moment, and Why "Adoption" Is a Lie | The ADOTAT Show Dennis Pekel quit GumGum to sit at home and think. No…
- John Nardone placed the first paid internet ad in 1994. Now he's calling BS on Jeff Green of #ttd · 42 min · Säsong 9 Avsnitt 1Season 9 of the ADOTAT Show kicks off with a guest who actually has the standing to tell The Trade Desk to sit down. John Nardone, founding IAB member, the man behind the first…
- How iHeart Quietly Bought the Operating System for Audio | John Rosso, CEO of Triton Digital · 42 min · Säsong 8 Avsnitt 11iHeartMedia quietly acquired the most important infrastructure company in audio and almost nobody in adtech noticed. John Rosso, CEO of Triton Digital and President of…
- The Swiss Founder Who Says Your $700B Ad Stack Is a Lie | Shawn Jensen, Profila | ADOTAT Show · 27 min · Säsong 8 Avsnitt 10On this episode of The ADOTAT Show, Pesach Lattin sits down with Shawn Jensen, Founder and CEO of Profila, the Swiss startup that's spent eight years building what they call…
