The Growth Equation
di Tristan Wright
AziendeE · Esplicito
Ultimo episodio
Scale Smarter, Not Faster: Craig Lawrence on Systems, Strategy, and AI
Scale Smarter, Not Faster: Craig Lawrence on Systems, Strategy, and AI
Informazioni su questo podcast
The Growth Equation is a podcast dedicated to helping Australian marketing agencies thrive in the ever-evolving world of digital marketing. We go beyond the surface level and dive deep into the "messy middle" of scaling a business – the challenges, the triumphs, and the lessons learned along the way.
Each episode features candid conversations with agency founders and leaders who share their experiences, strategies, and insights on topics such as:
- Navigating the Messy Middle: Overcoming common challenges in scaling operations, managing teams, and acquiring clients.
- Strategic Frameworks & Systems: Implementing effective processes for project management, client onboarding, and talent acquisition.
- AI & the Australian Market: Leveraging artificial intelligence and adapting to the unique opportunities and challenges in Australia.
- Growth Mindset & Well-being: Maintaining a healthy work-life balance and cultivating a resilient mindset for entrepreneurial success.
Whether you're a seasoned agency owner or just starting out, The Growth Equation provides valuable takeaways and inspiration to help you unlock sustainable growth and build a thriving business.
Episodi
I 20 episodi più recenti su 83
- Scale Smarter, Not Faster: Craig Lawrence on Systems, Strategy, and AI · 24 min · Episodio 83What happens when your business grows faster than your systems can support? In Episode 83 of The Growth Equation, Tristan Wright speaks with Craig Lawrence, Head of Marketing and…
- More Than Automation: Matt Thomas on Building a Business Around Human Expertise · 29 min · Episodio 82AI is changing how businesses operate, but what happens when the work AI can automate is also the work traditionally used to train the next generation of professionals? In this…
- Built on Lessons: Joshua Griffin on Turning Burnout Into Sustainable Growth · 32 min · Episodio 81What happens when building a business starts costing you more than it's giving back? In this episode of The Growth Equation, Tristan Wright sits down with Joshua Griffin…
- Pull Your Head Up: Mary Ann Bautista on Building a Business That Fits Your Life · 27 min · Episodio 80What if building a successful business doesn't have to mean sacrificing the life you want? In this episode of The Growth Equation, Tristan Wright sits down with Mary Ann…
- Turning Problems Into Profit: Sheldon Wolf on Building Businesses That Win · 35 min · Episodio 79What if the problems other businesses are running from are actually the biggest opportunities? In this episode of The Growth Equation, Tristan Wright sits down with Sheldon Wolf…
- Beyond the Tech: Wes Towers on AI, Niching, and the Future of Digital Agencies · 25 min · Episodio 78What happens when technology starts changing the very skills your business was built around? In this episode of The Growth Equation, I sit down with Wes Towers, Founder of Uplift…
- The Human Advantage: David Coupland on Creativity in the Age of AI · 32 min · Episodio 77As AI reshapes the way businesses operate, many leaders are asking the same question: What role will humans play in the future of work? In this episode of The Growth Equation, I…
- Beyond Growth: Tim Johnson on Building a Business That Lasts Beyond You · 26 min · Episodio 76What does it take to build a business that's valuable enough for someone else to buy, and strong enough to thrive after you're gone? In this episode of The Growth Equation, I sit…
- Success at What Cost? George Rivera on Building a Business Without Losing Your Family · 32 min · Episodio 75What if the biggest threat to your family isn't the long hours you're working—but the business you've built to provide for them? In this episode of The Growth Equation, I sit…
- Freedom by Design: Dave Lawson on Choosing Simplicity Over Scale · 38 min · Episodio 74What if building a successful business wasn't about hiring more people or chasing endless growth—but about creating a business that gives you the freedom to live life on your…
- Building from Within: Joseph Benjamin on Healing, Identity, and Entrepreneurship · 30 min · Episodio 73What if the biggest obstacle to growing your business isn't your strategy but your relationship with yourself? In this episode of The Growth Equation, I sit down with Joseph…
- Building Better, Not Bigger: Katy Boos on Boutique Agency Growth · 27 min · Episodio 72What if growing your business didn't mean hiring more people or offering more services? In this episode of The Growth Equation, I sit down with Katy Boos, Founder and CEO of…
- Don't Wait: Susan Thomas on Scaling Through Setbacks, Systems, and Smarter Leadership · 38 min · Episodio 71What does it take to build a multi-million-dollar agency while navigating career pivots, raising four children, overcoming personal setbacks, and leading through constant change?…
- Photography, Pruning, and Growing a Statewide Network with Michael Preece · 31 min · Episodio 70In this episode of The Growth Equation, I sit down with Michael Preece, owner of BNAA Tasmania, to explore a different perspective on business networking, referrals, and long…
- From Tradie to Tech: Jeremy Yang’s High-Stakes Career Pivot · 36 min · Episodio 69I’ve seen many career pivots, but my chat with Jeremy Yang from Digital Goliath was a masterclass in "starting from zero." After thirteen years as a Jim’s Antennas franchisee…
- The Hidden Power of "Collaborators" - Why They Outperform Employees in the Gig Economy with Ren Capasso · 33 min · Episodio 68In this episode of The Growth Equation, we sit down with Renato Capasso, founder of Online Monkeys, to deconstruct a business model designed for the modern gig economy. Over 13…
- Why Marketing is a Marathon, Not a Sprint with Anna Kennedy · 30 min · Episodio 67Too many business owners treat marketing as a last-minute afterthought, but my guest today, Anna Kennedy, is here to change that. As the Founder and Creative Director of Kennedy…
- Staying Relevant in a Shifting Industry with Matt Remphrey · 29 min · Episodio 66I’ve been in the business game for a long time, but my chat with Matt Remphrey from Parallax was a masterclass in the "niche paradox." Matt has steered his creative agency…
- Balancing Business and Well-being with Chanelle Le Roux · 30 min · Episodio 65Chanelle Le Roux built Ninki from a freelance copywriting hustle on Fiverr into a multi-arm content marketing agency and coaching practice. In this candid conversation, she talks…
- Sonja's SEO Empire: From Humble Beginnings to Industry Leader · 29 min · Episodio 64Sonja Pototzki-Raymond has helped her clients generate over $700 million in sales — and she built her agency by accident. Known as "The Search Queen," Sonja is the CEO of The…
