The Why We Build Podcast!
by Greg Woleck & Remodelers Advantage
Latest episode
How a Company Grows Up Without Growing Cold
How a Company Grows Up Without Growing Cold
About this podcast
On The Why We Build Podcast, our mission is to empower motivated remodeling & building professionals with valuable insights, practical tips, and inspiring stories. Through engaging discussions and expert interviews, the podcast aims to foster collaboration, improve processes, and build stronger teams by sharing the stories of the people who make it all possible. Our vision is to become the go-to resource for remodeling & building professionals, creating a community where production and design teams thrive through shared knowledge, collaboration, and inspiration. We strive to elevate the industry by promoting sustainable innovation, efficiency, and a passion for building better spaces with stronger teams. And more than anything we want to hear and tell the stories of the people that make it all happen.
https://remodelersadvantage.com/about-us/staff/greg-woleck/?contact=GWoleck
Episodes
The newest 20 of 57 episodes
- How a Company Grows Up Without Growing Cold · 49 min · Season 2 Episode 58Every remodeling company starts with one person doing everything, and the personal touch that built the company is the thing that eventually holds it back. Bill Cowdin started…
- Why AI Search Changes Remodeling Marketing and Why Leadership Still Matters · 42 min · Season 2 Episode 57Why AI Search Is Changing Remodeler Marketing, and Why Leadership Still Matters This episode looks at how homeowners now research remodelers through AI tools, and why that shift…
- Your Gut Can Tell You No, But It Can't Tell You Yes: Fact-Driven Hiring for Remodelers, with Fletcher Wimbush · 29 min · Season 2 Episode 56Most remodeling companies hire on feel. The person shook hands right, knew somebody we knew, and could start Monday. Fletcher Wimbush, CEO of Discovered and creator of the FACT…
- The Schedule Is a Promise: Why Remodeling Jobs Slip, and Why Finishing Early Isn’t a Win · 21 min · Season 2 Episode 55A remodeling job gets estimated at 112 working days. It finishes at 368. This spring, production managers in six Remodelers Advantage Production Manager Roundtable (PMRT) groups…
- Why Independent Plumbing Still Wins in a Private Equity Market · 33 min · Season 2 Episode 54This episode digs into what it takes for a local plumbing company to compete as private equity money reshapes the trades. Max Hicks, founder of Reliant Plumbing, shares how he…
- Leadership starts at the top: Jef Forward on self-coaching, AI, and building better teams · 45 min · Season 2 Episode 53Greg Woleck talks with Jef Forward, founder, president, and owner of Forward Design Build Remodel in Ann Arbor, Michigan, about what it really takes to improve leadership from…
- The Most Under-Managed Profit Center in Your Business · 40 min · Season 2 Episode 52EPISODE SUMMARY If you pulled your last 10 change orders and sorted them into two piles — things you truly couldn't have known, and things the client added or you didn't nail…
- Winning the AI Search Game: How Remodelers Get Found (and Cited) by AI — with Thomas Harpointner · 36 min · Season 2 Episode 51If a homeowner asked an AI assistant, not Google, an actual AI assistant to find the best remodeler in the area, would your company even come up? Homeowners are increasingly…
- JASON LANGKAMMERER — THE DESIGN (UN)CERTAINTY CONTINGENCY · 44 min · Season 2 Episode 50EPISODE SUMMARY Every design-build owner has lived this moment: an early budget gets a client excited, the design gets refined, and the real estimate lands 20–30% higher. Jason…
- The Talent Advantage: Why Great People Choose Great Companies · 43 min · Season 2 Episode 49Episode Summary Finding great people has become one of the biggest challenges facing remodeling companies today. But what if the real question isn't "How do I find good people?"…
- Upstream Profit Protection: Why Great Projects Start Long Before Construction · 43 min · Season 2 Episode 48Too often in remodeling, profit leaks are blamed on the construction phase. A delayed material order, a missing detail, an indecisive client, or a subcontractor waiting for…
- YOUR WARRANTY IS A PROFIT CENTER — YOU JUST DON’T KNOW IT YET · 33 min · Season 2 Episode 47Callbacks and warranty work are a fact of life in remodeling. Something breaks six months after a job closes, you send a crew back on your dime, and chalk it up to the cost of…
- Building the Future Workforce: Why Shop Class Still Matters with Noah Hughes · 44 min · Season 2 Episode 46In an industry constantly talking about the labor shortage, it's easy to focus on the problem and miss the people creating solutions. This week, Greg sits down with Noah Hughes…
- The Cost of Keeping the Wrong Person · 9 min · Season 2 Episode 45In this episode of The Why We Build Podcast, Greg tackles one of the hardest leadership decisions in remodeling: knowing when it is time to move on from an underperforming team…
- More Than the Build: The Human Side of Remodeling with Mike Whalen · 43 min · Season 2 Episode 44In this episode of The Why We Build Podcast, Greg sits down with longtime lead carpenter and industry leader Mike Whalen for an honest conversation about what remodeling really…
- Why Skilled Trades Are the Future: Alvin Townley on Scholarships, Workforce Gaps, and Building a Skilled Nation · 36 min · Season 2 Episode 43In this episode of The Why We Build Podcast, host Greg Woleck talks with Alvin Townley, CEO of Skilled Nation, about the future of skilled trades, workforce development, and why…
- Building the Future: Gregg Helmich on Trades Education, Mentorship, and the Power of Showing Up · 36 min · Season 2 Episode 42In this episode of The Why We Build Podcast, Greg Woleck talks with Gregg Helmich, Building Trades Associate Professor at North Iowa Area Community College, about trades…
- From Corporate Comfort to Remodeling Reality with Corey Plourde · 38 min · Season 2 Episode 41In this episode of The Why We Build Podcast, Greg talks with Corey of Core Remodeling Services about leaving a stable corporate career, starting as a handyman business, and…
- Why More Revenue Is Not Always the Answer with Steve Heintzelman · 43 min · Season 2 Episode 40In this episode of The Why We Build Podcast, Greg sits down with Steve Heintzelman, owner of Odyssey Financial and Accounting Solutions, for a practical conversation about one of…
- When Growth Gets Heavy: Using EOS to Build a Stronger Business with Eliot Wajskol · 50 min · Season 2 Episode 39Episode Summary Growth can look good from the outside while creating strain inside the business. More jobs, more people, and more moving parts often still run through the owner…
