The Glue
by James Stringer
Latest episode
How can we help achieve win:win commercial agreements with clients?
How can we help achieve win:win commercial agreements with clients?
About this podcast
This podcast is about and for Business Development (BD), Marketing and Communications teams in professional service firms.
Episodes
- How can we help achieve win:win commercial agreements with clients? · 26 min · Season 4 Episode 3In this episode, we’ll be exploring both sides of achieving win:win commercial agreements with clients. Typically that centres on the fees that we charge and are paid but can…
- What is it like to be a BD Director? · 20 min · Season 4 Episode 2In this episode, we’ll be finding out what it is like to have the top job in a firm’s business development, marketing & comms team. If you have ambitions for senior management –…
- How can we ensure that business development is at the heart of strategy creation? · 21 min · Season 4 Episode 1In this episode, we’ll be discussing the development of a professional service firm’s strategy and the role that business development takes in that process. Your host is James…
- How can we run successful events in a changing world? · 21 minIn this episode, we’ll be discussing the nerve racking, unpredictable and exciting world of event management. Since lockdown, most people’s views of being at in-person events…
- Do alumni programmes really deliver benefits for the firm? · 20 minIn this episode, we discuss alumni programmes. Are these just feel good and self-serving exercises to make professional services management teams feel that they are staying in…
- Is ‘sales’ still a dirty word in professional services? · 25 minWhile all professional service firms are seeking growth, having worked in big law and the Big Four, I recognise that different firm’s attitudes to sales vary from enthusiasm to…
- How can we make our thought leadership more effective? · 21 minIn this episode, we consider how we can make our thought leadership efforts even more effective. We consider questions including: What are the most important ingredients to get…
- How do we contribute to a successful leadership team within our firm? · 21 minIn this episode, we explore what makes for a great leadership team in a professional services firm. In our careers as BD, Marketing and Communications professionals, many of us…
- How can we use data to generate new revenue? · 20 min · Season 2 Episode 2Most days, I read something about using data to create greater insight to help market firms more effectively. This comes from writers of opinion surveys, industry groups or…
- Legal directories: work winning or a waste of time? · 22 min · Season 2 Episode 1This episode considers whether the legal directories - publications such as Chambers & Partners and Legal 500 - really do influence how clients choose their lawyers or are they…
- How do you get hired for your next job and hire the best people? · 24 min · Season 1 Episode 8This episode considers both how we can get hired for our next role but also find the best people when we are looking to recruit. We’ll consider topics including: The importance…
- Working more effectively with challenging people · 29 min · Season 1 Episode 7This episode tackles how to work more effectively with challenging people. Personalities and politics can present tremendous obstacles to our ability to do the work for which we…
- Client Listening and professional services: listen to learn or sell? · 23 min · Season 1 Episode 6This episode is about Client Listening and clients’ experience of service. Every firm wants to be client-centric: in other words to put clients at the heart of their business…
- PR and professional services: Crisis management, media training and getting hired · 17 min · Season 1 Episode 5This second episode on PR in professional services focuses on crisis management, the value of media training for fee earners and what attributes you need if you want to…
- PR and professional services: Maximising positive PR · 20 min · Season 1 Episode 4This episode is about positive public relations (PR). For professional services firms, this means the affirmative coverage that they receive in target media. I consider the…
- Client Relationship Management (CRM): our role, increasing our impact and future trends · 22 min · Season 1 Episode 3This episode of The Glue is about managing client relationships or CRM in professional services firms. James Stringer is joined by CRM experts Samantha Roberts and Ben Kent to…
- LinkedIn and Social Selling: does it work and how can you and firms use it more effectively? · 21 min · Season 1 Episode 2In this episode of The Glue, James Stringer - a former BD Director at Deloitte Legal and senior BD leader in major law firms - talks to Alex Low, an expert in the use of LinkedIn…
- What's the role of the BD, Marketing and Communications team in professional firms, how can we have a greater impact and what does the future hold? · 29 min · Season 1 Episode 1Former BD Director and now coach, trainer and consultant James Stringer is joined by Stefanie Hoogklimmer of Venturis Consulting Group and Eddie Bowman of Eddie Bowman Consulting…







