Notes d’épisode
When I first started my business, I was working more than 60 hours a week. I was building my website, choosing my logo, picking branding colors, getting booked on podcasts, checking things off my to-do list left and right.
There was just one problem: I wasn't making any money. And I couldn't figure out why.
When I finally hired a business coach and we looked at what I was actually spending my time on, the problem was painfully obvious. I didn't have a real offer. I wasn't doing any sales activities. I was doing a fantastic job marketing a business that had nothing clearly defined to…
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