About this podcast
One More Time is a music business show for independent artists, with the artists, managers, marketers and execs who know how it works.
Each episode is a real conversation about how music careers actually get built: growing an audience, turning it into income, and the honest stories behind the wins and the misses.
Not for hobbyists.
Watch every full episode on YouTube: youtube.com/@onemoretimefm
Episodes
The newest 50 of 289 episodes
- Usher and Justin Bieber's Vocal Coach Spills Her Secrets #288 · 1 h 35 min · Episode 288The vocal coach behind Usher and Justin Bieber says most singers are destroying the only instrument they can't replace. Mama Jan Smith (Jan Smith Studios, 10,000+ singers in 40…
- How Labels Manufacture Viral Songs (and How You Can Too) ft. Ex-Def Jam's Jacorey Barkley #287 · 1 h 38 min · Episode 287Labels don't wait for songs to go viral, they put real money behind a few proven strategies, and an independent artist can run the same playbook. Jacorey "Kohrey" Barkley, ex-Def…
- Ex-Major Label Exec: Chasing a Record Deal is a HUGE Mistake ft. Chris Anokute #286 · 1 h 42 min · Episode 286The A&R behind Katy Perry's Teenage Dream says you don't want a record deal. You want a partner. Chris Anokute has worked A&R at Capitol, Universal Motown, Island Def Jam and…
- What to Do Every Day Before and After You Release a Song (for Free) #285 · 38 min · Season 1 Episode 285We compiled all our knowledge from interviewing the smartest people in the music industry over the last 5 years into a comprehensive playbook of how we would roll out a song…
- Viral Music Marketer: The Mistakes Keeping Talented Artists Invisible ft. Junior Makame #284 · 1 h 30 min · Season 1 Episode 284Book your next content shoot with RAPVILLE: https://form.typeform.com/to/NZuMGn40?source=omt-podcast If you have been posting for months and you are stuck at 200 views, you do…
- What an A&R Hears That You Don't: Why Good Songs Still Fail ft. Justice Baiden (LVRN) #283 · 1 h 8 min · Season 1 Episode 283Most artists cannot tell you why people like them, and that gap is why good songs still fail. Justice Baiden, co-founder and Head of A&R at LVRN, breaks down what he is actually…
- The Only Music Publishing Video You'll Ever Need ft. Jacob Paul (Kobalt/KOSIGN) #282 · 1 h 27 min · Season 1 Episode 282Music publishing is the money most independent artists never collect, and nothing in the system tells you it's missing. Jacob Paul of Kobalt / KOSIGN explains how songwriters…
- Physical Music Is BACK! Here's How to Start Selling This Week #281 · 34 min · Season 1 Episode 281Physical music is back, and this episode is the whole playbook: what is actually selling right now, what it costs to make, where to sell it, and how an artist with no budget can…
- Most Artists Will Never Get a Manager. Here's What to Do Instead ft. Troy Carter #280 · 1 h 24 min · Season 1 Episode 280He managed Lady Gaga. Now he wants to manage a million artists at once. Troy Carter (Atom Factory, ex-Spotify, now Venice Music) joins us to break down why most artists are never…
- How Artists Turn a Small Fanbase into a Full-Time Living ft. Tim Weber (Grouped) #279 · 1 h 35 min · Episode 279Tim Weber has spent 17 years listening to independent artists blame their reach, and he is convinced the real problem is that you asked those fans for money about three steps too…
- Brand Deals Aren't Just for Big Artists ft. Gary Vee's Music Strategist Mike Boyd #278 · 1 h 19 min · Episode 278Mike Boyd runs music at VaynerX, Gary Vaynerchuk's ad agency, and one of the artists his team got paid had 300 monthly listeners on Spotify at the time. In this episode, Mike…
- Most of Your Music Career Doesn't Need You. Here's What To Give AI #277 · 39 min · Episode 277About 80% of what eats your week as an artist is not the music, it is the admin, the analytics, the outreach and the content, and almost none of it actually needs you. In this…
- 62M Streams, Sold-Out Shows, & 6-Figure Brand Deals: All From Content ft. Jayo #276 · 1 h 21 min · Episode 276Jayo has more than 60 million streams on Spotify and Apple Music alone, sold-out shows, a publishing deal and a debut album, and he still makes more money from content and brand…
- $0 to $100K in Music With No Label, No Hit, and No Luck #275 · 34 min · Episode 275Lil Breadstick has zero dollars, a Spotify account, and a dream. In this internal episode we walk him from broke to $100,000 in music revenue with no viral moment, no record…
- Artist Development in 2026: What Every Independent Artist Gets Wrong ft. Amber Grimes (LVRN) #274 · 1 h 36 min · Episode 274Amber Grimes is only the fourth guest to ever return to this show, and she came back to argue something uncomfortable: the music by itself is not enough. She is an executive at…
- 200 Viral Content Ideas Every Musician Should Steal in 2026 #273 · 30 min · Episode 273200 Viral Content Ideas For Musicians [FREE] https://onemoretime.fm/200viral The ideas are the menu, but the real lesson is knowing which idea to reach for and why. In this…
- How Musicians Go From 0 To 1,000,000 Fans In 2026 ft. Jesse Cannon (Musformation) #272 · 1 h 26 min · Episode 272Most artists are posting, releasing, and trying to market their music… but still not actually growing. Jesse Cannon says that in 2026, the artists breaking through are not just…
- Why Nobody Stops Scrolling When You Post Your Music on Reels, Shorts, and TikTok #271 · 36 min · Episode 271Most artists think their content is flopping because the algorithm hates them, the video quality isn’t good enough, or the song just isn’t connecting. But a lot of the time…
- How Musicians Should Run Meta Ads in 2026 ft. Andrew Southworth #270 · 1 h 37 min · Episode 270Most artists know they should run ads to promote their music, but Meta Ads Manager can turn into a very expensive guessing game fast. So we brought Andrew Southworth back for…
- The AI Playbook for Indie Artists With No Team #269 · 20 min · Episode 269In this episode, we break down how indie artists can use AI to stop doing everything alone. Not to replace the music. Not to replace your taste. Not to make you lazy. But to help…
- Is AI the End of Indie Artists? ft. Top Music Attorney #268 · 40 min · Episode 268AI music is already changing the music industry, and independent artists are stuck trying to figure out what's real, what's hype, and what they need to worry about. In this…
- We Found The Best Music Content Advice on The Internet #267 · 41 min · Episode 267Content creation for musicians is loud, confusing, and honestly exhausting. One person says post more. Another says post less. One says follow trends. Another says never follow…
- How to Tour as an Indie Artist Before Anyone Knows Your Name ft. KELS #266 · 1 h 11 min · Episode 266KELS didn’t wait until she was “big enough” to tour. She used touring to BECOME big enough. In this episode, we break down how she went from cleaning houses to selling out secret…
- How to Get Millions of Views on Music Content ft. Citizen the Artist #265 · 1 h 18 min · Episode 265Citizen the Artist has generated over 1 billion views across social media by pairing his music with some of the most intentional, cinematic, and scroll-stopping short-form videos…
- How To Build A Global Indie Music Career Without a Label ft. Matt Hansen #264 · 1 h 27 min · Episode 264Matt Hansen has quietly built one of the most impressive independent music careers out there. In this episode, we talk about how he went from posting covers online to building a…
- 71 Minutes of Tough Love For Indie Artists ft. Jane Lee #263 · 1 h 11 min · Episode 263Jane Lee does not do fake motivation. On this episode of the One More Time Podcast, we sit down with artist coach and content creator Jane Lee, also known as Indie Mama, for one…
- The New “Management” Model that Built Brent Faiyaz’s 8-Figure Business ft. Ty Baisden #262 · 1 h 36 min · Episode 262Today we welcome Ty Baisden, Brent Faiyaz’s "manager", but more importantly his business partner. We break down why the traditional 20% manager model often fails artists today…
- GaryVee’s Livestream Producer: The Indie Artist Livestreaming Blueprint ft. Courtney Knecht #261 · 1 h 20 min · Episode 261In 2026, AI content is everywhere and trust is dropping fast — which is exactly why livestreaming is becoming the most underpriced move for independent artists. In this episode…
- The Truth About Making It In Music After 30 #260 · 27 min · Episode 260If you’re 30+ and you’ve ever felt “too old” to make it in music... this episode is for you. The truth is the old industry did favor younger artists. But the new music economy…
- The Hitmaking Mindset Behind 18 Hot 100 #1s ft. Sean Garrett “The Pen” #259 · 1 h 4 min · Episode 259Sean Garrett aka “The Pen” is one of the most legendary hitmakers of the modern era. He’s credited with 18 Billboard Hot 100 #1 singles in just 7 years, and Billboard recently…
- 7 Ways to Weaponize Comment Sections to Grow Your Music for FREE #258 · 37 min · Episode 258Yes we did an entire episode on comment sections because the value from them can be MASSIVE. We break down 7 ways to turn comments into a GOLDMINE by using them as signals…
- How To Make A Sh*t Load of Content to Promote Your Music ft. Patrick Stafford #257 · 1 h 35 min · Episode 257Patrick Stafford is a videographer, content strategist, and worldbuilder who works hands-on with artists to shoot high-quality promo content in record time. His videos are…
- We Graded 12 Music Marketing Strategies (What Actually Works in 2026) #256 · 53 min · Episode 256Using everything we learned from interviewing 250+ artists and industry pros, we graded 12 of the most common music marketing strategies. The goal of this episode is to help…
- Release More, Grow Faster: The Hyper-Drop Strategy ft. Pertinence #255 · 1 h 5 min · Episode 255For indie artists struggling with how often to release music, how to promote songs on social media, and how to stop getting stuck in perfection paralysis… this episode is for…
- Direct-To-Consumer 101: Make Money With a Small Fanbase ft. Curtiss King #254 · 1 h 15 min · Episode 254Curtiss King (aka Captain DIY) is back for round two. This episode is the Direct-to-Consumer (DTC) 101 playbook for indie artists—especially the ones who feel weird or insecure…
- He Quit His Job and Built a Lo-fi Music Empire ft. L.Dre #253 · 1 h 5 min · Episode 253L.Dre breaks down how he went from a warehouse job, $30K in debt, and posting “into the void” to living off chill beats, streaming royalties, and brand deals with Honda, Samsung…
- How to Make It in the New Music Business ft. Ari Herstand #252 · 1 h 25 min · Episode 252Ari Herstand is an artist, educator and best-selling author of "How to Make It in the New Music Business". With his platform Ari's Take, he's helped tens of thousands of artists…
- He Turned Millions of Views into Millions of Dollars ft. Futuristic #251 · 1 h 11 min · Episode 251On this episode, we sit down with Futuristic – an artist, manager, and CEO who spends 100% of his time in the indie artist world. He’s not just using the game for his own career…
- Inside the Modern Record Label: What ACTUALLY Works in 2026 (ft. Chris Herche) #250 · 1 h 23 min · Episode 250We sit down with Chris Herche, SVP at Create Music Group (recently valued at over $1B) to break down exactly how the modern record label operates in 2026. We dig into: 👉 How…
- The New Blueprint for Turning Fans Into Community ft. KayvanMD #249 · 1 h 9 min · Episode 249Director of Music Distribution at Genius/Worldstar Kayvan Daragheh breaks down why community is the new superpower for indie artists. We dive into building real fans, keeping…
- He Accidentally Built One of Music’s Most Powerful Platforms (Cadillac Chronicles) #248 · 1 h 11 min · Episode 248Brian Freeman, creator of Cadillac Chronicles, breaks down how he accidentally built one of the most impactful music platforms today. We talk self-discovery, consistency, artist…
- LaRussell: The REAL Cost of Being Independent (Money, Marketing & Mindset) #247 · 30 min · Episode 247Every artist dreams of being independent, but few talk about the price tag. LaRussell gets brutally honest about what it actually takes to stay indie: the money, the marketing…
- The Truth About Going Viral (Artists BEWARE) #246 · 32 min · Episode 246"Viral" has become a triggering word for most artists. The community is extremely divided: half lose sleep over going viral while the other half downplay it's importance. In this…
- Music Marketing Doesn't Have to Suck ft. Magic Nothing #245 · 1 h 14 min · Episode 245“Music Marketing Doesn’t Have to Suck” is the motto of Zack Fischmann aka "Magic Nothing" - one of today’s most trusted voices helping independent artists navigate the chaos of…
- 7x Grammy-Winning Mix Engineer (OutKast, Tyler The Creator, TLC) Neal H. Pogue #244 · 58 min · Episode 244What does it take to shape the sound of multiple generations? For Neal H. Pogue, it’s not about "perfection" - it's about a feeling. In this episode of the One More Time Podcast…
- How Artists are ACTUALLY Breaking in 2025 ft. Shawna Peezy #243 · 1 h 2 min · Episode 243The truth is, great music isn’t enough anymore. Artists need a great brand, a great story, and a great strategy. In this episode, we sit down with Shauna “Peezy” Spears, VP of…
- The Truth About Hit Records w/ Platinum Songwriter & Grammy-Winning A&R Tab Nkhereanye #242 · 1 h 9 min · Episode 242Tab Nkhereanye is the SVP of A&R at BMG (aka the 4th major). He's been a part of 15 #1 records as a songwriter turned executive. In this episode, we discuss the formula for hit…
- From 0 to Millions: Nic D’s Blueprint for Indie Artists #241 · 1 h 7 min · Episode 241Nic D is one of the biggest independent artists in the world. He's amassed over 1.5 billion streams without the help of a label or a manager. In this unfiltered conversation, Nic…
- How to Not Get SCREWED as a Songwriter #240 · 53 min · Episode 240Cabrea Casey is the Director of A&R and Sync at Downtown Music Publishing. She's helped countless songwriters, artists and producers get paid for their art. This is a crash…
- Timbaland Signs AI Artist - Is This The End of Human Musicians? #239 · 25 min · Episode 239Timbaland just signed an AI artist and the internet is PISSED... In this episode, we break down the facts on Timbo's new venture, explain both sides of the AI music argument, and…
