Simplified Sparky Marketing
by Alan Collins
Latest episode
Electrical Fault Finding + Email Marketing... | 175
Electrical Fault Finding + Email Marketing... | 175
About this podcast
ELECTRICIANS!
Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.
Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.
Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.
Episodes
The newest 20 of 175 episodes
- Electrical Fault Finding + Email Marketing... | 175 · 11 minWhy the client’s story is never the fault, what walking away from a held breaker really costs you, and how I break a fault find into stages so the price never gets awkward and a…
- Zero to electrical business owner in Adelaide! Liam Newman | Lucid Electrical · 33 minIn this special podcast, I'm joined by Liam Newman from Lucid Electrical. In 9 months, Liam has gone from confusion to clarity, with his well-oiled professional electrical…
- Why the f#$k would I pay for a switchboard? It works! | 173 · 7 minA quick fix that gets the power back on can cost you the switchboard upgrade. This week I’m talking about why clients walk away from a signed quote the moment something works…
- Your electrical clients carry pain. Find it. Get more work | 172 · 7 minElectricians tend to fixate on electrical jargon and the features of a product, but deep down, what really gets quote conversions is understanding your client's pain points. 📈 Be…
- Running an electrical business is like playing a game of poker | 171 · 8 minIn this episode, I speak about my experience with Vinny, how he questioned my pricing for his electrical work, and what he decided to do when I gave it to him. 📈 Be 1 of 41 spots…
- Urine Soaked Electricians' Websites | 170 · 6 minSometimes we need to take a step back as electricians, stop talking about ourselves, and focus on the end user who's going to be paying you money. 📈 Be 1 of 41 spots inside…
- Why do specialist electricians get paid more! | 169 · 10 minElectricians think by specialising they're going to lose out on work, but they actually gain more work. Here's my breakdown. 📈 Be 1 of 41 spots inside Simpified Sparky to work…
- Has Servicem8 delivered? ServicesM8 15 updates | 168 · 21 minI run through the Service May 15 updates, the ones that are going to make your electrical business more money and more efficient. Get ServiceM8 Offer - HERE ServiceM8 15 - Full…
- Electricians: Start as a Company or Sole Trader | 167 · 10 minWhen electricians start their company, they often make this mistake. They end up paying for things twice. Don't fall into the trap. 📈 Be 1 of 41 spots inside Simpified Sparky to…
- Rejected Electrical Quotes? | 166 · 12 minSometimes it is the price on your electrical quotation where you get rejection, but more often than not, it's the moving parts around your quotation that lacks authority and…
- Electricians Not Systems Thinking! | 165 · 10 minIf you never plan to sell your electrical business, build it as if you are going to. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky…
- Turning your phone off for 5 weeks? | 164 · 18 minI went on a recent holiday, and my personal phone number went down for 5 weeks. This is what happened. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE…
- Sparky Toilet Troubles and Dream Clients | 163 · 10 minThis week I'm talking about your Dream 100. Where the idea actually came from, why your current client list was never really your choice, and why the wealthy client with two…
- Electricians: Delivered to 1800 inbox's I call BS | 162 · 5 minA member came to me with a pitch from a local suburb newsletter promising his ad would land in 1,800 inboxes every week. Sounded decent, until I ran their website through a tool…
- A S%!T electrical client got zapped | 161 · 11 minA mum and her child were getting shocks off the taps in the bath, so I dropped everything and drove straight there. This episode is the story of one of the worst client I've ever…
- Bonus: Lean Marketing with Best Selling Author Allan Dib | 160 · 59 minSimplified Sparky is limited to 41 electrical business. Don't wait. Allan Dibs Books - HERE 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The…
- Electricians need to shoot bullets then fire cannons | 159 · 6 minMost electricians do this backwards. I break down why firing bullets first, at one hyper-specific target market, is what actually brings ideal clients into your electrical…
- Why Electricians MUST do video marketing! | 158 · 10 min95% of electricians market video content the wrong way! Focusing on the work itself instead of the problem they're solving for clients. Learn why raw phone video is the future of…
- Simplified Sparky Member: Sam from MPS Electrical · 31 minI got to speak with Sam McGuire from MPS Electrical the OG Member #001. Inside Simplified Sparky. Sam already had the bones of a electrical business. He just needed a little bit…
- The Problem With Electricians + Vibe Code Bros... | 156 · 8 minMaking software for an electrical business is easy... if you know what your doing. 🧮 Get the Simplified Hourly Rate Calculator - HERE 🤖 Robot Smart Homes IG - HERE 📈 Be 1 of 41…
