On Messaging
by Josh Chronister
Latest episode
A Look Inside the Messaging & Launch Process Behind Vector's Product…
A Look Inside the Messaging & Launch Process Behind Vector's Product…
About this podcast
Interviews with top product marketers detailing the stories, skills, processes and advice on developing high quality messaging.
Hosted and written by Josh Chronister.
onmessaging.substack.com
Episodes
- A Look Inside the Messaging & Launch Process Behind Vector's Product Launch of the Year Nomination · 48 min · Season 1 Episode 17Alex Virden joined Vector as their first product marketing hire in April 2025. By October, she had pulled off a full repositioning, a pricing and packaging overhaul, a website…
- Danger Zone: Reducing Your Messaging to Fit Into Templates · 52 min · Season 1 Episode 16In this episode, Devon O’Rourke, founder of Fluvio, shares why the push for ultra-simple messaging can actually hurt your credibility with technical buyers. We discuss: - Whether…
- How to Position & Message Yourself for PMM Career Growth w/Yi Lin Pei · 46 min · Season 1 Episode 15In this episode, product marketing career coach Yi Lin Pei shares her framework for self-positioning and career differentiation. Yi Lin breaks down the concrete steps to shift…
- From Competitive Intel to Killer Messaging: How to Differentiate Your POV w/ Talya Heller | Down to a T · 1 h 6 min · Season 1 Episode 14Listen now on YouTube, Spotify, and Apple Podcasts! Episode 14: Talya Heller, Owner of Down to a T joins me to break down how to weave competitive intelligence into messaging…
- Stop Selling Features — Teach a Story Buyers Remember w/ Ryan Yackel | Databand.ai · 1 h 5 min · Season 1 Episode 13Like this episode? Clicking Like and Subscribe go further than you know. Thank you 💛 On the show today, I have Ryan Yackel, Chief Marketing Officer at Databand.ai Ryan is a…
- Create Messaging Reps Use (And Customers Remember) w/Madeleine Work | Chili Piper · 43 min · Season 1 Episode 12Like this episode? Clicking Like and Subscribe go further than you know. Thank you 💛 Episode 12: Madeleine Work, Senior Product Marketing Manager at Chili Piper…
- From Single-product Messaging to Platform-level Narratives w/ Emily Pick | Clari · 57 min · Season 1 Episode 11Like this episode? Clicking Like and Subscribe go further than you know. Thank you 💛 Episode 11: Emily Pick, Lead Product Marketing Manager at Clari…
- How to Align Sales & Marketing Messaging w/Gaspard Pastural | PurpleOceans · 48 min · Season 1 Episode 10On the show today, I have Gaspard Pastural, creator of PurpleOceans and a B2B SaaS Product Marketing Consultant. 🎧 During our conversation, you’ll learn: - Why go to market…
- 7 Messaging Principles Every PMM Should Know w/Collin Mayjack | GoFundMe · 49 min · Season 1 Episode 9On the show today, I have Collin Mayjack, Principle Product Marketing Manager at GoFundMe. Before joining GoFundMe, Collin worked in product marketing at Oncue and Dataro and is…
- "How We Almost Botched Our Messaging..." w/Alex Eaton | UserEvidence · 56 min · Season 1 Episode 8On the show today, I have Alex Eaton, Director of Product Marketing at UserEvidence. Before joining UserEvidence, Alex worked in product marketing at Help Scout and Lessonly…
- How to Get the Most From Every Customer Interview w/Shoshana Kordova | Peel Product Marketing · 48 min · Season 1 Episode 7On the show today, I have Shoshana Kordova, creator of Peel Product Marketing. She truly defines what it means to be a curious product marketer and I think you’ll see what I mean…
- An Accidental Marketer's Approach to Messaging w/ Pete McCarthy | Open Road Integrated Media · 1 h 16 min · Season 1 Episode 6On the show today, we have Pete McCarthy, chief marketing officer at Open Road Integrated Media. Before joining Open Road, Pete led consumer insights at Ingram content group…
- How to Align Brand & Product Messaging w/ Jeff Chase | Vitally.io · 1 h 2 min · Season 1 Episode 5Listen now on Spotify, YouTube, and Apple. On the show today, we have Jeff Chase, Director of Brand and Product Marketing at Vitally.io. Before joining Vitally, Jeff worked in…
- Consistency & Storytelling in Messaging w/ Michele Nieberding | MetaRouter · 1 h 3 min · Season 1 Episode 4Listen now on YouTube, Spotify, and Apple Podcasts! On the show today, we have Michele Nieberding, the Director of Product Marketing at MetaRouter. Before joining MetaRouter…
- How to Run Message Testing Like a Seasoned Pro | On Messaging w/ Gab Bujold · 58 min · Season 1 Episode 3Listen now on YouTube, Spotify, and Apple! On the show today, we have Gab Bujold, messaging strategist and co-host of the We’re Not Marketers Podcast. Gab’s helped 30+ B2B SaaS…
- Messaging Clarity: How to Be Perfectly Understood by Your Audience | On Messaging w/ Zach Messler · 53 min · Season 1 Episode 2Listen now on Apple, Spotify, and YouTube! On the show today, we have Zach Messler, messaging consultant and educator. Before moving into being a consultant, Zach was heading…
- Welcome to On Messaging · 1 min · Season 1 Episode 1Hey everyone, welcome to On Messaging. I’m your host Josh Chronister. Creating product messaging that actually resonates with buyers is one of the most difficult tasks of being a…
