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Today I'm joined by Margo Mars, founder of Lief, a London-based studio built around authentic storytelling and championing diverse voices. Margo has a rare mix of creative instinct and real leadership, and recently she's taken that a step further with the launch of Lief Entertainment Company, exploring how brand-backed work can support premium, auteur-led storytelling. What I love about Margo is how grounded she is, in both the creative and the human side of the industry: how stories are made...
