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Twice weekly show providing social media updates, trend alerts, original content ideas, strategy session, industry guests, tutorials and more!
Episodios
Los 20 episodios más recientes de 212
- #212 - The Pros and Cons of Creator Collaboration · 24 min · Episodio 213Collaboration is one of the best growth tools creators have, and most people only get half of it right. After a great collab with British Hill, I’m covering the ethics of a…
- #211 - Cue the Creator Mindset Shift · 11 min · Episodio 212I expected the reviews coming out of the retreat to be about editing skills, confidence, and technical wins. Instead, attendee after attendee described a mindset shift. In this…
- #210 - Are You Posting Enough Content? · 16 min · Episodio 211Everyone feels like everyone else is doing more, posting more, and using newer tools. This episode names that overwhelm, validates it, and then reframes it: you are not competing…
- #209 - The Magic of Content Collaboration · 16 min · Episodio 210Most creators treat making content as a solo sport, but bouncing ideas off other people (creators or not) can change your creative process and your videos. After the first…
- #208 - On Camera Psychology · 52 min · Episodio 209If posting makes your stomach drop, or one weird comment can wreck your whole day, this episode is for you. I sat down with Dr. Bonnie Zucker, a Los Angeles psychologist who…
- #207 - YouTube Strategy with Mary Ann Bautista · 31 min · Episodio 208Summary Mary Anne Bautista, cofounder of Turbo Rank, joins to break down why YouTube is a matching platform, not just a place to post videos. She and Helen dig into how AI search…
- #206 - Maximize Your Social Media Channels · 15 min · Episodio 207This episode is about efficiency: getting visibility on every platform without multiplying your workload. Helen walks through her own recent experiments, especially on LinkedIn…
- #205 - Understanding AEO vs SEO · 15 min · Episodio 206AEO (Answer Engine Optimization) is showing up everywhere in client conversations right now, and it's changing how brands and creators approach YouTube. Where SEO gets you found…
- #204 - Storytelling as a Content Strategy · 17 min · Episodio 205The Content That's Winning Isn't the Content That Sells Branded and creator content wins right now when it entertains first and lets the brand show up almost as an afterthought…
- #203 - One Size Does Not Fill All Creators · 12 min · Episodio 204This week's episode came straight out of a studio hours session that hit me hard. A seasoned creator asked a simple question about overlays, and suddenly I realized: the advice…
- #202 - Editing = Attention Management · 13 min · Episodio 203In this episode of Muthership Creator Strategy, I dive into quick-cut editing and why editing pace is one of the biggest levers for keeping viewers from scrolling past your…
- #201 - Drafts + Content Storage Systems · 14 min · Episodio 202If you are struggling with storage on your phone, accumulating too many drafts, or are just now sure how many drafts to keep in your social media app, this episode will help you…
- #200 - Top 5 Things Learned from 0-1 Million · 17 min · Episodio 201Welcome to the 200th’ episode! To celebrate, I’ve created a gift code for listeners only – 30 days free in the Studio! Take a listen to hear about the five chapters from zero to…
- #199 - Manifest Your First Brand Deal · 13 min · Episodio 200You've seen the video: vision board, candle, or ‘repeat this mantra every morning’ and then a statement or caption about the universe delivering. What you didn't see is…
- #198 - Grow Faster on Social Media · 17 min · Episodio 199Progress moves faster if you’re in the right group and this week's podcast episode breaks down exactly why. When you watch someone at your level pull off a transition, a vlog, a…
- #197 - The Magical Follower Count · 16 min · Episodio 198We're all chasing the same number. More followers, bigger following, the next milestone. But here's what nobody says out loud: that number isn't tied to your income, your…
- #196 - Don't Become a Social Media Clone · 18 min · Episodio 197Remember when DVRs let us finally skip commercials — and we loved it? Social media is now our TV. And somehow, as creators, we've built our own commercials right back into the…
- #195 - Livestream Sales Tips with British Hill · 21 min · Episodio 196Why Live Shopping Works (And How to Actually Sell During a Livestream) In this week’s podcast, I had such an informative conversation with British Hill, a TikTok live sales…
- #194 - Muthership Creator Retreat · 11 min · Episodio 195I've spoken at a lot of conferences over the years. And every single time, someone comes up to me and says: "I wish you could just show me how to do this. Can you sit down with…
- #193 - Building Your Own Community · 19 min · Episodio 193If you think the algorithm is broken for reaching your audience, guess what? There's something that isn't broken. Direct access to the people who actually care about what you're…
