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Respecting the Beer

Respecting the Beer

von McFleshman's Brewing Co

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Voicemail: Why We ALMOST Didn't Brew for Appleton's Oktoberfest

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The smartest podcast for nerdy brewers and beer lovers in under thirty minutes.

Hosted by owners of McFleshman's Brewing Co, Bobby and Allison Fleshman with special apparances from Ciceron and historian, Joel Hermansen. Kept on subject by Gary Arndt, host of Everything Everywhere Daily.

In our first few episodes, we cover the origins of McFleshman's brewery and brew master, Bobby Fleshman. While studying for a PhD in astrophysics, Bobby fell in love with homebrewing. After consistently winning brewing competitions, he and his wife Allison decided to start a brewery with a different type of experience. Thus McFleshman's was born!

Other topics covered include: craft brewing, the chemical make up of beer, the differences between the huge variety of beers, how color affects beer's taste, homebrewing, starting a brewery, why beer get's skunked, the origins of hops, the business of brewing, Benedictine Monk's effect on brewing, Hildegard of Bingen, Charlie Bamforth, Louis Pasteur, contract brewing, remote beer pumping, getting a business loan, brewery operations, creating stand operating procedures, Sierra Nevada Brewing, brewing collaboration, Dry January, Reinhehtsgebot, beer history, New Realm Brewing Co, Mitch Steele, and much more.

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  • Voicemail: Why We ALMOST Didn't Brew for Appleton's Oktoberfest · 6 Min. · Staffel 1 Folge 131Allison and Bobby sit outside Il Bar Coffeehouse and debate whether to brew large volumes of Oktoberfest beer for Appleton’s 200,000-person Oktoberfest. A huge cash down payment…
  • Exploring Our Wild Rice Collaboration w/ Sway Brewing’s Matt Sampson · 41 Min. · Staffel 1 Folge 130Fellow PhD turned brewer, Matt Sampson, sits down for an impromptu voice memo recording in the Sway Brewing cellar! Origin stories, brewing philosophies, and the recent…
  • Voicemail: Internal Marketing Meeting Over Coffee · 13 Min. · Staffel 1 Folge 129Allison and Bobby discuss marketing for McFleshman’s, how to stand out when the local craft brewing scene continues to grow. Listen to the full conversation for FREE on our…
  • Announcement: Summer Break 2026 · 2 Min. · Staffel 1 Folge 128We're taking a break from the podcast for a bit. But we're not leaving you empty handed. Bonuses are coming your way! Get your tickets to Lager Fest 2026…
  • Vinnie Cilurzo's Woes on Opening a Second Russian River Brewing Location · 36 Min. · Staffel 1 Folge 127Vinnie returns for part 2 of our conversation! He digs into their sour beer program, what it took to open a second brewery, and experimental hops usage. We also get our classic…
  • Russian River Brewing Co's Vinnie Cilurzo on Pliny the Elder and Hops · 33 Min. · Staffel 1 Folge 126Vinnie shares the origin story of Russian River Brewing Company, how he and his wife, Natalie took over and kept it alive. He also tells all about their most popular beer: Pliny…
  • Taplist: Scapegoat Bock LIVE at Tardigrade's Bookshelf · 44 Min. · Staffel 1 Folge 125Live form the Tardigrade's Bookshelf, the gang dives into bock beers and the story of Scapegoat, McFleshman's take on a bock. Bonus content that didn't make the main feed, Q&A…
  • Taste Testing First Time Homebrew w/ Screaming Hound Homebrewers · 40 Min. · Staffel 1 Folge 124Jamison and Delaney of Screaming Hound Home Brewing join us for some candid feedback from a pro! Bobby and Decker share some notes on some samples and offer some encouragement to…
  • Gary Arndt on Beer, Host of Everything Everywhere Daily · 44 Min. · Staffel 1 Folge 123We turn the tables on Gary Arndt! Beer drinker and idea man. Allison, Bobby, and Decker ask about his favorite podcast moments, curiosity driving his wildly successful podcast…
  • McFleshman's Flavor Adventures w/ Aaron Reimers · 43 Min. · Staffel 1 Folge 122Meet Aaron “Flavor Baaron” Reimers! Bobby and Allison turn the mic on in-house brewer Aaron Reimers. Aaron shares his journey from sculpture artist to brewing. It's not the…
  • Working Draft Beer Co Brews Traditional Pilsners w/ Co-founder Clint Lohman · 41 Min. · Staffel 1 Folge 121Clint Lohman, head brewer and co-founder of Working Draft Beer Company in Madison, WI joins us to share his beer journey and company origins. Visit Working Draft in Madison, WI…
  • Taplist: Yorkshire Round · 39 Min. · Staffel 1 Folge 120Allison hosts this chaotic Taplist as Bobby and Aaron tell the tale of the Yorkshire Round, a classic English brown ale inspired from their trip to Tadcaster, England. PATREON…
  • Find the Leaky Tap in Your Craft Brewery Business w/ Chris Farmand · 48 Min. · Staffel 1 Folge 119To many brewers, P&L statement bring fear. But to Chris? Those numbers make his world go round. Chris Farmand started Small Batch Standard, a brewery consultant and accounting…
  • Yuengling's 200 Year Celebration Plans with Wendy and Jennifer Yuengling · 22 Min. · Staffel 1 Folge 118Part two of our conversation with the Yuengling sisters! They share more family stories like their least favorite jobs at the brewery and their plans for the 200 year anniversary…
  • Yuengling Beer Is On Tap in Wisconsin Thanks to These Sisters · 27 Min. · Staffel 1 Folge 117America's oldest brewery expanded into Wisconsin this spring! We talk with two of the daughters that keep the brewery running, Jennifer and Wendy, and how they are carrying on…
  • Taplist: The Italian Pilsner · 30 Min. · Staffel 1 Folge 116Decker hops back on mic to taste a new, unnamed Italian pilsner from Bobby. They discuss what makes pilsners unforgiving and visually driven, including how the first unfiltered…
  • Photographing the Hidden Pubs of England w/ Horst Friedrichs · 38 Min. · Staffel 1 Folge 115Gary and Bobby interview London-based photographer Horst Friedrichs! While known for his portrait photographer (including Steven Hawkin!), Horst has spent several years…
  • Randy Mosher Knows Your Tasting Brain · 29 Min. · Staffel 1 Folge 114Part 2 of our conversation with Randy Mosher! Randy discusses the differences between tasting wine and beer and how you can develop your on palette to be a better taster…
  • Randy Mosher on Sensory Science and Beer Flavor Synergy · 33 Min. · Staffel 1 Folge 113Do you taste beer? Or do you taste beer? Chicago-based beer author Randy Mosher stops in to break down the science of taste. A foremost authority on beer tasting, Randy's new…
  • Taplist: Stefano's Snail Ale, Rye IPA · 32 Min. · Staffel 1 Folge 112Gary and Bobby discuss Snail Ale, a West Coast–style Rye IPA made with Wisconsin rye! Created with Sheboygan restaurateur Stefano Viti, Snail Ale is a lower-alcohol alternative…

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