About this podcast
Want to start, scale and succeed in your product business? Buying & retail expert Nicole Higgins spent the last 18 years working for companies such as Primark, M&S, Debenhams and Asda, building strategies for blue chip businesses, and increasing bottom line sales and profit. In this weekly business podcast, Nicole is here to empower you to "start, scale and succeed" by providing you with inspiration, motivation and insight from entrepreneurs and experts to help you in the retail industry.This podcast includes tips, tactics and conversations that you can learn from and implement into your own business, from start up entrepreneurs that have just launched to multi million pound businesses. With tips from experts and how to’s to help your business grow to enable you to live the life you crave. From side hustle to stock market and everything in between.Start listening and subscribe now Hosted on Acast. See acast.com/privacy for more information.
Episodes
The newest 20 of 201 episodes
- Ep 200 The Q4 email plan every product brand needs with Katie Farrell · 31 min · Episode 200Katie shares her Rocks, Pebbles and Sand planning framework and the email frequency to build up to before Black Friday. She also covers the benchmarks worth tracking, four types…
- Ep 199 A New Kind of Paradise: Jules Von Hepp on Exit, Identity and What Comes Next · 37 min · Episode 199From Spray Tanner to Global Beauty Brand: Jules Von Hepp on Building Isle of Paradise, Showing Up and Knowing When to Leave Jules Von Hep spent 10 years as a celebrity spray…
- Ep 198 Stopping the scroll and making the sale with ads, AI, email and more · 40 min · Episode 198It’s one of the most crowded times of the year, and your customers are more distracted than ever. So how do you get them to stop scrolling and actually buy? In this live…
- Ep 197 Mastering Stock and Cashflow in your product Business · 44 min · Episode 197How much stock should you actually be holding? With Anna Youngson of Majury Merchandising Stock and cash flow can catch out any product business, whether you're turning over…
- Christmas 2026 what's trending and how to turn it into sales with Hannah Bartlett · 34 min · Episode 196In this episode, Nicole and Hannah discuss the evolving trends in Christmas marketing, emphasizing the importance of understanding consumer behavior and emotional connections to…
- Ep 195 Scaling A Global Beauty And Wellness Brand, How Popmask grew 500% in one year · 1 h 26 min · Episode 195On this episode of Start Scale Succeed, Nicole chats with Louisa Booth, the inspiring founder behind Pop Mask and Blushing LA. Louisa shares her entrepreneurial journey from…
- Ep 194 Ways To Use AI In Your Product Business With Dean Johnston · 25 min · Episode 194In this value-packed episode, Nicole Higgins sits down with Dean Johnson—AI consultant, and experienced product business founder—to dive into the game-changing ways artificial…
- Ep 192 The Easy Way To Launch Into The US Market With Lauren Orlicky · 39 min · Episode 192Welcome to another episode of the Start Scale Succeed podcast with your host, Nicole Higgins, the Buyer and Retail Coach. In this episode, Nicole is joined by Lauren Orlicky…
- EP 193 Launching with Intention: Moonbow’s Journey from Idea to Indie Brand with founders Heather & Dr Felice Chan · 44 min · Episode 193When should I start talking about my brand on socials? How soon should I build a community? These are questions I'm often asked by brands that are starting and in EP 193 I'm…
- Ep 191 The Path To Profit with Petite Fashion Brand The Shortlist founder Laura Derricourt · 32 min · Episode 191In this weeks episode, Nicole brings back Laura, founder of The Shortlist—a premium petite fashion brand—for her third appearance on the podcast. Having followed Laura’s journey…
- Ep 190 Is PR over with journalist and communications expert Priscilla Pollara Live episode from Top Drawer · 37 min · Episode 190Is conventional PR over? In this weeks episode of start scale succeed we are live from the retail revealed stage of the Top Drawer Trade Fair I’m joined by Journalist and…
- Ep 189 Crafting tone of voice that sells and inspires with Katie Ramsingh - The Fashion Copywriter · 23 min · Episode 189Nicole sits down with expert fashion copywriter Katie Ramsingh to dive deep into the art and strategy of creating compelling copy and developing a distinctive tone of voice for…
- Ep 188 Turning Personal Frustration Into a Thriving Skincare Brand: Katy Cottam Founder Luna Daily · 46 min · Episode 188On this episode of Start Scale Succeed,Nicole Higgins sits down with Katy Cottam, the founder of Luna Daily—a body care brand redefining skincare for women at every age and life…
- EP 187 Navigating Anxiety and Overwhelm: Practical Mental Health Tools for Entrepreneurs with Anna Mathur · 38 min · Episode 18737% of entrepreneurs suffer from Anxiety and in this weeks Episode of Start Scale Succeed Nicole chats with Psychotherapist and Author Anna Mathur we talk about Anxiety…
- Ep 186 Packaging and Branding tips for product business with Claudia Costa- Rowse · 28 min · Episode 186Claudia shares her journey from marketing to design, the challenges early-stage brands face with packaging, and her expert advice on how founders can communicate their brand’s…
- Ep 185 Trade show Lessons, exhibiting at Top Drawer for the First time with Imogen Partridge · 35 min · Episode 185Join us as Imogen shares her journey from interior designer to creative business owner, revealing why she chose to make wholesale and trade shows a new focus, the realities of…
- Ep 184 Sourcing products from India the how and the what with Sara Collins Ethical production consultant · 22 min · Episode 184This episode is packed with practical advice for founders and brand owners looking to start or scale their product-based businesses—especially those considering India for…
- EP 183 How Passion and Perseverance Shaped 20 Years of Retail Success for Deryane Tadd founder of The Dressing Room · 34 min · Episode 183Nicole and Deryane delve into the reality of competing in a discount-driven market, strategies for driving sales, and the importance of focusing on exceptional customer service…
- Ep 182 Going for the Gut :Naked Biotics founders leanne and Amy chat about their start up journey so far and expanding into wholesale · 38 min · Episode 182This weeks episode of Start Scale Succeed Nicole is joined by Leanne and Amy, the dynamic co-founders of Naked Biotics. They delve into the journey of launching and scaling their…
- Ep 181 Balancing Personal Boundaries and Brand Authenticity with Becci Mcevoy · 25 min · Episode 181In this episode of the Start Scale Succeed podcast, Nicole is joined by Becci McAvoy, founder of Be Heard Socials, to discuss the importance of authenticity in social media…
