Sharp Strategies Sweet Success
de Tifiny Swedensky
Cel mai nou episod
#104 - Seth Greene on Why Law Firms Should Stop Chasing Visibility…
#104 - Seth Greene on Why Law Firms Should Stop Chasing Visibility…
Despre acest podcast
Sharp Strategies Sweet Success is a podcast for anyone working in personal injury marketing. In each episode, we interview law firm marketing experts, in-house marketers, notable legal business coaches, and more. Hosted by Tifiny Swedensky, this is the show you've been looking for if you want an inside view of personal injury marketing today.
sharpcookiedev.substack.com
Episoade
Cele mai noi 20 din 118 episoade
- #104 - Seth Greene on Why Law Firms Should Stop Chasing Visibility and Start Tracking Results · 22 minMost law firms do not have a channel problem. They have a measurement problem. It is easy to convince yourself that more posts, more followers, and a polished video campaign must…
- #103 - Lindsey Busfield on What Actually Helps Law Firms Show Up in AI Search · 31 minAI search has created new anxiety for law firms. Everyone wants to know: How do we rank in ChatGPT? What schema should we add? Which tactic are we missing? The frustrating answer…
- October 2026 Sharp Marketing Mastermind Call | Your Marketing Plan Should Show How Much Money You’re Trying to Make · 4 minThis is a free preview of a paid episode. To hear more, visit sharpcookiedev.substack.com A law-firm owner asks, “What’s the marketing plan?” Too often, the answer is a list of…
- #102 - Bo Royal on the Systems That Make Paid Ads Work · 27 minLaw firms love to ask the budget question first: How much do we need to spend on PPC to make it work? But that is rarely the first question a firm should answer. The better…
- #101 - Can Your Law Firm Catch the Marketing You're Paying For? with Tim McKey · 28 minLaw firms love talking about growth. More visibility. More calls. More signed cases. But there is a less glamorous question sitting underneath all of that: What happens when your…
- How to Request More Reviews for Your Law Firm · 19 minMost law firms do not have a review software problem. They have an asking problem. I went live on Substack after a client conversation reminded me how badly firms tend to…
- The CallRail Reports Most Law Firms Are Not Using Well · 5 minThis is a free preview of a paid episode. To hear more, visit sharpcookiedev.substack.com A phone call is not automatically a lead. It is not proof that a campaign worked. It is…
- #100 – Your Social Media Is a Trust Check, Not a Lead Machine with Brian Glass · 35 minBrian Glass and I did not know we were recording the 100th episode of Sharp Strategies, Sweet Success. We also did not plan to land on one of the cleanest explanations I have…
- August 2026 Sharp Marketing Mastermind - Jeff Hampton’s YouTube Playbook for Turning Views Into Law Firm Cases · 5 minThis is a free preview of a paid episode. To hear more, visit sharpcookiedev.substack.com Most law firms do not have a YouTube strategy. They have a storage unit for old…
- #99 – Building a Law Firm for Profitable Growth with Thomas Pivnicny · 26 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Thomas Pivnicny of Cate Law Offices to talk about what it really takes to grow a law firm when marketing…
- #98 – Building Trust, Embracing AI, and Growing Your Network with Thomas Martin · 27 minIn this episode of Sharp Strategies Sweet Success, I'm joined by Thomas Martin, founder of LawDroid and Foresight Legal Group, to discuss the evolving role of AI, content…
- #97 – AI Visibility, Reviews, and the Future of Law Firm Marketing with Tanner Jone · 34 minIn this episode of Sharp Strategies Sweet Success, I'm joined by Tanner Jones, Vice President of ConsultWebs, to discuss how AI is transforming search, referrals, and the way law…
- #96 – Building a Law Firm That Fits Your Life with Jay Ruane · 35 minIn this episode of Sharp Strategies Sweet Success, I'm joined by Jay Ruane, criminal defense attorney, entrepreneur, and founder of The Criminal Mastermind, for a conversation…
- Have You Updated Your Directories Yet? · 20 minThis is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe
- #95 – AI, Marketing Strategy, and Scaling Law Firms with Eric Sanchez · 32 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Eric Sanchez, founder and CEO of Maestro Strategic Partners, to discuss what separates high-performing law firms…
- #94 – Financial Strategy, Marketing Budgets, and Sustainable Law Firm Growth with Leah Miller · 28 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Leah Miller, founder of Firmly Profits, to discuss the financial side of growing a successful law firm. Leah…
- #93 – AI, Meta Ads, and the Future of Legal Marketing with Mike Margol · 25 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Mike Margol, Vice President of James Publishing, to discuss how AI and automation are changing legal marketing…
- #92 – Marketing, Operations, and Vendor Vetting with Micki Love · 29 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Micki Love of CJ Advertising to discuss the connection between marketing, operations, and law firm growth.We…
- AI Optimization - Is it SEO or Branding? 📝 · 54 minThis is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe
- #91 – The Missing Link Between Marketing and Signed Cases with Kerri Coby White · 29 minIn this episode of Sharp Strategies Sweet Success, I’m joined by Kerri Coby White of Kerri James to discuss one of the most overlooked drivers of law firm growth: intake.We…
