Our B2B SaaS Journey
by SixSides
Latest episode
81: We built the product. Can we build the business?
81: We built the product. Can we build the business?
About this podcast
Join the SixSides.co team as we navigate the highs and lows of building a B2B SaaS company. From finding product-market fit to scaling sales and community-driven growth, we share real insights, tough lessons, and candid conversations about what it really takes to grow a successful SaaS business. Whether you're a founder, marketer, developer, or just SaaS-curious, this is your backstage pass to the journey.
Episodes
The newest 20 of 81 episodes
- 81: We built the product. Can we build the business? · 39 min · Episode 81In this episode, Mitchell and Gavin celebrate onboarding more than 1,100 World Police and Fire Games athletes into SixSides, unpack the infrastructure, HubSpot, Intercom and…
- 80: What if you get hit by a bus? · 37 min · Episode 80In this episode, Mitchell and Gavin prepare SixSides for its biggest rollout yet, get serious about the business’s bus factor before Mitch heads away, and shift the focus from…
- 79: Cancel all my meetings · 54 min · Episode 79In this episode, Mitchell and Gavin submit the first Police Games app release ahead of a 6,000-person rollout, unpack SixSides’ pivot from event managers to community-led…
- 78: Rejection only makes us stronger · 39 min · Episode 78In this episode, Mitchell and Gavin navigate an App Store rejection as the World Police Games launch gets very real, unpack a new Claude-powered development workflow that is…
- 77: From 64 Facebook groups to one app · 35 min · Episode 77In this episode, Mitchell and Gavin celebrate a hugely positive WPFG demo, race to get the new app through Apple and Google review, unpack why SixSides’ customer-first culture is…
- 76: Upgrading HubSpot before our biggest launch yet · 48 min · Episode 76In this episode, Mitchell and Gavin race towards the first World Police Games app handover, onboard two new clients, upgrade HubSpot for future growth, and debate gated content…
- 75: Can we handle 5,000 people at launch? · 44 min · Episode 75In this episode, Mitchell and Gavin check in on fitness and their delivery timeline, share updates on WPFG and the latest SixSides design work with Robin Holesinsky, celebrate…
- 74: Six inches high and rising · 59 min · Episode 74In this episode, Mitchell and Gavin unpack a catastrophic house flood, celebrate the launch of Changemakers and 10,000 LinkedIn followers, simplify SixSides’ lead generation…
- 73: What do you say we cut the chit chat, a-hole? · 52 min · Episode 73In this episode, Mitchell and Gavin unpack a reassuring World Police Games client catch-up, turn LinkedIn into a competitive sport, prepare the Changemakers podcast for launch…
- 72: We put a database in your backyard · 1 h 1 min · Episode 72In this episode, Mitchell and Gavin make a $500 LinkedIn bet, share the infrastructure mistake that was slowing down every screen in SixSides, and unpack their plans to support…
- 71: You can just shoot the messenger · 1 h 5 min · Episode 71In this episode, Mitchell and Gavin deal with possums, fitness resets, a brutal sales call, one of their worst days building SixSides so far, and the product push to get the…
- 70: Let's take this offline · 47 min · Episode 70In this episode, Mitchell and Gavin talk through the final stretch before World Police and Fire Games testing, the Postgres and S3 work behind SixSides’ offline sync plans, an…
- 69: How we are multitasking while bootstrapping our SaaS startup · 1 h 2 min · Episode 69In this episode, Mitchell and Gavin unpack the chaos of multitasking across SixSides, DealBuddi, sales, marketing, product, fitness, and life, while working through a new content…
- 68: AI is making us dumber · 55 min · Episode 68In this episode, Mitchell and Gavin deal with their first proper hater, reset their routines after a messy few weeks, unpack a six month marketing project for SixSides, and get…
- 67: Stop selling the future · 1 h 5 min · Episode 67In this episode, Mitchell and Gavin rethink how they are selling SixSides, map out what it could take to grow towards $1.5m ARR, unpack the pressure of supporting the World…
- 66: Mitchell is becoming a real CTO · 52 min · Episode 66In this episode, Mitchell and Gavin unpack a much better workflow for managing the SixSides development team in Linear, clarify their event-led positioning and pricing strategy…
- 65: We will crack a few eggs · 55 min · Episode 65In this episode, Mitchell and Gavin get ready for the Marinas event, unpack a very busy week of sales meetings, rethink their LinkedIn strategy, and work through the product…
- 64: David vs multiple Goliaths · 1 h 0 min · Episode 64In this episode, Mitchell and Gavin recap Mitch’s Tasmanian honeymoon, unpack a sudden surge in leads, build out management reporting and Slack notifications, and wrestle with…
- 63: Nine leads and a wedding · 32 min · Episode 63In this episode, Mitchell returns from his wedding and honeymoon break to find Gavin, the team, and the SixSides sales machine starting to build real momentum, with new leads…
- 62: How to stay married while bootstrapping a SaaS (with Mel Tye) · 53 min · Episode 62In this episode, Gavin is joined by his wife Mel to unpack how they met, how they process risk differently, what it is like watching SixSides grow from the sidelines, and why…
