Savvy Startup Marketer
by Lindsey Wagnon
Latest episode
89. How to market without draining your business bank account
89. How to market without draining your business bank account
About this podcast
Resourceful, proven in realtime marketing methods for the bootstrapped new business. Launch and scale from no budget, no audience and no clue to your first six-figure year with the Savvy Startup approach. How to lean on simple automation and practical solutions for sales momentum.
Created by Lindsey Wagnon, a 20-year marketer, INC 500 Sales Marketing Director and marketing coach to over 500 female business owners.
The website: www.lindseywagnon.com
The contact: [email protected]
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Episodes
The newest 20 of 89 episodes
- 89. How to market without draining your business bank account · 39 min · Episode 89Money management is a tricky balance in the first years of business. It's tempting to spend too much on expensive marketing methods only to have intense regret when the pricey…
- 88.AI search visibility: Making Answer Engine Optimization work for you · 22 min · Episode 88In this episode, Lindsey demystifies the shift from traditional SEO to Answer Engine Optimization (AEO) for AI platforms. The episode guides female entrepreneurs on adapting…
- 87. Low content, high ROI marketing strategies for 2026 · 19 min · Episode 87Are you drowning in content creation? Trying to feed a blog, a podcast, TikTok, Instagram, and LinkedIn all at once? If you are a solopreneur without the means to delegate…
- 86. Why too much independence is destroying your business · 19 min · Episode 86In this first episode of the new year, Lindsey returns with candid insights drawn from her experience launching and working alongside over 20 different businesses. She breaks…
- 85. What I'm changing for my business in 2026 · 20 min · Episode 85Lindsey continues the transparent conversation started in the last episode about 2025 being a challenging but insightful year for the business. While the year had its highs…
- 84. My candid review of a tough year in business & lessons learned · 21 min · Episode 84A relatable, truth-packed overview of my hardest year in business yet and which practices are giving me hope and holding it steady in a weird year. If you like your business…
- 83. Does it pay off to work for free? Mixing heart & business with Lindsey Paulson · 34 min · Episode 83The common advice to entrepreneurs is to never work for free, but what if building relationships that pay later is the strategy? This interview with Operations Consultant Lindsey…
- 82. The first year: Groundwork for launching an events & lifestyle business with Alexandra Marziello of Back Two Home Base · 25 min · Episode 82The first year: Launching lifestyle brand Back to Home Base with Alexandra Marziello In this episode, host Lindsey is joined by Alexandra, founder of the digital lifestyle brand…
- 81. Marketing trends that WON'T work in 2026 PLUS the uncommon marketing skill to hire out · 21 min · Episode 81Your 2026 marketing strategy has to work for YOU, meaning your solopreneur, small team and small budget business can no longer afford big company tactics. The digital marketing…
- 80. It's not that, it's you. Leveling up as your business's leader. · 24 min · Episode 80Will your next phase of business get the absolute best business leader? Many entrepreneurs, especially women, to struggle with running their business "full throttle": a failure…
- 79. Make these decisions now for a goals-shattering 2026 · 13 min · Episode 79October is the critical time to make key decisions for the new year, ensuring you hit the ground running on January 2nd. Stop being the bottleneck in your own business! Key…
- 78. Confronting get-rich-quick myths of entrepreneurship with burnout coach Ellyn Schinke · 37 min · Episode 78A can't-miss, live wire interview with burnout coach and multi-business owner Ellyn Schinke about the real causes of entrepreneurial burnout. Ellyn shares how she burned out…
- 77. Honest recap of six years in business · 27 min · Episode 77Recapping six years of highs and lows of being a full-time business owner and marketing service provider since 2019. Lessons learned, real talk advice and what is getting the…
- 76. Fractional CMO vs. Agency vs. Freelancer: Which type of marketing service to choose · 27 min · Episode 76Marketing service providers typically fall into four categories and each one has pros and cons you need to consider as a hiring business owner. In this episode, Lindsey aims to…
- 75. How to prove your credibility as an expert with Brand Strategist Asia Dore · 31 min · Episode 75In this episode, we're joined by brand strategist Asia Dore to discuss what it truly means to build a brand that positions you as an expert. Asia focuses on bridging the gap…
- 74. Email marketing in 2025: Deliverability, content choices and current trends · 19 min · Episode 74Email marketing has seen big shifts in the last few years and anyone trying to get into inboxes and get engagement knows it's not like it used to be. In this highly tactical…
- 73. Relief from the mental load for entrepreneurs with Dr. Lauren Chase · 27 min · Episode 73Dr. Lauren Chase, founder of Climbing Hills Counseling, a boutique mental health practice for high-achieving women shares her journey of year one in building a virtual counseling…
- 72. How I reset my focus, rhythms and business goals for the fall · 18 min · Episode 72It's transition time - end of summer, school starting, fall push all mean a reevaluation and reset of schedules, business priorities and time management decisions. Here's how…
- 71. 3 marketing fixes that doubled this business' revenue in 6 months · 22 min · Episode 71What can a business do to break through a year-after-year cycle of stagnant revenue? Here are three marketing fixes that helped a local services business increase quality leads…
- 70. Where are the sales!? Troubleshooting common sales gaps PART 2 · 13 min · Episode 70Three more common sales gaps every entrepreneur needs to be aware of, actively work to prevent and determine if one of these is a contributor to any current slow down in revenue…
