The Campaign Strategist
autor: Pete Altman
Know Your Audience: "Campaigns Sometimes Know Their Issues Better…
O tym podcaście
Dive into the world of advocacy with The Campaign Strategist. Each episode features in-depth conversations with activists and experts who break down their approaches to planning, executing, and winning campaigns. Learn about the strategies that have shaped policies, changed minds, and mobilized communities. Perfect for anyone looking to amplify their impact and drive meaningful change.
New episodes on the 1st and 3rd Tuesdays each month.
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- Know Your Audience: "Campaigns Sometimes Know Their Issues Better Than They Know the People" · 8 min · Sezon 2 Odcinek 10Campaigns often know their issues better than they know the people they're trying to reach. Five campaigners explain why stories alone aren't enough, and what works instead…
- Colin Delany: You Can Microtarget Yourself to Death · 1 godz. 2 min · Sezon 2 Odcinek 9Campaigns keep pouring money into broadcast TV while their voters are on YouTube, and targeting people too narrowly can backfire. Digital strategist Colin Delany has watched…
- Ritti Singh: A Door Knocker Is Not Hitting 250 People · 56 min · Sezon 2 Odcinek 8Someone with 1,500 followers who reliably gets 250 people engaging is a person who can move 250 people — and a door knocker isn't reaching that many in an hour. Narrative…
- Will Robinson: "Consultants are parasites" · 1 godz. 3 min · Sezon 2 Odcinek 7Will Robinson has made ads for Democrats for forty years. He opens this conversation by calling his own profession parasitic. We start with what artificial intelligence has done…
- "Trust Scales Through People Now" — Amanda Brink on Why the Old Organizing Toolkit Is Breaking · 45 min · Sezon 2 Odcinek 6The tactics most campaigns were built on are quietly breaking, and the reason isn't messaging — it's trust. Host Pete Altman talks with Amanda Brink, executive director of The…
- "Anything Else Is Just Busy Work" — Dana Johnson on Strategy, Solidarity, and What Comes After · 32 min · Sezon 2 Odcinek 5"If you're not focused on democracy and holding the line there, anything else you're doing is just busy work." That's movement strategist Dana Johnson, and it's the spirit of…
- Francesca Koe on Narrative vs. Messaging — and How Stories Shift Power · 49 min · Sezon 2 Odcinek 4If you've ever used "narrative," "messaging," and "communication strategy" as if they meant the same thing, this episode sorts that out fast. Host Pete Altman sits down with…
- Anna Aurilio on Child Poverty, Affordability & Political Power · 57 min · Sezon 2 Odcinek 3Anna Aurilio joins The Campaign Strategist to talk about the intersection of advocacy, economic security, and political power. Drawing on nearly four decades of organizing…
- Pete Maysmith, LCV President, on what it really takes to win right now · 52 min · Sezon 2 Odcinek 2Pete Maysmith has been doing this work for over 30 years — from Rocky Flats protests in fifth grade to leading one of the country’s most powerful environmental electoral…
- Planning to Win with Kristen Grimm of Spitfire Strategies · 39 min · Sezon 2 Odcinek 1Kristen Grimm, founder of Spitfire Strategies, joins Pete to discuss what it really takes to win advocacy campaigns in today’s fractured media environment. Drawing from her…
- Defying Fascism and Building Narrative Power with Dr. Jiggy Geronimo · 49 min · Sezon 1 Odcinek 21In this episode, Pete talks with Dr. Jiggy Geronimo, a neuroscientist-turned-strategist and founder of JG Insights, about building powerful progressive narratives. Jiggy shares…
- How Progressives Win in the Modern Media Age: Jenifer Ancona of Way to Win · 52 min · Sezon 1 Odcinek 20In this episode of The Campaign Strategist, Pete talks with Jenifer Fernandez Ancona, Co-Founder and Chief Strategist at Way to Win, and co-host of Charting the Way Forward…
- Shilpi Chhotray on Media, Power, and Climate Justice · 39 min · Sezon 1 Odcinek 19In this episode, Pete Altman talks with media strategist and Counter Stream Media founder Shilpi Chhotray, who makes a powerful case for rethinking how we build power for climate…
- The Democratic Party Isn’t Coming to Save Us: Tara Buss on Competitive Authoritarianism and the Path Forward · 39 min · Sezon 1 Odcinek 18Tara Buss, Senior Director of Research at the Research Collaborative, joins The Campaign Strategist to unpack what she calls "competitive authoritarianism" in the U.S.—a state…
- A Progressive Art of War with Eric Hensal · 41 min · Sezon 1 Odcinek 17What can Sun Tzu teach us about winning political power in 2025? In this new episode of The Campaign Strategist, I talk with Eric Hensal—veteran progressive strategist, author of…
- Say It Like You Mean It: Narrative Strategy with Anat Shenker-Osorio · 47 min · Sezon 1 Odcinek 16Messaging maven and strategist Anat Shenker-Osorio joins Pete to unpack the mechanics of narrative, the seductive power of repetition, and why too much progressive messaging…
- How the People of NC Stopped Mark Robinson | Durrell Johnson on The Campaign Strategist · 43 min · Sezon 1 Odcinek 15Durrell Johnson helped lead the campaign to stop Mark Robinson’s run for governor in North Carolina—and in doing so, created a roadmap for defeating far-right extremism. In this…
- The Art of Understanding and Connecting with Voters with Liz Kazal · 36 min · Sezon 1 Odcinek 14Liz Kazal of the Campaign for a Family Friendly Economy joins The Campaign Strategist to talk about why Republican members of Congress are starting to feel real political risk…
- Nick Ahamed on How Progressives Can Win the Internet · 40 min · Sezon 1 Odcinek 13Nick Ahamed, Deputy Executive Director of Priorities USA, joins Pete to break down the changing media landscape and what progressives must do to keep up. From the emotional…
- Indivisible's Dani Negrete on the Urgency of Building Power Before It’s Too Late · 47 min · Sezon 1 Odcinek 12In this episode of The Campaign Strategist, Pete talks with Dani Negrete, National Political Director at Indivisible. Dani shares why “we don’t have four years to fix things,”…







