The MadTech Podcast
by ExchangeWire
Latest episode
MadTech Daily: OpenAI Develops Brand Visibility Dashboard for…
MadTech Daily: OpenAI Develops Brand Visibility Dashboard for…
About this podcast
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
The newest 20 of 500 episodes
- MadTech Daily: OpenAI Develops Brand Visibility Dashboard for ChatGPT; Global to Acquire Alight Media in UK Outdoor Push · 2 minIn today’s MadTech Daily; OpenAI develops a brand visibility dashboard for ChatGPT, Global to acquire Alight Media in a UK outdoor push, and Fox completes its $22bn acquisition…
- MadTech Daily: Digest: Anthropic Signs First Publisher Licensing Deal; Tubi & TikTok Team Up to Bring Creator Content to TV · 2 minIn today’s MadTech Daily, we cover Anthropic reportedly striking its first publisher licensing deal with the Associated Press, Tubi and TikTok teaming up to turn creators into TV…
- MadTech Daily: OpenAI Brings ChatGPT Ads to Programmatic Buyers; Brave Faces Publisher Lawsuit Over AI Scraping · 3 minIn today’s MadTech Daily, we discuss OpenAI opening unsold ChatGPT ad space to programmatic buyers through Magnite and PubMatic, The New York Times and other publishers suing…
- ExchangeWire’s Ad Tech Quiz: Google Search, Disney+, and DoorDash Acquiring Instacart · 34 minWhat was Google's Q3 search ad revenue growth? Which TV/streaming company did Disney partner with in 2025? How much is DoorDash acquiring Instacart for? In this 7th quiz edition…
- MadTech Daily: #AskForNews Campaign aims to Bring Advertisers Back to News; Chord buys Zenlytic in $5m all-stock deal · 2 minIn today’s MadTech Daily; The News Alliance launches #AskForNews campaign to win back skittish advertisers, Chord buys Zenlytic in a $5m all-stock deal to add conversational…
- MadTech Daily: Amazon Ad Revenue Nears $20bn Per Quarter; Walmart Brings Shopper Data to Vibe’s CTV Platform · 2 minIn today’s MadTech Daily: Amazon’s ad revenue nears $20bn a quarter as it bets on an AI buying agent, Walmart brings its shopper data to Vibe’s self-serve CTV platform, and Reach…
- MadTech Daily: Affle to Buy Perion; DoorDash Makes $17bn Offer for Instacart · 2 minIn today’s MadTech Daily, we cover Affle agreeing to acquire Perion in a USD$420m all-cash deal, DoorDash making a USD$17bn offer for Instacart in a grocery delivery mega-deal…
- ExchangeWire on Netflix Ad Suite, Meta's $25bn Fine, and Anthropic's New Consultancy · 35 minIn this episode of The MadTech Podcast, ExchangeWire's head of marketing, Grainne Reid, is joined by CEO Rachel Smith and COO Lindsay Rowntree to discuss Netflix Ad Suite, Meta's…
- MadTech Daily: UK Ad Spend Forecast to Reach £51.3bn in 2026; Meta Promises Publisher Talks Amid Scraping Backlash · 2 minIn today’s MadTech Daily UK ad spend is forecast to hit £14.0bn in Q4 as the full-year forecast climbs to £51.3bn, Meta promises full consultation with publishers as backlash…
- MadTech Daily: Anthropic’s IPO Filing Reveals Rising Ad Spend; Meta Seeks $95bn to Finance AI Expansion · 4 minIn today’s MadTech Daily, we discuss Anthropic’s IPO filing revealing that its advertising spend rose to USD$147m (£112m) in 2025, Meta planning a USD$95bn (£71.73bn) stock raise…
- MadTech Daily: Stagwell Acquires Freestar in Supply-Side Push; Anthropic Files for IPO as Losses Mount · 3 minIn today’s MadTech Daily, we discuss Stagwell acquiring Freestar to expand further into the supply side of ad tech, Anthropic filing for an IPO and revealing rapid revenue growth…
- MadTech Daily: Anthropic Teams with Hg; DeepSeek Raises $15bn; · 3 minIn today’s MadTech Daily, Anthropic teams up with Hg to launch a European AI consultancy, DeepSeek raises $15bn as it tries to close the gap with US AI rivals, and WPP’s chief AI…
- ExchangeWire's MadTech Mailbag & Apple's Ad Tech Restrictions · 39 minWhat does a reimagined approach to targeting look like? Is a new prediction economy emerging in advertising? In this mailbag edition of The MadTech Podcast, ExchangeWire CEO…
- MadTech Daily: Netflix Expands Ad Measurement Capabilities; Spotify Hits 306m Paid Subscribers in Q3 · 2 minIn today’s MadTech Daily, we cover Netflix expanding its ad measurement capabilities, Spotify reaching 306 million paid subscribers in Q3, and Meta growing revenue by 26% as Muse…
- MadTech Daily: Publicis Settles With FTC; Judge Orders Meta to Pay USD$25bn · 2 minIn today’s MadTech Daily, Publicis reaches settlement with the FTC over its planned LiveRamp acquisition, a New Mexico judge orders Meta to pay $25bn (£19bn) in penalties over…
- MadTech Daily: Australia Sues Platforms Over Under-16 Social Media Ban; Spotify Launches Paid Podcast Memberships · 2 minIn today’s ExchangeWire news digest: Australia moves to sue Meta, TikTok, Snap and Google over enforcement of its under-16 social media ban, Spotify launches paid memberships to…
- MadTech Daily: Apple Defends WebKit Crackdown; YouTube Tests AI Answers in Search Results · 2 minIn today’s digest, Apple defends its WebKit crackdown on ad tech identity resolution and signals more to come, YouTube tests AI answers at the top of search results, and Meta…
- MadTech Daily: Google Rolls Out AI Shopping Cart; Universal Music Group Cuts Jobs and Reshuffles Leadership · 2 minIn today’s MadTech Daily, Google rolls out Universal Cart, its AI shopping tool, in the US ahead of the holiday season, Universal Music Group launches layoffs and an executive…
- MadTech Daily: United Reorganises Advertising Business for Tech Push; WARC Tracks Shifts in Ad Spend Among 25 Global Brands, · 2 minIn today’s MadTech Daily, we discuss United reorganising its advertising business to support its tech push, WARC tracking shifts in ad spend among 25 global brands, and Alibaba’s…
- ExchangeWire's Ad Tech Quiz: Apple's Block List, ChatGPT Ads and the SPUR Coalition · 34 minWhich vendors have been added to Apple's block list? What is ChatGPT Ads' annualised revenue run rate? How many new members joined the Standard for Publishers Usage Rights…
