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The Trendcast

The Trendcast

by SiriusXM Media

Latest episode
The Measurement Gap

About this podcast

The Trendcast is a five-episode podcast series from SiriusXM Media, reflecting on the hottest podcast trends this year, as showcased in the 2025 Podcast Trends Report.

Episodes

  • The Measurement Gap · 16 min · Season 2 Episode 5Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing…
  • The AI Question · 14 min · Season 2 Episode 4AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the…
  • The Brand Gaze · 19 min · Season 2 Episode 3As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can…
  • The Scale Myth · 18 min · Season 2 Episode 2Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to…
  • The Video Shift · 22 min · Season 2 Episode 1Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences…
  • Trendcast Season 2: Coming Soon · 1 min · Season 2A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next.
  • The Collab · 12 min · Season 1 Episode 5Podcast ads have become as incorporated into the show as the storyline itself, that the combination of a brand partnership and perfectly placed spot is what we're calling The…
  • The Feedback Loop · 9 min · Season 1 Episode 4Creators are going beyond the scope of audio storytelling, while inviting listeners to contribute to the content and weigh in more than ever before. The Feedback Loop allows…
  • The Shake Up · 15 min · Season 1 Episode 3As podcasts have grown in popularity over the years, so too have the voices within the medium, bringing about a diverse sea of talent with representation in race, gender, and…
  • The Binge · 9 min · Season 1 Episode 2This episode tackles the power of the binge, and how bingeable podcast creation has led to audience connection, building a trusting relationship between advertisers and audiences.
  • The Mainhustle · 10 min · Season 1 Episode 1We explore the creators at the core who have turned their podcasts from passion project to mainhustle, not only providing a main source of income, but also a mainstay in many…

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