Street Pricing with Marcos Rivera
autor: Marcos Rivera
Najnowszy odcinek
AI Pricing: New Costs, Old Rules
AI Pricing: New Costs, Old Rules
O tym podcaście
You’re listening to the Street Pricing podcast - The only show where proven SaaS leaders share their mindset and mistakes in pricing so we can all stop guessing and start growing. Enjoy, subscribe, and tell a friend. Now, let’s break it down with your host and sought-after slayer of bad pricing, Marcos Rivera.
Odcinki
Najnowsze 20 z 55 odcinków
- AI Pricing: New Costs, Old Rules · 28 min · Sezon 2 Odcinek 3Every SaaS company is racing to build with AI. Almost none of them have touched their pricing to match it. This episode pulls together the founders, operators, and pricing…
- How Charlie AI Priced Its Way to $5.5M a Month · 37 min · Sezon 2 Odcinek 2Iggy Odighizuwa, founder of Charlie AI, built an AI-powered sales tool that's now producing $5.5 million a month in cash collected — but getting the pricing right took some real…
- The Only 8 Pricing Rules You Need | The Best Of Season 1 · 42 min · Sezon 2 Odcinek 1Most founders don't have a pricing problem, they have a confidence problem. Marcos Rivera brings together the sharpest pricing lessons from founders, operators, investors, and…
- Stop Creating the Boogeyman: How SaaS Sellers Undermine Their Own Pricing | Michael Shields (Tropic) · 39 min · Sezon 1 Odcinek 52In this episode of the Street Pricing Podcast, Marcos Rivera talks with Michael Shields, VP of Procurement at Tropic, to get the buyer’s perspective on SaaS pricing. Known as the…
- AI Turbulence: What Delta’s Pricing Experiment Means for SaaS · 39 min · Sezon 1 Odcinek 51In this episode of the Street Pricing Podcast, Marcos Rivera reconnects with Evan Munsing of Corbel Capital Partners to explore the art (and pain) of pricing pivots. From his…
- Don’t Fear the Algorithm: AI, Trust, and the Future of Pricing · 23 min · Sezon 1 Odcinek 50In this special episode of the Street Pricing Podcast, host Marcos Rivera is joined by Pricing I/O teammates Emily Sanz and Steve Inman to unpack Delta Airlines’ headline-making…
- Don’t Build on Seats: Why AI Demands a New Revenue Model | Chris Brisson (Salesmsg) · 35 min · Sezon 1 Odcinek 49In this episode of the Street Pricing Podcast, host Marcos Rivera speaks with Chris Brisson, CEO and co-founder of Salesmsg. They discuss Chris's entrepreneurial journey, the…
- Unlocking the Secrets of Pricing Strategies · 45 min · Sezon 1 Odcinek 48In this episode of the Street Pricing Podcast, Marcos Rivera and Mark Stiving delve into the complexities of pricing strategies, emphasizing the importance of understanding…
- From Guesswork to Growth: How AI is Rewriting the Pricing Playbook · 47 min · Sezon 1 Odcinek 47
- Dirty Revenue Is Killing Your Business | Stephen Steers (Steers Consulting) · 36 min · Sezon 1 Odcinek 46In this episode of the Street Pricing podcast, Marcos Rivera and Stephen Steers delve into the intricacies of sales, focusing on how founders can transition out of day-to-day…
- The No Bullsh*t Approach to Business Strategy · 47 min · Sezon 1 Odcinek 45In this episode of the Street Pricing Podcast, host Marcos Rivera speaks with Alex Smith, founder of Basic Arts and author of 'No Bullshit Strategy.' They discuss the importance…
- Why Pricing Deserves a Seat at the Strategy Table | Ali Mamujee (Growth Advisor) · 42 min · Sezon 1 Odcinek 44In this episode of the Street Pricing Podcast, host Marcos Rivera speaks with Ali Mamujee, a growth and strategy advisor in the B2B SaaS space. Ali shares his journey from being…
- Good, Better, Broken: Why Most SaaS Pricing Fails SaaS Pricing Tiers Are a Trap—Here’s How to Fix Them · 15 min · Sezon 1 Odcinek 43In this episode of the Street Pricing Podcast, Marcos Rivera discusses the popular pricing model of good, better, best, particularly in the SaaS industry. He emphasizes the…
- How to Scale Your Cold Email Campaigns Effectively | Nikita Bykadarov (Maildoso) · 37 min · Sezon 1 Odcinek 42In this episode of the Street Pricing Podcast, host Marcos Rivera interviews Nikita Bykadarov, CEO of Maildoso, a startup focused on improving cold email deliverability. They…
- Don't Procrastinate on Pricing | Rob Walling (TinySeed) · 39 min · Sezon 1 Odcinek 41Why does Rob Walling call pricing "the biggest lever in SaaS" and how often does he recommend revisiting your pricing strategy? In this value-packed episode of the Street Pricing…
- ‘Happy vs. Crappy’ Data to Winning Pricing Strategies | The Data Ninjas (Pricing I/O) · 47 min · Sezon 1 Odcinek 40Is your pricing metric actually tracking what delivers the most value to customers—and could a misalignment be causing hidden churn? Join me for a data-driven conversation with…
- The Dark Side to Simple | Peter Bonney (FastbreakRFP) · 31 min · Sezon 1 Odcinek 39Why did Peter Bonney decide to pivot from usage-based pricing to a flat, user-based model, and how has this shift impacted Fastbreak RFP's growth and customer satisfaction?Join…
- Top Pricing Recommendations for 2025 | The Pricing I/O Experts · 37 min · Sezon 1 Odcinek 38How can SaaS companies benefit from the seasoned insights of the Pricing I/O team to navigate complex market dynamics and achieve pricing excellence? Today I’m speaking with…
- Behind Docker's No-Brainer Bundle | David Caughman (Axia Consulting, Docker) · 35 min · Sezon 1 Odcinek 37
- Crushing Competition with Customer Insight | Eric Weiss (Chaos to Clarity) · 41 min · Sezon 1 Odcinek 36How can entrepreneurs unlock exponential growth by understanding and leveraging “discovery-led growth” in their pricing strategies? Today, Street Pricing listeners are treated to…







