The CPG View
by The CPG View
Latest episode
The Future of Retail: AI, Agentic Commerce & the New Rules of Growth…
The Future of Retail: AI, Agentic Commerce & the New Rules of Growth…
About this podcast
The #1 CPG information source for Global Omni-Channel Leaders.
Empowering you to win in CPG!
Episodes
The newest 20 of 181 episodes
- The Future of Retail: AI, Agentic Commerce & the New Rules of Growth (Dave Peacock, CEO of Advantage Solutions) · 23 minCan you walk us through your career journey and the key experiences that led you to where you are today as CEO of Advantage Solutions? With the shelf now extending from in-store…
- Beyond the Pivot: How AI, Retail Media & Commerce Are Redefining Growth (Melissa Burdick, President & Co-Founder at Pacvue) · 24 minWe spent our last conversation talking about how quickly commerce is changing. As brands move from understanding that shift to actually responding to it, where do you think they…
- The Future of Luxury Beauty: Winning in the Age of Omnichannel, AI & Social Commerce (Mikael Brakker, Europe E-Commerce Channel & Amazon Director, Luxe Division at L'Oréal) · 23 minYou’ve had quite the journey across beauty, FMCG, e-commerce, and omnichannel. Take us back a little how did your career evolve, and what eventually brought you to leading…
- Beyond ROAS: Rethinking Customer Lifetime Value, Commerce Strategy & Long-Term Growth (Bryan Gildenberg, Founder of Confluencer Commerce) · 27 minEvery company says they want to build long-term customer value, but then the annual budget shows up and suddenly everyone is focused on this quarter. Why is it so hard for…
- The New CMO Playbook: Building the Modern Growth Engine (Ajay Salpekar, GM, Beauty, Food & Beverage, TikTok; Melissa Burdick, President & Co-Founder, Pacvue; Don Brett, Host, The CPG View) · 20 minYou've said a shopping journey that used to take 19 days can now take just 19 seconds. What's driving that shift, and how are the best brands leveraging TikTok to launch…
- Beyond the Numbers: How Consumer Intelligence Is Redefining CPG Growth (Kim Cox, North America Sales Leader at NielsenIQ) · 31 minThe consumer is generating more signals than ever, but more data doesn’t necessarily mean more clarity. What are the signals you believe executives should be paying much closer…
- The Future of Commerce Intelligence: Turning Data into Action with AI (Karthik Bettadapura, Co-Founder & CEO of DataWeave) · 29 minFor years, commerce teams have been trained to look backward. What sold, what worked, what changed. What happens when intelligence starts telling us what to do next instead of…
- The New CMO Playbook: Building the Modern Day Growth Engine (Aisha Khan, Dentsu Commerce NA; Melissa Burdick, Pacvue; and Don Brett, The CPG View) · 28 min1. How are you and your team at Dentsu helping brands adjust to the collapsed funnel, where discovery, consideration, and conversion can happen in the same session?2. Where does…
- From Attribution to Action: Making Retail Media Measurement Matter (Liz Roche, Vice President of Media, Measurement & In-Store Solutions at Albertsons Media Collective ) · 22 minYou’ve built your career across platforms, agencies, publishers, and now retail media. Looking back, what were the pivotal moments that shaped the way you think about data…
- The Product Experience Playbook: Winning Across the Physical, Digital & AI Shelf (Simon Angove, CEO of Syndigo) · 19 minWhen product experience becomes an enterprise priority, where does the transformation typically begin? What needs to change internally—from ownership to processes to ways of…
- The New CMO Playbook: Building the Modern Day Growth Engine (Jay Hunter, CEO of K20; Melissa Burdick, President & Co-Founder of Pacvue; and Don Brett, Host of The CPG View) · 20 minBefore launching K2O, you spent seven years helping scale MaryRuth’s. What did that experience teach you that emerging CPG brands often learn too late?K2O sits at the…
- Retail Media Goes In-Store: Reinventing the Physical Shopping Experience (James Hay, CEO of Barrows Connected Store) · 20 minYou’ve had a front row seat from Mars and L’Oréal to now leading Barrows Connected Store what were the key moments that really shaped your career and point of view? You’ve said…
- Beyond ROAS: The New Retail Media Playbook for Enterprise Growth (Sherry Smith, President of Retail Media at Criteo) · 22 min1. Retail media has become a strategic priority for both retailers and brands, but not every organization is realizing the returns they expected. From your experience, what…
- The AI Grocery Playbook: Reinventing Pricing, Promotions & Assortment ( Leon Zhang, Co-Founder & CEO of BetterBasket) · 22 minTell us about your journey. What led you to co-found BetterBasket, and what did you see in the grocery industry that made you believe there was an opportunity to build something…
- The Content Conversion Gap: Why Visual Intelligence Is the Next Growth Lever (Jehan Hamedi, Founder & Executive Chairman at Vizit) · 32 minOnce a brand can identify the specific visual, messaging, and creative attributes associated with conversion, what becomes possible that simply wasn’t possible with traditional…
- From Insights to the Shelf: Building the Next Generation of CPG Brands (Andrew Thomas, Senior Vice President of Marketing at Archer Meat Snacks) · 26 minYou’ve led marketing efforts across startups and large CPGs before taking the helm at Archer. What have been some of the most defining moments in your journey that shaped how you…
- The Next Marketplace Battleground: AI, Profitable Growth & Winning in 2027 (John LeBaron, Chief Revenue Officer at Pattern) · 29 minAs online marketplaces mature, where do you see the next major battleground for brands—customer acquisition, profitability, loyalty, data, or something else entirely?With…
- Back to the Fundamentals: The New Rules of Sustainable CPG Growth (Andrea Bielli, Founder & Managing Partner at Sevendots) · 20 minWhat are the fundamentals that brands need to get right first in order to create sustainable growth? Why does penetration matter so much, and what are companies getting wrong…
- Beyond Fulfillment: The Future of Delivery Commerce (Glory Linsley, Head of CPG Brand Partnerships & Ad Sales at DoorDash) · 17 min• Consumer expectations around convenience have changed dramatically, especially since the pandemic. From your perspective, how has last-mile delivery evolved from a tactical…
- Beyond the Amazon Playbook: Building, Scaling & Reinventing in Commerce (Ryan Mulvany, Growth at Growvana) · 18 minWould you mind introducing yourself and the company you’re with? Before you became the “Amazonaholic” and recovering thought leader, who were you? What did the early days of Ryan…
