About this podcast
Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.
Episodes
The newest 20 of 124 episodes
- If You Don't Understand Luxury, You Don't Understand Business · 56 min · Season 1 Episode 125What does it actually take to win luxury clients? Chris Howell, CEO of SPX Gym Design, has designed gyms for some of the wealthiest hotels in the world. In this episode, he…
- Watch Me Build a $100M Brand Right In Front of Your Eyes · 39 min · Season 1 Episode 124There's never been a better time to build an e-commerce brand. Brian Blum has worked with 87+ brands at his agency Nibble, and now he's doing it himself. In this episode, he…
- How to Build a $200M App Without Showing your Face w/ Chris Josephs · 53 min · Season 1 Episode 123What if you could build a $100M business through content without ever showing your face? Chris Josephs, co-founder of Autopilot, did exactly that. He breaks down how the viral…
- The Genius Who Forces Unknown Artists to Go Viral w/ Steve Cardigan · 56 min · Season 1 Episode 122The music industry has changed, but the artists who get it are winning. Steve Cardigan, founder of Putyouon Music Group, has built one of the most unique ecosystems in music —…
- Why Founder Led Brands are Breaking Ecommerce w/ Devon Levesque · 1 h 26 min · Season 1 Episode 121How do you build a successful business? By playing to your strengths and knowing your weaknesses. Devon Levesque and Albert Matheny break down the exact decisions, mistakes and…
- $100M of Brand Partnership Advice in 38 Minutes w/ Ryan Chen · 39 min · Season 1 Episode 120Breaking into an established category can be hard. Ryan Chen breaks down how he and his partner built Neuro from the ground up, secured a partnership with Mr. Beast, and carved…
- The $1.2B Funnel Strategy Every Brand Should Steal in 2026 · 19 min · Season 1 Episode 119Want to achieve $100M in annual revenue with your brand? Grüns, IM8, Mars Men & Create Wellness have done it in under 3 years, and they all follow the same playbook. In this…
- The $2 Billion Copywriting Secret Behind The Most Successful Ad Ever w/ Sam Parr · 56 min · Season 1 Episode 118A great headline is the best way to catch attention. In this episode, Sam Parr — co-founder of The Hustle and one of the sharpest minds in media and marketing — breaks down the…
- How To Build a Brand SO Magnetic, Corporate Giants Beg To Buy w/ Brian Mazza · 56 min · Season 1 Episode 117Want to learn how to build memorable brand experiences? In this episode, Brian Mazza — lifestyle entrepreneur and founder of HPL (recently acquired by Life Time) — shares his…
- How to Be in the Top 1% of Paid Content Creators (Use These 4 Formats) · 23 min · Season 1 Episode 116Want to make over $10K a month from content? Brian reveals the 4 viral patterns every brand and creator needs to know.He covers:- Guinea Pig Content (trend testing)- How to tell…
- The New Rules Of YouTube In 2026 W/ Paddy Galloway · 1 h 8 min · Season 1 Episode 115In this episode, Alex and Brian sit down with Paddy Galloway to discuss how to breakthrough on YouTube and win in 2026. From how to ideate, create thumbnails, structure your…
- You Need To Understand These 6 Shifts To Win On Social Media in 2026 · 39 min · Season 1 Episode 114In this episode, Alex and Brian cover the social media defining shifts brands need to focus on now if they want to win on social in 2026. The game isn't getting easier to play…
- Become A Successful Creator In 2026 - W/ Matt Choi · 1 h 14 min · Season 1 Episode 113In this episode, Alex sits down with Matt Choi, a successful creator, athlete, and entrepreneur. We discuss how to develop a signature series, when you should ditch a content…
- How To Win On Instagram In 2026 · 44 min · Season 1 Episode 112In this episode, Alex breaks down the entire playbook to win on Instagram in 2026 after driving hundreds of millions of views for brands. There's 12 key elements to succeed. And…
- How Brands Can Tell Better Stories In 2026 · 54 min · Season 1 Episode 111In this episode, Alex and Brain provide a masterclass on storytelling that provides immense value to any brand. They break down how to craft compelling narratives, position your…
- How To Charge An ABSURD Amount For Your Product · 24 min · Season 1 Episode 110In today's episode, Brian & Alex dive into the luxury pricing strategy of Jacques Marie Mage. Topics covered include what stories to tell about your products, which tactics to…
- This Company is Taking Down Hollywood With Creators · 52 min · Season 1 Episode 109In this episode, I interview Simon Kim, one of the founders of Creator Camp who's building a studio that's empowering creators to take over the big screen. And they're funding…
- The 7 Shifts Top Brands Are Quietly Betting On for 2026 · 35 min · Season 1 Episode 108In this episode, Brian and Alex break down 7 macro trends influencing performance at big brands in 2026. From nano influencers to live shopping, they cover every marketing trend…
- Brand Predictions To Build A Cult Following In 2026 · 1 h 11 min · Season 1 Episode 107In this episode, Tatum Brandt makes a comeback on Sweat Equity to discuss brand predictions she’s seen from working with 20+ brands in 2026. And I (Alex) discuss the predictions…
- The 22 Immutable Laws Of Content (Don't Break These) · 37 min · Season 1 Episode 106There's law brands can't break if they want to win in 2026. In this episode we go over the first 11. As always, appreciate you all listening, and don't forget to leave us a…
