O tym podcaście
Welcome to The McClain Method — the go-to podcast for interior designers who want to grow a profitable, polished, and well-run design business.
I’m your host, John McClain—award-winning interior designer, business mentor, author, and branding strategist. If you want to learn how to:
• price your interior design services
• attract high-value clients
• streamline your design process
• improve your client experience
• elevate your brand and visibility
• run your design firm with confidence
…you’re in the right place.
This podcast isn’t about pillows and paint swatches.
Here, we focus on the business of interior design—marketing, pricing, branding, sales, systems, visibility, mindset, and everything it actually takes to build a thriving design firm.
Each episode gives you clear strategies, actionable tools, and behind-the-scenes insights you can use immediately to grow your business and elevate your clients’ experience.
If you’re ready to step into your next level as an interior designer—and finally run a business that reflects your brilliance—welcome home.
Odcinki
Najnowsze 20 z 104 odcinków
- 104: You Can Be Ambitious and Still Want Peace: Lessons From a Sabbatical · 37 min · Sezon 4 Odcinek 104I went to Thailand for a sabbatical half expecting a big revelation. A temple, a sunset, a bowl of noodles, and then lightning. That never happened. What happened was quieter…
- 103: How I Actually Use AI to Run My Business: 10 Real Ways with ChatGPT and Claude · 1 godz. 0 min · Sezon 3 Odcinek 103AI is my assistant. It is not my brain. Everything I teach came from years of running my design firm, working with clients, pricing projects, and making plenty of mistakes along…
- 102: What Dolly Parton Taught Me About Business and Life · 33 minWhat Dolly Parton Taught Me About Business and LifeWhen Dolly Parton died, I found myself thinking about just how much she had shaped the way I see business, success…
- 101: Live From Italy: How to Get Your Creativity Back When You Feel Stuck · 40 min · Sezon 4 Odcinek 101This is a replay, and it is one of my favorites. A while back I was in Italy for Marmomac, the natural stone show in Verona, sponsored by the Italian Trade Agency. I added almost…
- 100: 10 Business Lessons From 100 Episodes: What Every Designer Should Steal · 24 min · Sezon 3 Odcinek 100Episode 100 is here, and I am recording it on my iPhone from a makeshift desk in Bangkok, where I am living and running my whole business for the next four months. Three years…
- 99: How to (Profitably) Use Antiques in a Modern Interior Design Business with Debbie Mathews · 1 godz. 6 min · Sezon 3 Odcinek 99Episode Overview In this episode of The McClain Method Podcast, John McClain sits down with Debbie Mathews LeRoy, owner and principal designer of Debbie Mathews Antiques and…
- 98: Stop Trying to Keep Everyone Happy: 5 Permission Slips You Need Today · 40 min · Sezon 3 Odcinek 98Stop Trying to Keep Everyone Happy: 5 Permission Slips You Need Today What happens when you speak honestly, hold a boundary, or make a decision that is right for you, and someone…
- 97: The Science of How Interior Design Affects Behavior, Wellbeing, and Daily Life with Eryn Oruncak · 1 godz. 6 minThe Science of How Interior Design Affects Behavior, Wellbeing, and Daily Life Interior designers know when a room feels right. But what is actually happening beneath the…
- 96: Confessions from a Trade Show: Designing for the Way People Actually Live · 26 min · Sezon 3 Odcinek 96After attending Milan Design Week and then heading straight to High Point Market, I found myself sitting with a lot of thoughts about our industry, our clients, and what actually…
- 95: Why Interior Designers Need to Understand Construction to Grow Their Business with Renee Biery · 1 godz. 20 min · Sezon 3 Odcinek 95Most designers are comfortable talking about design. Very few are comfortable talking about what happens after. In this episode, I sit down with Renee Biery to unpack what…
- 94: How To Set Up Your AI Once So It Actually Works Every Time · 28 minEpisode 94: Set Up Your AI Once So It Actually Works Every Time Most designers are using AI. But they’re barely scratching the surface. And it’s costing them time every week. In…
- 93: AI Is Changing Interior Design. Here’s How to Stay Irreplaceable · 36 min · Sezon 3 Odcinek 93AI is everywhere right now, and for many interior designers, it brings a quiet but very real fear. Not fear of learning something new. Not fear of using new tools. But fear of…
- 92: Your Next Hire Doesn't Need Benefits: How Interior Designers Can Build an AI Team · 19 min · Sezon 3 Odcinek 92If AI hasn’t worked for you yet, it’s probably not the tool. It’s not the prompts. It’s not that you’re behind. And it’s not that AI “doesn’t work for designers.” It’s an…
- 91: What Holds Interior Designers Back: Sourcing Fear, Pricing Pushback, and Building Better Systems with Heather McManus · 52 min · Sezon 3 Odcinek 91Interior design can feel isolating, and sourcing can feel risky, especially when clients shop online and question your pricing. In this episode, John McClain sits down with…
- 90: The Fear of Losing Clients When You Speak Your Values · 28 min · Sezon 3 Odcinek 90This episode is a little different. In a time that feels heavy, confusing, and deeply human, John speaks honestly about the fear many business owners carry when it comes to…
- 89: The Most Expensive Lie Designers Tell Themselves with Staci Davidson · 57 min · Sezon 3 Odcinek 89The Most Expensive Lie Designers Tell Themselves Most designers don’t struggle because of their creativity. They struggle because they believe a lie: “I’m a designer. I shouldn’t…
- 88: 5 Hard Truths That Changed My Design Business in 2025 (And What You Need to Know Before Next Year) · 32 min88: 5 Hard Truths That Changed My Design Business in 2025 (And What You Need to Know Before Next Year) SHOW NOTES: In this episode of The McClain Method Podcast, John McClain…
- 87: Be the Unicorn in the Room: Visibility, Partnerships & Mindful Success with Antonio DeLoatch · 1 godz. 1 min · Sezon 3 Odcinek 87EPISODE 87 — Be the Unicorn in the Room: Visibility, Partnerships & Mindful Success with Antonio DeLoatch If you're an interior designer craving more visibility, confidence, and…
- 86: Three Reasons Designers Stay Stuck (And How to Break Through In 2026) · 13 min · Sezon 3 Odcinek 86Three Reasons Designers Stay Stuck (And How to Break Through In 2026) If you’ve been feeling stuck in your design business — stuck at the same income level, stuck recreating your…
- 85: The Hidden Reason Your Clients Don’t Feel Fully Taken Care Of · 12 min · Sezon 2 Odcinek 85The Hidden Reason Your Clients Don’t Feel Fully Taken Care Of Even the most talented designers can unintentionally miss the small-but-critical details that shape how clients feel…
