Episodebeskrivelse
Perfectly written posts are everywhere now and that’s the problem. When AI makes every caption sound “professional,” the agents who win are the ones who sound like a real person with real expertise. We’re joined by Wendy Forsythe, Chief Marketing Officer of eXp Realty and author of Leverage Your X Factor, to unpack how agents can build a personal brand that actually differentiates them, strengthens their value, and makes the commission conversation easier. We talk through Wendy’s path from p...
