The brndBrief Podcast
by The brndBrief Podcast
BusinessE · Explicit
Latest episode
The Three-Year Rule Behind Building Trust Before the Deal Closes
The Three-Year Rule Behind Building Trust Before the Deal Closes
About this podcast
Welcome to The brndBrief Podcast – where we have candid conversations with industry leaders about business trends, the impact of technology and the secret sauce behind successful brands.
This podcast is powered by brndMethod Media Group.
Episodes
The newest 20 of 41 episodes
- The Three-Year Rule Behind Building Trust Before the Deal Closes · 37 min · Season 3 Episode 4Most B2B sales cycles push for speed, but Rachel Montague closes deals that sometimes won't happen for three years. As CMO of the oldest Black-owned food service company in the…
- The Real Cost of Disconnected Marketing Systems (and What to Track Instead) · 38 min · Season 3 Episode 3Marketing leaders say they want visibility into what happens after a lead reaches sales, but most never actually look. Latasia Cox, founder and CMO of Framework Marketing…
- How to Build Fan-Led Marketing Without a Big Budget · 13 min · Season 3 Episode 2In this episode of The brndBrief Podcast, guest Kevin Kinghorn, Executive Vice President and Chief Marketing Officer of Portland Trail Blazers, discusses how small-market sports…
- The Winery That Runs Marketing Like a Sneaker Drop · 15 min · Season 3 Episode 1Most marketing leaders face constant pressure to prove ROI on every initiative, which often kills the brand-building work that drives long-term growth. Ed Fuchuck, General…
- How Leaders in 6 Different Industries Are Making AI Work Without Losing Their Teams · 23 min · Season 2 Episode 15In this special episode of The brndBrief Podcast, we bring together insights from our guests this second season discussing how AI is transforming their businesses and industries…
- How to Apply Consumer Marketing Empathy to Transform B2B Relationship Building · 17 min · Season 2 Episode 14In this episode of The brndBrief Podcast, newest guest Megan Bell, Creator & Host of InsHER Podcast, discusses how she built an engaged community around her podcast through…
- How to Measure Real ROI Beyond Vanity Metrics in Consultancy · 18 min · Season 2 Episode 13In this episode of The brndBrief Podcast, newest guest Cindy Deekitwong, Vice President of Head of Innovation & Marketing at Aperia Corporation, explores her "Business to Human"…
- How to Break Through to Fortune 500 C-Suite Executives Leveraging Hyper-Personalized Marketing · 29 min · Season 2 Episode 12In this episode of The brndBrief Podcast, guest Elizabeth Hague, Director of Executive Marketing and Insights at Indeed, highlights the current challenges facing brand marketers…
- How to Build Legal Marketing Strategies Leveraging Specialization Over Generalization · 34 min · Season 2 Episode 11In this episode of The brndBrief Podcast, guest Roy Sexton, Chief Marketing Officer at Vedder Price discusses the unique challenges of marketing in the legal industry, where…
- How to Balance Data and Heart in Nonprofit Marketing + Fundraising · 14 min · Season 2 Episode 10In this episode of The brndBrief Podcast, Rose Crichton-White joins us to discuss her work as Director of Marketing, Development and Special Events at Brooklyn Conservatory of…
- How to Build Bulletproof Client Relationships Through Radical Transparency and Smart Technology · 28 min · Season 2 Episode 9In this episode of The brndBrief Podcast, newest guest Robert Hanna, Director of National Sales & Marketing at Cohn & Dussi, LLC, a specialized Boston-based litigation firm…
- How to Transform Corporate Events from Basic Networking to Immersive Brand Experiences · 24 min · Season 2 Episode 8In this episode of The brndBrief Podcast, newest guest Monica Jackson, Chief Experience Curator at Prissi Productions, LLC, how the company evolved from social event planning to…
- How to Build a Marketing Function From Scratch in Healthcare While Managing Dual Brand Identities · 20 min · Season 2 Episode 7In this episode, Michele Hart, Director of Marketing and Communications at BostonSight, shares how she built a marketing function from the ground up for a unique nonprofit…
- How to Prove B2B Marketing ROI with Customer Storytelling and Data · 18 min · Season 2 Episode 6In this episode of The brndBrief Podcast, guest Amberly Dressler, VP of Corporate Marketing at isolved, shares how isolved developed their "People Heroes" brand positioning to…
- How to Transform an Entire Industry Category While Building a $300M Brand · 25 min · Season 2 Episode 5In this episode of The brndBrief Podcast, newest guest Gabrielle Richards, Brand Director at Trafilea/Shapermint, a tech e-commerce group that has built an ecosystem of…
- How to Market “Unsexy” Industries into $100M Opportunities · 22 min · Season 2 Episode 4In this episode of The brndBrief Podcast, Melinda Joseph, VP of Marketing & Communications at InVitro Capital, shares insights on how InVitro Capital functions as a venture…
- How to Scale a Heritage Beauty Brand from Family Recipe to Mass Retail: Lessons from Chéribé Beauty's Journey from Chad to Target · 17 min · Season 2 Episode 3In this episode of The brndBrief Podcast, newest guest Salwa Petersen, CEO and Founder of Chéribé Beauty, a clean salon-grade haircare brand focused on textured hair. Salwa…
- How to Build Brand Trust Through Authentic Storytelling · 27 min · Season 2 Episode 2In this episode of The brndBrief Podcast, Kelli Kelley sits down with Nikkia Adolphe, Co-Founder and Head of Strategy of BrandSavor Media + Marketing, a strategic marketing and…
- How to Create a LinkedIn Strategy That Actually Works in 2025 · 10 min · Season 2 Episode 1In the second season of The brndBrief Podcast, host Kelli Kelley discusses LinkedIn marketing strategies for B2B companies in 2025. The discussion challenges outdated approaches…
- How to Transform Marketing from a Cost Center to a Strategic Driver: Insights from Allyson Burroughs, Founder of Holt Whitley Consulting · 26 min · Season 1 Episode 22In this episode of The brndBrief Podcast, our newest guest Allyson Burroughs, Founder of Holt Whitley Consulting, LLC, shares insights from her extensive career in B2B and B2G…
