This Is Small Business
af Amazon
How to Sell a Product People Don’t Know They Need
Om denne podcast
Welcome to This Is Small Business, an Amazon podcast hosted by Andrea Marquez—where we talk about entrepreneurship the way it actually feels: exciting, chaotic, personal, and honestly… kind of life-changing.
Follow along for unfiltered conversations with founders and creators as they open up about the wins worth celebrating, the messy middle nobody posts about, and the behind-the-scenes wisdom you won’t find in a textbook. If you’re dreaming, building, or just curious about how people actually make it happen—you’re in the right spot.
Episoder
De nyeste 20 af 166 episoder
- How to Sell a Product People Don’t Know They Need · 14 min. · Sæson 8 Episode 108A good product can still be a hard sell if people don’t know what to make of it. When Lori and Llance Kezner put broth in a tea bag, they had something customers loved once they…
- How Fila Manila Turned Filipino Flavors into a Growing Food Brand · 14 min. · Sæson 8 Episode 107What if the idea for your next business is rooted in something you’ve known your whole life? Jake DeLeon grew up helping his mom and grandmother make Filipino food to sell to…
- Married, Bilingual, and Building a Business · 17 min. · Sæson 8 Episode 106Sometimes, the best business ideas can spring from some of our deepest insecurities. Jessica Rosales and Carlos Torres grew up feeling like "no sabo kids" — not quite fluent…
- There’s No Right Way to Build a Business · 1 min. · Sæson 8Running a business rarely goes exactly as planned. Sometimes the idea comes from an insecurity you cannot shake. Sometimes growth means questioning the habits that got you this…
- How Data Can Help You Grow Your Business · 6 min. · Episode 4Data can tell you who your customers are, what they’re searching for and what to test next – if you know what to look for. In this Small Business Byte on This Is Small Business…
- How Culture Can Shape Your Business · 6 min. · Episode 3Your culture may already be shaping your business – through the problem you noticed, the traditions that inspired you, or the story behind your product. Bringing those influences…
- How to Start a Business Before You Feel Ready · 8 min. · Episode 2When you’re building a business, it can be tempting to keep tweaking until everything feels perfect. But sometimes, the next step isn’t more polishing. It’s putting something…
- Start Your Business Before You’re Ready! · 2 min. · Episode 1You don’t need to have it all figured out before you start. This latest season of This Is Small Business was full of founders who began with a problem they couldn’t ignore, made…
- How to Lead Your Team When You’re Still Figuring Things Out · 15 min. · Sæson 7 Episode 105What if the conversation you’re avoiding is the one your business needs most? A lot of founders start a business because they have an idea, a product, or a vision they believe…
- How Failure Can Help You Build a Smarter Business · 16 min. · Sæson 7 Episode 104Your first business might not work out but it can show you how to build a better one. After years in hospitality and teaching cocktail classes to thousands of people, April…
- How to Build a Business that Funds Real Change · 18 min. · Sæson 7 Episode 103What would you give up to build something bigger than yourself? After the 2010 earthquake in Haiti, Rubens Amedee left his successful finance career to build a school on his…
- When Culture Becomes Your Competitive Advantage · 15 min. · Sæson 7 Episode 102What if your biggest competitive advantage is your story? When Akruti Babaria couldn’t find tools to help her son connect with his Indian heritage, she turned that gap into a…
- How to Get Your Startup Funded · 17 min. · Sæson 7 Episode 101What separates the businesses that get funded from the ones that don’t? Angela Lee, a professor at Columbia Business School and founder of 37 Angels, has helped evaluate over…
- Turning Your Favorite Recipe Into a Booming Brand · 18 min. · Sæson 7 Episode 100What happens when a simple craving turns into a nationally recognized brand? For Alejandro Lopez, it started with brunch. Frustrated by inconsistent Bloody Marys at restaurants…
- Why Your First Product Isn’t Supposed to Work · 14 min. · Sæson 7 Episode 99What happens when you take a centuries-old tradition and introduce it to a modern audience? That’s the question Brenden Silverman set out to answer with Leilo, a wellness drink…
- Why Most Founders Get Design Wrong · 18 min. · Sæson 7 Episode 98What if design isn’t the finishing touch on your business but the foundation? Sally Chung thinks most founders have it backwards. They obsess over logos, colors, and aesthetics…
- Wait… Gum Is Made of What? · 17 min. · Sæson 7 Episode 97She didn’t mean to disrupt the gum industry. She just wanted gum that wasn’t made of plastic. When Caron Proschan first found that out, she couldn’t ignore it. One piece of…
- Don’t Catch Feelings for Your Idea · 18 min. · Sæson 7 Episode 96What if the biggest thing holding you back isn’t your idea… it’s the way you’ve been trained to think? Ashish Bhatia is basically a therapist for entrepreneurs and in this…
- Building a Business That Runs Itself · 17 min. · Sæson 7 Episode 95What do you do when you realize the “safe” path isn’t actually your dream? Brandon Fuhrmann went to law school, passed the bar… and then walked away – because building Cooler…
- Be Delulu. Start the Company. · 20 min. · Sæson 7 Episode 94What if the thing everyone avoids talking about is actually your best business idea? When Katie Diasti realized how awkward and outdated period care still felt, she didn’t wait…







