The SEO Mad Scientist
by The SEO Mad Scientist by Web 20 Ranker
Can We Influence AIO Snippets Using Structured, Information-Gain…
About this podcast
Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape.
Curious about what we're currently testing? Interested in how our SEO experiments align with recent algorithm updates? Wondering about the implications for your own strategies? Look no further – we've got you covered.
But that's not all. We don't just talk the talk; we walk the walk. Tune in as we candidly discuss our most recent testing results and the strategies that are making waves in the SERPs, helping you navigate the ever-changing SEO landscape with confidence.
Whether you're a seasoned SEO pro or just starting out, if you want to stay on top of the latest developments in the industry, subscribe to "The SEO Mad Scientist" today!
And hey, if you're an SEO aficionado or agency owner with insights to share, we'd love to have you as a guest on the show. Reach out to us – let's collaborate and elevate the conversation together!
Episodes
The newest 20 of 237 episodes
- Can We Influence AIO Snippets Using Structured, Information-Gain Optimized Content? · 21 min · Episode 238In this episode, Sophie sits down with Lucy -Jane Love, Marketing Director at Banyan Risk Group and Rowan Security, to talk about what it takes to successfully market in highly…
- Testing Google Stacks & Cloud Stacks: See the Impact on Local Rankings · 14 min · Episode 12In this episode, we dive into our latest SEO experiment testing the power of Google Stacks and Cloud Stacks to enhance local SEO rankings. For a month, we optimized a series of…
- How to Get Better Results with Comprehensive SEO Strategies: The SEO Mad Scientist Episode 11 · 12 min · Episode 236🔬 Read the Full Test: https://web20ranker.com/seo-test/how-strong-is-the-impact-of-citations-and-signals-in-map-rankings/ 🔍 Explore more SEO tests & submit your own test ideas…
- Enhance Local SEO w/ AI Content, On-Page SEO & Competitor Insights: The SEO Mad Scientist Episode 10 · 21 min · Episode 235Highlights From Episode 10 - The SEO Mad Scientist: • The episode explores the impact of AI-generated content on Google Business Profile (GBP) rankings, highlighting a test…
- How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9 · 21 min · Episode 234Highlights From Episode 9 - The SEO Mad Scientist: • Mike explained how the team structured the test website and GBP listings to measure the impact of landing page optimization…
- Correlation Between Rankings, Keywords, Citations & Custom Signals: The SEO Mad Scientist Episode 8 · 25 min · Episode 233Highlights From Episode 8 - The SEO Mad Scientist: • The team delves into the significant impact of custom signals on search engine rankings, shedding light on the key factors…
- How On-Page SEO Impacts Local Rankings: The SEO Mad Scientist Episode 7 · 24 min · Episode 232Highlights From Episode 7 - The SEO Mad Scientist: • The hosts Mike and Lasha discussed the intriguing results of their recent on-page SEO test. • They revealed the significant…
- What's Ranking in Local - Branding, Signals, PBNs & Map Embeds?: The SEO Mad Scientist Episode 6 · 45 min · Episode 231Highlights From Episode 6 - The SEO Mad Scientist: • As Mike, Alex, and Danielle discussed, the custom signals test on Danielle's insulation business revealed a significant…
- SEO Test Results for Pushing Local Rankings: The SEO Mad Scientist Episode 5 · 48 min · Episode 230Highlights From Episode 5 - The SEO Mad Scientist: • Mike and Alex delved into cutting-edge techniques for maximizing on-page SEO, emphasizing the importance of structured…
- SEO Test Updates from Our New SEO Testing Library: The SEO Mad Scientist Episode 4 · 43 min · Episode 229Highlights From Episode 4 - The SEO Mad Scientist: • In this episode, Mike and the team revealed the launch of our new testing library, housing all the SEO tests we've been…
- Can You Improve Rankings with Mini Networks? The SEO Mad Scientist Episode 3 · 21 min · Episode 228Highlights From Episode 3 - The SEO Mad Scientist: • In this episode, Mike and Alex delve into the concept of mini networks and their role in revolutionizing SEO strategies. •…
- Push Rankings w/ YT Geo Tags, Driving Directions, & Maps Links: SEO Mad Scientist Podcast Episode 2 · 33 min · Episode 227Highlights From Episode 2 - The SEO Mad Scientist: • In the episode, Mike, Sophie, and Alex dissected recent Google algorithm changes, highlighting their impact on website…
- Press Tests & YouTube Signals for Stronger Local Rankings: The SEO Mad Scientist Episode 1 · 36 min · Episode 226Highlights From 1 Episode - The SEO Mad Scientist: • As Mike and Sophie discussed, the podcast is now SEO Mad Scientist, focusing on data-driven testing for real SEO results. •…
- Shifting to SEO Testing Focus + New Schema & Proximity Test: SEO Vault Episode 225 · 45 min · Episode 225Highlights From The Episode: • Mike, Sophie, and Alex delve into various SEO tests we have conducted, including: • Local proximity test • YouTube strategy for local rankings •…
- AI’s Role in the Future + New Tools & Trainings for 2024: SEO Vault Episode 224 · 49 min · Episode 224Highlights From The Episode: • Mark, Mike, and Sophie dive into the latest AP program and dashboard updates, unveiling tier discounts and signup notifications. • Explore the…
- How AI Integrations Impact You + SERP Changes & Content v Links SEO Test: SEO Vault Episode 223 · 45 min · Episode 223Highlights From The Episode: • Mike and Sophie divulge invaluable insights into the evolution of the SEO mindset. • Unravel the mysteries behind recent Google updates, including…
- Better Understand SEO Campaigns w/ Algorithm Annotations & Robust Data Views: SEO Vault Episode 222 · 39 min · Episode 222In episode 222, Mike and Sophie discuss real life uses for custom GPTs, the importance of data visualization and the benefits data views bring to SEO analysis.. Web 20 Ranker…
- Google Notes Testing Updates, Robust Data Integration & Major Volatility: SEO Vault Episode 221 · 44 min · Episode 221Highlights From The Episode: • In this episode, Mike and Sophie discussed the evolving landscape of Google Notes, emphasizing its potential as a viable platform for content…
- Local Engagement Signals & Quick Holiday Updates: SEO Vault Episode 220 · 23 min · Episode 220Highlights From The Episode: • In this episode, Mike and Sophie spill the beans on our exciting new service – Local Engagement Signals. Discover how this game-changing addition…
- New AI Trainings, Press SEO Tests & Other Updates: The SEO Vault Episode 219 · 48 min · Episode 219Highlights From The Episode: • In this episode, the team introduces Mike's revolutionary AI training designed to boost productivity. They also unveil a handy social media tool…







