Metavertising // Metaverse Marketing
by Ely Santos
RayNeo iO: Packed With Tech at Only 33g w/ Max Manausa from RayNeo
About this podcast
How is marketing going to be in the metaverse? How are we are going to use it? How can marketers ensure that they're exploring possibilities to the fullest? All of these questions (and more) are being answered in my podcast, Metavertising. With many special guests from across the globe, each one with their unique skills, to help us understand the metaverse better, so that we can make sure we are exploring this next step of technology and internet to the fullest.
Episodes
The newest 20 of 56 episodes
- RayNeo iO: Packed With Tech at Only 33g w/ Max Manausa from RayNeo · 28 min · Season 1 Episode 56Max Manausa wore RayNeo’s new iO AI glasses through this whole conversation. At one point he glanced up and told me it was 17°C in Rotterdam and almost 7 AM in Los Angeles. From…
- #55 - Inside HTC's AI Smart Glasses Launch: Vive Eagle w/ Thomas Dexmier from HTC · 42 min · Season 1 Episode 55HTC is now in the AI smart glasses race. Thomas Dexmier, VP of Sales and Marketing at HTC VIVE, came on the Metavertising Podcast to talk about Vive Eagle, the company's first…
- #54 - The $1B Smart Glasses Bet Against Cameras w/ Raag Harshavat from Even Realities · 38 min · Season 1 Episode 54Camera-free smart glasses just hit a $1 billion valuation. Even Realities is betting that the winning pair of AI glasses is the one you forget you are wearing. In this episode of…
- #53 - China’s Smart Glasses Boom w/ Sylvan Shen · 34 min · Season 1 Episode 53Is China quietly shaping the future of smart glasses & AI glasses? In this episode of Metavertising, Ely Santos sits down with Sylvan Shen, XR Technical Producer at Emmy-winning…
- #52 - AI Glasses: Is This the iPhone Moment? w/ Oscar Falmer from Meta · 40 min · Season 1 Episode 52Are AI glasses finally having their iPhone moment? In this episode of Metavertising, Ely Santos sits down with Oscar Falmer, Wearables Developer Advocate at Meta, to unpack why…
- #51 - Next Marvel From Roblox? IP, Brainrot & Brand Playbooks w/ James Purell · 39 min · Season 1 Episode 51Is the next $500M entertainment franchise hiding inside a Roblox game your kids are already playing? In this Metavertising episode, Ely Santos sits down with James Purell —…
- #50 - Meta Ray-Ban Display & Meta Connect w/ Tom Krikorian · 49 min · Season 1 Episode 50Meta Connect had hiccups—but did it just spark the mainstream AR era? XR developer Tom Krikorian (Studio 84) joins Ely Santos to unpack first impressions of Ray-Ban Display, why…
- #49 - Design Like Tony Stark: XR, AI & Industrial Metaverse w/ Ben Widdowson from Siemens · 36 min · Season 1 Episode 49🛠️ Design Like Tony Stark: XR, AI & the Industrial Metaverse with Siemens’ Ben Widdowson Think Jarvis-style voice commands and holographic prototypes are still sci-fi? 🚀 In this…
- #48 - Roblox as an Animation Platform w/ Will Bryan from Yessir Media · 35 min · Season 1 Episode 48🎮 From Roblox to Record-Breaking Reach: How Brands Can Win Gen Alpha with Animation Think Roblox is “just a game”? Think again. In this episode, host Ely Santos sits down with…
- #47 - How XR + AI Deliver Real-World ROI w/ Jeremy Dalton · 40 min · Season 1 Episode 47Is XR yesterday’s buzzword? Not if Jeremy Dalton has anything to say about it. The accountant-turned-immersive-tech lead who launched PwC’s first global VR/AR team sits down with…
- #46 - Beyond Lenses: Is AR the Future? w/ Andrew Seleznov from Snap · 40 min · Season 1 Episode 46What if finding your friends at a 90‑acre music festival was as easy as glancing through your glasses? 🕶️ In this episode of The Metavertising Podcast, host Ely Santos sits down…
- #45 - AI for XR: The Future of Immersive w/ Daniel Marqusee · 38 min · Season 1 Episode 45How do AI and XR intersect to create the next generation of immersive user experiences? In this episode of the Metavertising Podcast, host Ely Santos sits down with Daniel…
- #44 - The Value/ROI of Immersive for Brands w/ Andrew Klein from Publicis · 48 min · Season 1 Episode 44Ready to discover how leading brands like Lunchables, MasterCard, and Sephora are pioneering immersive marketing experiences? In this episode of the Metavertising Podcast, host…
- #43 - Innovating Retail: Walmart's Immersive Marketing Strategy w/ Justin Breton from Walmart · 50 min · Season 1 Episode 18In this episode of the Metavertising Podcast, host Ely Santos dives deep into the future of retail marketing with Justin Breton, Head of Brand Marketing Innovation at Walmart…
- #42 - Roblox Monetization, E-Comm & Marketing w/ Stephen Dypiangco · 45 min · Season 1 Episode 42Stephen is currently one of the most respected figures when it comes to Roblox Marketing and Monetization. During this conversation, we break down these extremely relevant topics…
- #41 - How to Build a Metaverse w/ Antony "Skarredghost" Vitillo · 46 min · Season 1 Episode 41Antony “Skarredghost” Vitillo is an AR/VR developer, entrepreneur, and blogger. Right now, Tony is one of the most influential figures in the XR space, having hands on experience…
- #40 - Digital Fashion for Gen Z/Alpha w/ Yejin Lee · 32 min · Season 1 Episode 28Yejin is a digital fashion researcher and content creator, currently working as a concept designer, trend researcher and brand strategist for korean and global fashion brands…
- #39 - Gaming as a Catalyst of XR w/ JP Minetos from Hartmann Capital · 35 min · Season 1 Episode 39JP runs XR and gaming investments at Hartmann Capital, a frontier tech fund. In this episode, we dive deeper into what makes gaming so hot right now, and why is it going to be…
- #38 - What to Expect of the Metaverse in 2024 w/ Tibor Mérey from BCG · 38 min · Season 1 Episode 38Tibor Mérey is a core member of Boston Consulting Group's Technology, Media & Telecommunications (TMT), which he leads in Austria, and currently one of the global metaverse…
- #37 - Innovate Within Big Corps & Human Centric Tech Adoption w/ Hartmut Mueller, CTO from ServiceNow · 46 min · Season 1 Episode 37Hartmut Mueller is a Chief Transformation Officer at ServiceNow, and also led/transformed the IT Technology Organization for Mercedes-Benz Group AG. We talked about he approaches…







