Optometry: The Ultimate O.D.
by Optometry: The Ultimate O.D. Podcast
Latest episode
How To Get Your Team to Care About Your Vision | E331
How To Get Your Team to Care About Your Vision | E331
About this podcast
Welcome to The Ultimate O.D. podcast with host, optometrist and practice owner, Dr. Nick Lillie. Join us weekly as Dr. Lillie brings the real talk with hard won wisdom and levity on all things Optometry such as practice management, practice specialties, business tips, and more all from his own personal experience!
Episodes
The newest 50 of 470 episodes
- How To Get Your Team to Care About Your Vision | E331 · 33 min · Episode 331How To Get Your Team to Care About Your Vision | E331 Highlights from this episode: How To Get Your Team to Care About Your Vision (00:53) Listener Question: What Dry Eye…
- How Do You Measure a Day That Produces No Revenue | E330 · 28 min · Episode 330How Do You Measure a Day That Produces No Revenue | E330 Highlights from this episode: How Do You Measure a Day That Produces No Revenue (00:51) Closing Thought: What is…
- Three Patient Complaints That Almost Derailed My CEO Goals | E329 · 20 min · Episode 329Three Patient Complaints That Almost Derailed My CEO Goals | E329 Highlights from this episode : Three Patient Complaints That Almost Derailed My CEO Goals (00:40) Closing…
- Why The Gaps You Leave Will Get Filled With Someone Else’s Story | E328 · 24 min · Episode 328Why The Gaps You Leave Will Get Filled With Someone Else’s Story | E328 Highlights from this episode: Why The Gaps You Leave Will Get Filled With Someone Else’s Story (1:16)…
- What Your Practice Problems Are Trying to Teach You | E327 · 23 min · Episode 327What Your Practice Problems Are Trying to Teach You | E327 Highlights from this episode: What Your Practice Problems Are Trying to Teach You (01:07) Closing Thought: Do More of…
- Why Your Future Practice Doesn’t Need You to Know Everything | E326 · 26 min · Episode 326Why Your Future Practice Doesn’t Need You to Know Everything | E326 Highlights from this episode: Why Your Future Practice Doesn’t Need You to Know Everything (00:54) Closing…
- What Successful Owners Mean By “Be Careful What You Wish For” | E325 · 22 min · Episode 325What Successful Owners Mean By “Be Careful What You Wish For” | E325 Highlights from this episode: What Successful Owner s Mean By “Be Careful What You Wish For” (01:03) Closing…
- How to Grow an Optometry Practice Without Owning Every Problem | E324 · 23 min · Episode 324How to Grow an Optometry Practice Without Owning Every Problem | E324 Highlights from this episode: How to Grow an Optometry Practice Without Owning Every Problem (00:54)…
- The Struggle Your Team Actually Needs | E323 · 21 min · Episode 323The Struggle Your Team Actually Needs | E323 Highlights from this episode: The Struggle Your Team Actually Needs (1:14) Closing Thought: Building a Life You Don't Want to Escape…
- What If Your Greatest Impact Isn’t in the Exam Room? | E322 · 27 min · Episode 322What If Your Greatest Impact Isn’t in the Exam Room? | E322 Highlights from this episode: What If Your Greatest Impact Isn’t in the Exam Room? (00:39) Closing Thought: 100…
- The 90-Day Plan That Changed How I Run My Optometry Practice | E321 · 28 min · Episode 321The 90-Day Plan That Changed How I Run My Optometry Practice | E321 Highlights from this episode: The 90-Day Plan That Changed How I Run My Optometry Practice (00:54) Closing…
- What If Keeping Your Options Open Is Actually Hurting You? | E320 · 24 min · Episode 320What If Keeping Your Options Open Is Actually Hurting You? | E320 Highlights from this episode: What If Keeping Your Options Open Is Actually Hurting You? (00:52) Closing…
- The CEO Mindset Isn't What You Think It Is | E319 · 28 min · Episode 319The CEO Mindset Isn't What You Think It Is | E319 Highlights from this episode: The CEO Mindset Isn't What You Think It Is (00:51) Closing Thought: Making Intentional Decisions…
- The Secret to Getting Your Optometry Team Excited About Growth | E318 · 24 min · Episode 318The Secret to Getting Your Optometry Team Excited About Growth | E318 Highlights from this episode: The Secret to Getting Your Optometry Team Excited About Growth (00:52) Closing…
- Why Confidence Comes After Action, Not Before | E317 · 28 min · Episode 317Why Confidence Comes After Action, Not Before | E317 Highlights from this episode: Why Confidence Comes After Action, Not Before (00:41) Closing Thought: Resiliency (27:22) The…
- Why Your Optometry Practice Feels Stuck (And How to Move Forward) | E316 · 21 min · Episode 316Why Your Optometry Practice Feels Stuck (And How to Move Forward) | E316 Highlights from this episode: Why Your Optometry Practice Feels Stuck (And How to Move Forward) (00:49)…
- Belief Before Ability: The Leadership Secret Every Optometry Practice Owner Needs | E315 · 22 min · Episode 315Belief Before Ability: The Leadership Secret Every Optometry Practice Owner Needs | E315 Highlights from this episode: Belief Before Ability: The Leadership Secret Every…
- How to Create Teams That Believe in the Mission | E314 · 17 min · Episode 314How to Create Teams That Believe in the Mission | E314 Highlights from this episode: How to Create Teams That Believe in the Mission (00:36) Closing Thought: Privilege (14:42)…
- The Identity Crisis Every Growing Practice Owner Faces | E313 · 24 min · Episode 313The Identity Crisis Every Growing Practice Owner Faces | E313 Highlights from this episode: The Identity Crisis Every Growing Practice Owner Faces (00:49) Closing Thought: Risk…
- The CEO's Greatest ROI: Their Thoughts | E312 · 28 min · Episode 312The CEO's Greatest ROI: Their Thoughts | E312 Highlights from this episode: The CEO's Greatest ROI: Their Thoughts (01:11) Closing Thought: The story of two monks (24:59) One of…
- What the Best Mentors Taught Me About Leadership and Life | E311 · 24 min · Episode 311What the Best Mentors Taught Me About Leadership and Life | E311 Highlights from this episode: What the Best Mentors Taught Me About Leadership and Life (00:54) Closing Thought…
- The First Thing I Teach A New Associate (And It’s Not Clinical) | E310 · 17 min · Episode 310The First Thing I Teach A New Associate (And It’s Not Clinical) | E310 Highlights from this episode: The First Thing I Teach A New Associate (And It’s Not Clinical) (00:58)…
- The Leadership Test that Nobody Talks About | E309 · 30 min · Episode 309The Leadership Test that Nobody Talks About | E309 Highlights from this episode: The Leadership Test that Nobody Talks About (01:00) Closing Thought: Keep it + Multiply it!…
- Excellence vs Success: The Mindset Shift That Changes Everything | E308 · 23 min · Episode 308Excellence vs Success: The Mindset Shift That Changes Everything | E308 Highlights from this episode: Excellence vs Success: The Mindset Shift That Changes Everything (00:56)…
- The “Monster” Mindset: Raising Your Standards in Private Practice | E307 · 24 min · Episode 307The “Monster” Mindset: Raising Your Standards in Private Practice | E307 Highlights from this episode: The “Monster” Mindset: Raising Your Standards in Private Practice (00:40)…
- Why Growing Your Optometry Practice Feels So Hard (Even When You’re Winning) | E306 · 24 min · Episode 306Why Growing Your Optometry Practice Feels So Hard (Even When You’re Winning) | E306 Highlights from this episode: Why Growing Your Optometry Practice Feels So Hard (Even When…
- The Hidden Ceiling in Your Practice: YOU | E305 · 29 min · Episode 305The Hidden Ceiling in Your Practice: YOU | E305 Highlights from this episode: The Hidden Ceiling in Your Practice: YOU (01:27) Closing Thought: The Cost of In-Action (25:29)…
- You're Not Losing Motivation, You're Losing Chaos: How to Survive the Messy Middle of Practice Gowth | E304 · 24 min · Episode 304You're Not Losing Motivation, You're Losing Chaos: How to Survive the Messy Middle of Practice Gowth | E304 Highlights from this episode: You're Not Losing Motivation, You're…
- Conviction vs. Push Back: The CEO Test | E303 · 35 min · Episode 303Conviction vs. Push Back: The CEO Test | E303 Highlights from this episode: Conviction vs. Push Back: The CEO Test (01:05) Closing Thought: Which kid are you going to feed?…
- Your Baby Is Ugly: Why Brutally Honest Feedback is a Necessity for Growth | E302 · 30 min · Episode 302Your Baby Is Ugly: Why Brutally Honest Feedback is a Necessity for Growth | E302 Highlights from this episode: Your Baby Is Ugly: Why Brutally Honest Feedback is a Necessity for…
- Strategic Discomfort vs. Boredom Discomfort: Making the Pain Productive | E301 · 25 min · Episode 301Strategic Discomfort vs. Boredom Discomfort: Making the Pain Productive | E301 Highlights from this episode: Strategic Discomfort vs. Boredom Discomfort: Making the Pain…
- Sprint vs Sustain: How Smart ODs Scale Without Burning Out | E300 · 27 min · Episode 300Sprint vs Sustain: How Smart ODs Scale Without Burning Out | E300 Highlights from this episode: Sprint vs Sustain: How Smart ODs Scale Without Burning Out (00:58) Closing…
- Private Practice Growth: Turning a Specialty Into a Revenue Driver| E299 · 27 min · Episode 299Private Practice Growth: Turning a Specialty Into a Revenue Driver | E299 Highlights from this episode: Private Practice Growth: Turning a Specialty Into a Revenue Driver (00:50)…
- The Secret to Growing Your Optometry Practice: Empower Your Team | E298 · 25 min · Episode 298The Secret to Growing Your Optometry Practice: Empower Your Team | E298 Highlights from this episode: The Secret to Growing Your Optometry Practice: Empower Your Team (00:50)…
- Amazing vs. Extraordinary Doctors: The Mindset That Builds a Thriving Practice | E297 · 24 minAmazing vs. Extraordinary Doctors: The Mindset That Builds a Thriving Practice | E297 Highlights from this episode: Amazing vs. Extraordinary Doctors: The Mindset That Builds a…
- Stop Being the Hero Doctor: Build a Practice That Runs Without You | E296 · 25 min · Episode 296Stop Being the Hero Doctor: Build a Practice That Runs Without You | E296 Highlights from this episode: Stop Being the Hero Doctor: Build a Practice That Runs Without You (00:37)…
- Why Talent Isn’t Enough: The CEO Mentality That Builds Profitable Eye Care Practices | E295 · 31 min · Episode 295Why Talent Isn’t Enough: The CEO Mentality That Builds Profitable Eye Care Practices | E295 Highlights from this episode: Why Talent Isn’t Enough: The CEO Mentality That Builds…
- How to Differentiate Your Optometry Practice in a Crowded Market | E294 · 25 min · Episode 294How to Differentiate Your Optometry Practice in a Crowded Market | E294 Highlights from this episode: How to Differentiate Your Optometry Practice in a Crowded Market (00:46)…
- The Power of the Elevator Pitch | E293 · 31 min · Episode 293The Power of the Elevator Pitch | E293 Highlights from this episode: The Power of the Elevator Pitch (00:38) Closing Thought: Calm during the storm (28:48) In this episode, we…
- Failure, Fear, and Growth: A New Way to Think About Running Your Practice | E292 · 24 min · Episode 292Failure, Fear, and Growth: A New Way to Think About Running Your Practice | E292 Highlights from this episode: Failure, Fear, and Growth: A New Way to Think About Running Your…
- Rest Isn’t a Reward: The Secret to Sustainable Practice Growth | E291 · 24 min · Episode 291Rest Isn’t a Reward: The Secret to Sustainable Practice Growth | E291 Highlights from this episode: Rest Isn’t a Reward: The Secret to Sustainable Practice Growth (01:01)…
- Spotlight vs Floodlight: Mastering Focus as an Optometry Practice Owner | E290 · 32 min · Episode 290Spotlight vs Floodlight: Mastering Focus as an Optometry Practice Owner | E290 Highlights from this episode: Spotlight vs Floodlight: Mastering Focus as an Optometry Practice…
- Specialty Clinics in Optometry: Lessons from Building a Successful Dry Eye Practice | E289 · 29 min · Episode 289Specialty Clinics in Optometry: Lessons from Building a Successful Dry Eye Practice | E289 Highlights from this episode: Specialty Clinics in Optometry: Lessons from Building a…
- Operator vs CEO: The Mindset Shift Every Practice Owner Must Make | E288 · 29 min · Episode 288Operator vs CEO: The Mindset Shift Every Practice Owner Must Make | E288 Highlights from this episode: Operator vs CEO: The Mindset Shift Every Practice Owner Must Make (00:53)…
- Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287 · 30 min · Episode 287Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287 Highlights from this episode: Your Goals Are Garbage: A CEO-Level Strategy for Private…
- The Power of Specialization in Optometry: Stop Doing More to Grow Faster | E286 · 31 min · Episode 286The Power of Specialization in Optometry: Stop Doing More to Grow Faster | E286 Highlights from this episode: The Power of Specialization in Optometry: Stop Doing More to Grow…
- How I’m Setting Goals for 2026 as an Optometry Practice Owner | E285 · 22 min · Episode 285How I’m Setting Goals for 2026 as an Optometry Practice Owner | E285 Highlights from this episode: How I’m Setting Goals for 2026 as an Optometry Practice Owner (00:47) Closing…
- What “Scaling” Really Means for Private Practice Optometrists | E284 · 26 min · Episode 284What “Scaling” Really Means for Private Practice Optometrists | E284 Highlights from this episode: What “Scaling” Really Means for Private Practice Optometrists (01:03) Closing…
- The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists | E283 · 33 min · Episode 283The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists | E283 Highlights from this episode: The 2026 CEO Mindset: Vision, Systems, and Strategy for Optometrists…
- From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Yet | E282 · 17 min · Episode 282From Recall to Reels: The Marketing Strategy Behind My Fastest Practice Growth Yet | E282 Highlights from this episode: From Recall to Reels: The Marketing Strategy Behind My…
