Mistakes That Made Me
by Eman Ismail
I took a year off… my business looks VERY different now. (Life…
About this podcast
Mistakes That Made Me is the podcast that asks extraordinary business owners to share their biggest business mistake – so you know what NOT to do on your road to success.
Join Eman Ismail as she chats to some of the smartest minds in business about how to push through failure and accept it as an important and necessary part of building a business.
Because it turns out: your biggest business mistake often leads to your biggest lesson and then your biggest blessing.
Episodes
The newest 20 of 64 episodes
- I took a year off… my business looks VERY different now. (Life, business & podcast update) · 24 min🍿 Save your seat at my virtual email marketing event, The Email Debrief: https://emancopyco.com/debrief 🎟️ Join the waitlist for my brand-new email marketing programme…
- "Ignoring my cash flow almost cost me my business" with Sandra Booker [OBG] · 1 h 34 minSandra Booker is a fractional COO and right-hand woman to some of the top 7-figure business owners I know. In this episode (an Oldie But Goodie), she shares her…
- “My Business Became My Entire Identity” with Laura Jane Barnes (TikTok & IG viral sensation!) [OBG] · 1 h 21 minLaura Jane Barnes is an entrepreneur, creator, musician, and social media savant who also happens to be a TikTok & IG viral sensation. (You’ve probably heard one of her songs!)…
- The 4 ingredients that turn a newsletter into a sales tool with Eman Ismail & Anja Lordanić on Freelance Business Unlocked · 59 minOn the Freelance Business Unlocked podcast with Anja Lordanić, I share how I use email to build trust, spark action, and keep sales steady – without feeling overly salesy. We…
- Launching without a plan with Amy Posner & Kirsty Fanton [OBG] · 1 h 15 minAmy Posner and Kirsty Fanton have been (highly successful) lone wolves in the online business world for years. So when they teamed up to launch a new group coaching programme…
- Overhiring (and firing) with Jordan Gill [OBG] · 1 h 28 minSelf-made millionaire Jordan Gill opens up about her biggest mistake — overhiring for her coaching programme. (This episode is an oldie but goodie!) Jordan tells us how…
- The micro-agency model: Freedom, flexibility, and family with Eman, Jess & Cindy on the Confessions with Jess and Cindy podcast · 51 minThis is one of the most honest, detailed conversations I’ve had about what it really looked like to evolve from a solo email strategist to building a micro-agency. (Originally…
- How to plan more inclusive business events with Eman Ismail & Sonia Thompson on the Inclusion and Marketing podcast · 44 minToday’s episode is a little different because the mic’s turned on me. This conversation was originally recorded for Sonia Thompson’s Inclusion and Marketing podcast, and it was…
- Getting Fired with Claire Pelletreau [OBG] · 51 minGetting fired hurts. But getting fired for the thing you’re actually an expert at is another level of pain. My guest is Claire Pelletreau, conversion expert and host of the Get…
- When to create a paid product, the 'freelancer' debate & subcontracting with Steve Folland – Extended Interview · 34 minToday, Steve's answering questions about – • When a podcaster can take the leap and build a paid product/service • The calling yourself a 'freelancer' vs 'business owner' debate…
- Putting all your (client) eggs in one basket with Steve Folland [OBG] · 1 h 44 minWhen Steve Folland’s *only* client let him go, he’d just quit his full-time job to go all in on his audio and video editing business. Being jobless and clientless couldn’t have…
- Falling prey to new ideas with Caroline & Jason Zook [OBG] · 1 h 27 minThis might be my favourite episode of Mistakes That Made Me 😍 (An oldie but goodie!) Caroline and Jason Zook are two creatives who are full of ideas. They’re the founders of…
- 32 of my favourite things (for my 32nd birthday 🥳) [OBG] · 1 h 11 minIt's my (33rd) birthday week! So, I'm re-sharing the super popular birthday episode I published last year for my 32nd birthday. (An oldie but goodie!) Tune in to hear me share…
- The challenge of growing your business slowly with Belinda Weaver (Extended interview) · 26 minIf you loved my first interview with Belinda Weaver back in 2022 (Going and Growing Too Slow), join us for this unedited extended interview (recorded in 2024) where we continue…
- The secret to engaging email newsletters with Eman Ismail & Liz Mosley on The Building Your Brand Podcast · 53 minThis week, I'm on the Building Your Brand Podcast (hosted by Liz Mosley) discussing the ins and outs of email marketing. We explore how to create effective email strategies, why…
- My February fail 😔 (And why I officially HATE VIP Days) with Eman · 16 minI’m sharing my most recent failure: the challenge of trying to relaunch my signature course before my maternity leave. Want to know more about Design Your VIP Week? Get the…
- Prepping my business for maternity leave (while my email agency runs without me) with Eman & Zuri · 50 minI’m almost 34 weeks pregnant 🤰🏽 So today I’m spilling all the details on how I’m prepping for an extended maternity leave while making sure my email agency keeps running smoothly…
- [BTS] My latest lead generation experiment – building an interactive quiz with Interact · 36 minI’m taking you behind the scenes on my latest lead generation experiment: an interactive quiz. I share the process of creating the quiz, the strategy behind it, the outcomes…
- My 2024 Year in Review: Navigating perinatal depression, making 6 figures in revenue & building a business that runs without me · 1 h 31 minIt's finally here! My recap for 2024 🎉 I share everything from major milestones and setbacks to important lessons I’ve learned. You’ll get an update on how my micro-agency…
- "Trusting coaches too much made me lose trust in myself" with Keenya Kelly · 60 minEver trusted a coach more than you trust yourself? Even when it comes to your own business, your own wants and needs, your own goals? We can relate! Today I’m chatting to…







